The Behavioral Design Podcast

By: Samuel Salzer & Aline Holzwarth
  • Summary

  • How can we change behavior in practice? What role does AI have to play in behavioral design? Listen in as hosts Samuel Salzer and Aline Holzwarth speak with leading experts on all things behavioral science, AI, design, and beyond. The Behavioral Design Podcast from Habit Weekly and Nuance Behavior provides a fun and engaging way to learn about applied behavioral science and how to design for behavior change in practice. The latest season explores the fascinating intersection of Behavioral Design and AI. Subscribe and follow! For questions or to get in touch, email podcast@habitweekly.com.
    Samuel Salzer & Aline Holzwarth
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Episodes
  • AI and Behavioral Science – What You Need to Know
    Oct 16 2024
    In the latest episode of the Behavioral Design Podcast, we are excited to launch Season 4 with an in-depth exploration of how behavioral science and AI converge, setting the stage for an engaging and thought-provoking season. This episode tackles big questions around AI’s growing influence, offering insights into both its promise and its challenges, especially as they relate to human behavior and decision-making. Join co-hosts Aline Holzwarth and Samuel Salzer as they introduce key themes for the season, including the profound implications of AI on behavioral science and society at large. The episode opens with breaking news from the AI world, such as the significance of neural networks, which serve as the foundation of modern AI systems. The hosts explain how neural networks work and contrast them with the extraordinary complexity of the human brain. The episode covers essential concepts for behavioral scientists, including large language models (LLMs), the backbone of generative AI, as well as prompt engineering and AI agents. These tools are transforming fields from healthcare to customer service, and the hosts break down their real-world applications, highlighting how they are used to enhance decision-making, automate workflows, and drive personalized interventions. Samuel and Aline debunk several common myths about AI, such as whether generative AI truly enhances creativity or if more complex models are always better. They also explore algorithmic bias versus human bias, discussing how AI can both amplify and address societal inequities depending on how it is designed and implemented. In “To AI or Not to AI”, this season’s quickfire round, the hosts weigh in on whether they’d trust AI for tasks like driving their kids to daycare or offering relationship advice, sparking a thought-provoking discussion on AI’s role in everyday life. This episode is a must-listen for anyone curious about the evolving relationship between behavioral science and AI, offering both high-level insights and detailed explorations of the real-world implications of these technologies. -- TIMESTAMPS: 00:00 Introduction to the Behavioral Design Podcast 02:36 Breaking News 04:30 Understanding Neural Networks 09:38 The Beauty and Complexity of the Human Brain 17:37 Season Preview 21:53 Meet Your Hosts 29:00 Nuanced Behavior 30:43 AI 101 for Behavioral Scientists 44:14 Debunking AI Myths 01:02:15 To AI or Not to AI: Quickfire Round 01:14:45 Final Thoughts LINKS: Geoffrey Hinton’s Talk on AI and John Hopfield’s Contributions to Neural NetworksSherry Turkle’s Memoir “The Empathy Diaries”Marvin Minsky and the Concept of the Brain as a MachineCassie Kozyrkov’s Blog on Machine LearningSendhil Mullainathan’s Paper on Algorithmic FairnessNuance Behavior Website -- Interesting in collaborating with Nuance? If you’d like to become one of our special projects, email us at hello@nuancebehavior.com or book a call directly on our website: nuancebehavior.com. Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more. Every Monday our ⁠⁠⁠⁠Habit Weekly newsletter⁠⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠⁠ The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠
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    1 hr and 18 mins
  • 2023 in Review – Season 3 Finale 🌟
    Dec 14 2023
    We've reached the end of Season 3! 🎉 In this finale, we give you the inside scoop on topics behavioral design from 2023. From our favorite resources to AI to films, we explore all things behavioral design, so you too are in the inside scoop! All resources are linked below. Enjoy! From the bottom of our hearts, thank you for supporting us throughout the year! We appreciate you! 🙏 🙌 Gratitude: A systematic review of the strength of evidence for the most commonly recommended happiness strategies in mainstream media | Nature Human Behaviour (Dunigan Folk & Elizabeth Dunn)No Sweat book - Michelle SegarPreregistering, transparency, and large samples boost psychology studies’ replication rate to nearly 90% | ScienceHigh replicability of newly discovered social-behavioural findings is achievable | Nature Human Behaviour Favorite Resources: BehaviorBytesWomen in Behavioral Science and the Women in Behavioral Science LinkedIn group – Darcie Piechowski Lesson on Fraud and Whistleblowing – Zoe ZianiChoice Overload: It’s not about the number – Hassan & Roos7 Routes to Applied Behavioural Science Experimentation and Observation – Affective + OECDMapping Behavioural Journeys – Common ThreadA Manifesto for Applying Behavioral Science – The Behavioural Insights TeamBehavioral Science as a Specialization – Connor JoyceThe Science of Context – Jared Peterson Top 10 films: Fallen leavesClosePassagesLuxembourg, LuxembourgPast LivesBeau Is AfraidOne Fine MorningBarbieOppenheimerInfinity Pool -- Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more. Every Monday our ⁠⁠⁠Habit Weekly newsletter⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠ The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠
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    52 mins
  • Product Deep Dive: Pill Bottles 💊
    Dec 6 2023

    Welcome to the latest Product Deep Dive! ⁠💊

    In this bonus series of the Behavioral Design Podcast, we take a closer look at the seemingly simple, yet tremendously important, pill bottle.

    Previous guest, Aarthi Rao, took her stab at designing the best pill bottle, so we decided to deep dive into all things behavioral design in the pill bottle world, ourselves! Easy, attractive, social, personalized...tune in to learn more, this one was a lot of fun!

    Thank you to all of our listeners for supporting our podcast. Tune in next week for our Season 3 finale!
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    Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

    Every Monday our ⁠⁠Habit Weekly newsletter⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business.

    Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠

    The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

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    53 mins

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