The Author Next Door

By: Angela Haas & Cassie Newell
  • Summary

  • This is real talk for authors, relatable to where they are in their journey and to our journey as self-published authors. We talk about our experiences and have guest chats with experts and other authors about their experiences.
    2025
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Episodes
  • Episode 011 Mastering Social Media Marketing with Guest Jenn DePaula
    Mar 12 2025

    In this episode, Cassie Newell and Angela Haas discuss social media marketing with expert Jenn DePaula. They explore common myths about social media for authors, the importance of messaging, and mindset shifts needed for effective marketing. Jenn shares strategies for both new and established authors, emphasizing the significance of community and connections. The conversation also touches on goal metrics and the evolving nature of marketing, concluding with the importance of finding joy in the process.


    To learn more about Jenn DePaula

    website: http://www.jenndepaula.com/


    Keywords: social media marketing, authors, marketing strategies, community building, mindset shifts, goal metrics, messaging, marketing myths, author marketing, online presence

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    53 mins
  • Episode 010 The Marketing Monster: Love It Or Hate It?
    Mar 5 2025

    In this episode, Cassie Newell and Angela Haas delve into the complexities and challenges of marketing for indie authors. They discuss the emotional toll of marketing, share personal experiences, and explore strategies for building an audience while balancing production and marketing efforts. The conversation highlights the importance of mindset, learning from past mistakes, and the necessity of consistency in marketing efforts.

    For more information about Bryan Cohen's Author Ad School click here: https://learn.bestpageforward.net/

    Keywords: marketing, indie authors, book promotion, audience engagement, marketing strategies, author mindset, social media, book sales, marketing mistakes, writing community

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    22 mins
  • Episode 009 Finding Your Writing Community
    Feb 26 2025

    In this episode, Angela Haas and Cassie Newell discuss the importance of building a supportive community for writers, featuring guest KS Barton. They explore the journey of finding one's writing voice, the significance of critique groups, and how to navigate online writing communities. The conversation emphasizes the value of constructive feedback, knowing when to leave unhelpful groups, and trusting one's own voice in the writing process. The episode concludes with reflections on the role of language in writing and the importance of finding the right fit in writing communities.


    To find more about K.S. Barton:
    Website: https://ksbarton.com/
    Social Media: @ksbarton

    Keywords

    writing, community, critique groups, feedback, networking, online writing, writing voice, constructive criticism, writing groups, author support

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    41 mins

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