The Coaching Crowd® Podcast with Jo Wheatley & Zoe Hawkins

By: Jo Wheatley and Zoe Hawkins
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  • Summary

  • The Coaching Crowd® Podcast is a weekly podcast for compassionate, courageous leaders, HR professionals and high achievers who are passionate about helping others to find alignment in their lives through coaching, and who are thinking of training and developing as a coach. Hosted by Zoe Hawkins and Jo Wheatley, Founders of Global Coaching Training Company “In Good Company” (https://www.igcompany.co.uk). Zoe and Jo are Master Accredited, Award Winning and Multi Award Nominated coaches, coach trainers and coach supervisors. They are authors of the best selling book ‘Deciding to Coach: The Mindset & Business Strategy For Aspiring Coaches’. Each episode focuses on a different element of what it is to be a coach and you’ll listen in as Zoe and Jo discuss the topic through different lenses. You’ll discover practical tools and resources you need to support your coaching as you learn all about becoming a qualified and certified coach. This podcast is a go-to resource for learning more about coaching and the mindset needed to be a world class coach. You’ll learn how to enable clients to truly know who they are, what their hearts call for and how to understand their values, beliefs and unconscious needs. Coaching goes beyond professional success and personal fulfilment and focuses on supporting everyday mental health. As you learn more about coaching, you learn to coach yourself. You are In Good Company with The Coaching Crowd®. In Good Company offers accredited coaching qualifications for individuals and organisations around the world, as well as ground breaking accredited CPD for coaches such as the trade marked Emotions Coaching Practitioner Training. You can join our courses and learn more about our communities here www.igcompany.co.uk and take our free quiz to find out which coaching course is right for you www.mycoachingcourse.com.
    © 2021 In Good Company
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Career Success Economics Personal Success
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Episodes
  • 176 Well Formed Coaching Outcomes

    176 Well Formed Coaching Outcomes
    Jan 13 2025
    176 Well Formed Coaching Outcomes As we settle into the new year, we dive into a powerful tool from Neuro-Linguistic Programming (NLP) that’s designed to help you set well-formed coaching outcomes. Whether you're supporting clients or working on your personal goals, this structured approach helps ensure goals are both achievable and meaningful. In this episode, we reflect on the importance of setting goals that are fully within our control. Many of us—and our clients—fall into the trap of creating goals tied to external factors, like a promotion or financial gain, which often leads to stress and frustration. Instead, we focus on crafting goals that are actionable, inspiring, and fully achievable. We guide you step-by-step through a framework of eight essential questions that can help create clarity and motivation. These questions can be used in coaching sessions to transform vague aspirations into tangible, inspiring outcomes. Jo shares how small language shifts—like reframing a client’s "I don’t want" statement into "I want"—can unlock surprising insights. We also discuss how vividly imagining success can ignite energy and motivation, making the goal feel within reach. As coaches, our job isn’t just to help clients dream big but to anchor those dreams into practical steps that fit their values, resources, and reality. Along the way, we share examples from our sessions, like how sensory-based questions—“What will you hear when you succeed?”—can reveal unexpected details that deepen a client’s connection to their goal. The conversation ends with a reminder to apply these questions to your own life. As we step into 2025, how might you create well-formed outcomes for yourself? Steps to Create a Well-Formed Coaching Outcome What do you want? Use positive, future-focused language to articulate the goal. Avoid framing it around what you don’t want.Is it achievable? Ensure the goal is realistic and assess whether it’s within the client’s capabilities or requires additional steps, like research or skill-building.What will you accept as evidence that you’ve achieved your outcome? Help the client create a sensory-rich picture of success—what they will see, feel, hear, or experience upon achieving the goal.Is achieving this outcome within your control? Reframe goals that rely on external factors to focus on actions the client can directly control.Are the costs and consequences of obtaining this outcome acceptable? Assess the broader impact of the goal—on relationships, finances, time, and values—to ensure alignment.Do you have all the resources you need to achieve your outcome? Explore tangible (tools, finances) and intangible (beliefs, knowledge) resources required for success.Does achieving this outcome fit with your values? Goals misaligned with values are difficult to achieve. Ensure the goal resonates with the client’s core beliefs.If you could have it now, would you take it? A final check to confirm the goal is authentic and deeply desired by the client. Key Lessons Learned Goals framed in positive language create focus and direction. Clear evidence of success helps align the mind with the outcome. Control over the goal eliminates unnecessary anxiety and builds confidence. Exploring costs and values ensures sustainable, meaningful goals. Asking sensory-based questions deepens the client’s emotional connection to the goal. Key Takeaways Use the seven steps as a framework for personal or client goal-setting. Focus on what’s within your control to reduce stress and increase motivation. Ensure alignment with values to maintain commitment and energy. Leverage visualisation and sensory cues to amplify connection to the goal. Don’t fear revisiting steps; refining a goal is progress, not failure. Timestamps 00:03 – 00:47: Introduction—why we’re focusing on well-formed coaching outcomes 00:47 – 01:41: Setting goals that are fully within your control 02:10 – 03:07: Coaching isn’t just about goals—it’s about clarity and exploration 04:03 – 04:25: Step 1: What do you want? 06:22 – 06:49: Step 2: Is it achievable? 08:36 – 09:32: Step 3: What will you accept as evidence? 11:30 – 12:26: Step 4: Is achieving this within your control? 14:10 – 14:39: Step 5: Are the costs and consequences acceptable? 16:36 – 17:31: Step 6: Do you have the resources you need? 17:59 – 18:26: Step 7: Does it fit with your values? 18:55 – 19:21: Step 8: If you could have it now, would you take it? 20:20 – 21:17: Wrapping up—applying the framework to yourself Keywords Well-formed coaching outcomes, NLP goal-setting framework, Coaching questions for clarity, Goal-setting techniques for coaches, Achievable coaching goals, Creating aligned goals, Coaching and values alignment, Positive language for goal setting, Reducing anxiety in goal achievement, Coaching framework for success Links: COACHING TRAINING LEVEL 5 https://www.igcompany.co.uk/l5-...
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    22 mins
  • 175 Accelerating Your Coaching Business In 2025

    175 Accelerating Your Coaching Business In 2025
    Jan 6 2025
    175 Accelerating Your Coaching Business In 2025 As the calendar turns to a fresh year, we bring experience, energy, and experience to guide listeners through accelerating their coaching business in 2025. This episode is more than a blueprint—it’s a call to action. The conversation opens with a relatable moment: the energy of a new year—that “turning of the page” feeling. Whether you’re starting fresh or aiming to level up, we highlight the power of intentionality and clear planning. For them, 2025 isn’t just another year; it’s a space to decide and declare, “This will be my most successful year yet.” Reflecting on our own journey, we dive into the importance of focus. Rather than overwhelming yourself with endless goals, pick one big lever—a single, impactful action that will drive your business forward. For many, that might mean launching a group coaching program, developing a niche, or finally training to become a coach. We share stories of how bold, intentional decisions shaped our business, like the creation of our Group & Team Coaching and Neurodivergent Inclusive Practitioner programs, major milestones we're proud to launch in 2025. We also share an often-overlooked truth: success isn’t just about hitting numbers. Jo recounts the relief of releasing attachment to specific outcomes, choosing instead to celebrate every small win—“We did it. We launched it.” They remind listeners to embrace a learner’s mindset, treating setbacks as opportunities to refine, adapt, and try again. Another powerful theme? Sustainability in business. Zoe shares candid moments of creative fatigue after writing extensive courses and how six months of recovery renewed her energy for the next big project. Whether you’re navigating creative burnout, pricing doubts, or imposter syndrome, we emphasise that the journey requires endurance. Business is a marathon, not a sprint, and nurturing your energy—through clear plans, supportive environments, and community—is key to staying the course. The episode wraps up with a practical nudge: “What do you need to accelerate your business this year?” Whether it’s refining your niche, raising prices, or building a consistent pipeline of clients, we invite you to step into 2025 with clarity, confidence, and an entrepreneurial mindset. Key Lessons Learned: Decide to be successful: Intentionality shifts energy. Declare your goals for 2025 and believe in your ability to figure it out. Pick one impactful focus: Choose a single, high-leverage action—like launching a program or niching down—to build momentum. Detach from outcomes: Celebrate the effort and process of creating something new, not just the results. Be a learner, not a perfectionist: Use setbacks as information to refine and improve your strategies. Sustain your energy: Creative and business growth requires endurance—plan for rest, reflection, and recovery. Think like a CEO: Shift from “just being a coach” to embracing the entrepreneurial mindset needed to grow a business. Key Takeaways: Approach 2025 with clarity, focus, and the mindset of possibility. Launch that program, create that niche, or train as a coach—whatever aligns with your next stage of growth. Plan your year strategically: set early wins, medium-sized goals, and long-term projects. Let go of attachment to exact results; focus on consistent action. Build systems, community, and resources to support your business and personal well-being. Timestamps: 00:03 – 01:12: Introduction—The energy of a new year and the excitement of possibility 01:42 – 03:05: Why 2025 is the time to accelerate your coaching business 03:33 – 04:57: Strategic planning: ideal clients, messaging, pricing, and clarity on goals 05:26 – 06:52: Picking one key action to drive your business forward 07:21 – 08:43: Big projects for 2025—supervision programs, neurodivergent coaching, and more 09:08 – 10:32: Detaching from outcomes and celebrating the process 11:57 – 13:20: The value of community—accountability, support, and shared learning 14:19 – 15:15: Attaching to actions, not results: how to launch with confidence and joy 16:09 – 17:05: What accelerating your coaching business could look like: niches, group programs, and more 18:53 – 19:46: Embracing an entrepreneurial mindset—balancing CEO and coach roles 20:16 – 20:43: Final reflections: take action, plan strategically, and sustain your energy Keywords: Accelerate your coaching business 2025, How to grow a coaching business, Coaching business strategy, Setting coaching goals for 2025, Group and team coaching programs, Neurodivergent coaching training, Entrepreneurial mindset for coaches, Building a coaching pipeline, Coaching business planning tips, Overcoming creative burnout as a coach, Links: COACHING TRAINING LEVEL 5 https://www.igcompany.co.uk/l5-diploma COACHING TRAINING LEVEL 7 https://www.igcompany.co.uk/l7-diploma Purchase our ...
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    21 mins
  • 174 Behind the Scenes of 2024

    174 Behind the Scenes of 2024
    Dec 30 2024
    174 Behind the Scenes of 2024 2024 has been a year of growth, challenges, and meaningful evolution. In this intimate and reflective episode we share a behind-the-scenes journey through 2024 in our coaching business. The year kicked off with a significant milestone: hiring a team of qualified coaching supervisors to support learners completing their coaching qualifications. Reflecting on this process, we share how our initial concerns about recruitment—"Would anyone want to work with us?"—were quickly replaced by excitement as we met a wave of talented, passionate professionals eager to contribute. This expansion not only enriched the team but also enhanced diversity, strengthening our learners’ experience with fresh perspectives. But it wasn’t all smooth sailing. Jo humorously recounts a roof disaster that began as a minor patch-up job and spiralled into a two-week replacement, offering listeners a glimpse of life's unpredictability. Similarly, Zoe shares her challenges juggling family expectations during the summer when work had to take precedence, highlighting the delicate balance between business growth and personal life. We celebrate major achievements, including the launch of two significant programs: Group and Team Coaching Program: A natural next step for coaches looking to expand their impact. Neurodivergent Inclusive Practitioner Training: Designed to help coaches create truly inclusive spaces. Throughout the year, we also ran standout events like the Coaching Summit and the Emotions Coaching Summit, which attracted over 1,000 participants each. We also share how we spontaneously added a new initiative—a coaching challenge—born from a 4 a.m. idea. This experiment proved to be a joyful success, offering simple ways for participants to engage, learn, and grow. On a personal note, we share how we both invested in their own development: Zoe attended a spiritual retreat in California, deepening her exploration of consciousness and systemic influences, while Jo explored sound healing and body-oriented coaching. Our reflections reveal a shared value of lifelong learning, not only for our clients but also for ourselves. The episode concludes with warmth, gratitude, and a reminder that growth often comes through new experiences, creative experiments, and embracing the imperfections of life and business. Whether you’re a coach, entrepreneur, or someone curious about the realities of running a thriving business, this episode is an inspiring and relatable listen. Key Lessons Learned: Growth is rarely seamless: Hiring, expanding, or trying something new brings challenges, but it’s worth it for long-term success. Diversity enriches community: Expanding perspectives improves team dynamics and learning outcomes. Balance is a constant work in progress: Business growth and personal responsibilities require intentional navigation. Spontaneous ideas can spark success: The Coaching Challenge was a hit because we trusted our instincts and kept it simple. Your environment matters: A creative, supportive space fuels productivity and inspiration. Investing in yourself fuels your business: Retreats and personal development deepen your capacity to serve others. Key Takeaways: Don’t let perfectionism stop you—take action and refine as you go. Experiment with new initiatives like events, challenges, or programs. You’ll learn what works and evolve. Prioritise diversity when growing your team; it strengthens perspectives and relationships. Invest time in personal development—it’s not separate from business success. Life isn’t perfect. Balance business with family, and remember to show yourself compassion during setbacks. Timestamps: 00:03 – 00:45: Introduction—reflecting on the highs and challenges of 2024 01:14 – 02:39: Hiring supervisors: fears, joys, and the impact on their learners 03:05 – 05:18: Challenges with new processes and improving learner experiences 05:46 – 06:41: Recruiting full-time team members and onboarding Heather and Gwen 06:41 – 08:05: Balancing summer work and family life—realities of running a business 08:32 – 09:28: Celebrating 13 years in business and reflecting on milestones 09:28 – 10:54: Launching the Group & Team Coaching Program and Neurodivergent Inclusive Training 11:23 – 12:21: Community growth: new faces and expanding their coaching audience 12:49 – 14:11: Events: The Coaching Summit, Emotions Coaching Summit, and a successful Coaching Challenge 15:01 – 16:54: Following spontaneous ideas and keeping experiments simple 20:28 – 22:21: Office challenges: Zoe’s new professional space vs. Jo’s repeated floods 23:45 – 25:40: Personal growth: spiritual retreats, sound healing, and CPD 28:27 – 28:55: Reflections on team relationships, dogs, and gratitude for their community 28:55 – 29:23: Closing thoughts and a message of love, health, and safety for the listeners Keywords: Behind the scenes coaching business, How to grow a ...
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    30 mins

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