How much does it cost to run a podcast? Is there a cheaper way to be a podcaster? Are you looking to reduce your podcasting costs? If any of these questions resonate with you then stick around.

In this episode, I share how I managed to slash my podcasting expenses by a staggering 65%, bringing my annual podcasting spend down from over $1,300 to just $453. I dive into the specific subscriptions I cut back on, including tools that were no longer serving my needs and alternatives that provide similar functionality at a lower cost. You'll hear about my experience with various services and how I prioritised what truly adds value to my podcasting journey. Whether you're a new podcaster or a seasoned pro, this episode offers valuable insights and practical tips to help you keep your podcasting budget in check.

Episodes Mentioned:

• Ep 80: How Much Does it Cost to Start and Run a Podcast? - Breaking Down My Podcasting Costs - https://lazygirlpod.captivate.fm/episode/ep-81-how-much-does-it-cost-to-start-and-run-a-podcast

Takeaways:

• Podcasters often underestimate their monthly expenses, which can accumulate quickly and unexpectedly.
• By reassessing my subscriptions, I managed to reduce my annual podcasting costs by 65%.
• Switching to free tools for email marketing and website design can significantly cut costs.
• Captivate.FM offers a pay-per-download pricing model, making it affordable for most podcasters.
• The quality of your podcast can remain high, despite low running costs.
• Consider evaluating the tools you use regularly to identify potential savings and efficiencies.

Tools Mentioned:

• Hostinger - Get up to 75% off WordPress hosting - https://veritysangan.com/hostinger
• Captivate.FM - get a 30-day free trial - https://veritysangan.com/captivate

Timestamps:

• 00:05 - Slashing Podcasting Costs
• 03:06 - Managing Podcasting Costs
• 05:43 - Investing in Podcasting and Website Management
• 07:59 - Podcasting Costs and Budgeting
• 10:01 - Exploring New Podcasting Tools

In this podcast episode, we'll discuss 10 key learnings from recording over 100 episodes of this podcast. We will talk about having no rules in podcasting, not needing to quit your day job to have a successful podcast, taking breaks from podcasting, assessing the quality of advice from podcasting “gurus”, embracing the supportive community, debunking the need for expensive equipment+video, and defining podcast “success” on your own terms.

Main Discussion Points:

• Podcasting has no rules - you can talk about anything and structure your show however you like
• You don't need to quit your day job or go "full time" with your podcast
• It's fine to miss publishing episodes some weeks
• Some self-proclaimed podcasting "gurus" repeat outdated or questionable advice
• The podcasting community wants to see everyone succeed
• "Podcast strategy" means different things to different people
• You don't need to monetize your podcast
• Podcasting can be very inexpensive to produce
• Video is optional for podcasts
• Defining a "successful" podcast depends on your goals

Episodes Mentioned:

Ep 6: How to Have a Successful Podcast – Hint; It’s Not What You Think! - https://lazygirlpod.captivate.fm/episode/ep-6-how-to-have-a-successful-podcast-hint-its-not-what-you-think

Timestamps:

• 00:00:00 Intro
• 00:01:58 The Freedom of Podcasting
• 00:02:27 Lessons Learned from Over 100 Episodes of Podcasting
• 00:03:26 Tips for Managing a Podcast as a Side Hobby
• 00:05:02 Podcasting Tips: What You Need to Know
• 00:07:12 Podcasting Insights from Verity Sangan
• 00:08:40 Monetizing Your Podcast vs Keeping it Non-Monetized
• 00:09:17 Tips for Podcasters: How to Save Money and Time

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

• ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist
• 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge
• 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar

In this episode, I dive into the world of podcasting statistics, shedding light on the potential inaccuracies and unreliability of common metrics. Don't solely judge your podcast's success based on numbers like episode count or downloads. Success is more than reaching arbitrary thresholds – it's about creating meaningful content that resonates with your audience!

Remember, podcast ranking metrics can be misleading and vary across platforms. Look beyond the numbers to truly understand your podcast's performance and impact. Keep creating authentic content, and don't get discouraged by the stats!

Highlights:

• Discussing the misleading and unreliable nature of podcasting statistics and rankings.
• Exploring different measurements used to determine a podcast's ranking.
• Challenging the significance of being in the top percentage of podcasts for success.
• Highlighting the flaws in commonly used podcasting metrics.
• Questioning the validity of defining podcast success based on episode count or download numbers.
• The variability of podcast ranking metrics across platforms and criteria.

Timestamps:

• 00:00:00 Intro
• 00:00:35 Why Podcasting Statistics are Absolute BS
• 00:05:09 Exploring Podcasting Statistics and Rankings
• 00:10:43 Understanding Podcast Ranking Metrics and Statistics

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

• ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist
• 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge
• 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar

It's episode 100 of The Lazy Girl's Guide to Podcasting!! And in this episode I discuss the importance of taking a break from podcasting when needed. This summer, I reduced my activity to prioritise self-care. It's crucial to prioritise health and well-being over maintaining a strict episode schedule.

Managing all aspects of the podcast on my own can be challenging, but I value the support from you guys, my awesome listeners!

Highlights:

• Importance of taking a break from podcasting
• Challenges of managing all aspects of the podcast alone
• Self-care to sustain creative energy
• Avoiding burnout in podcasting
• Balancing podcasting with self-care

Timestamps:

00:00:00 Intro

00:01:48 Taking a Break from Podcasting

00:06:22 The Importance of Self-Care in Podcasting

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

• ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist
• 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge
• 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar

We are diving back into The Vault for episode 99 and will be looking back at episode episode 41 to answer the age old question of should you be paying your podcast guests?

In this episode, we delve into the debated question of whether podcast hosts should pay their guests.

Are you a podcaster wondering about guest compensation? We answer this common question and present a compelling case for why paying guests might not be necessary or the norm. Discover alternative strategies to compensate guests, such as exposure and promotional opportunities, that can benefit both parties involved.

📧 Subscribe to the newsletter:https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge- https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

From the vault we are diving back into episode 43: Should I Quit My Podcast!

Are you thinking of quitting your podcast? In this episode, we explore the taboo topic of wanting to quit or take a break from podcasting. Quitting your podcast doesn't equate to failure, but it's important to consider your reasons for wanting to quit before you actually give up your podcast.

I'll discuss the common reasons why podcasters give up podcasting, such as a lack of immediate results or effective strategies. We also talk about the attrition rate of podcasters, with many quitting before their eighth episode due to unrealistic expectations and time commitments.

I'll then go through six signs that indicate it might be time to quit, including loss of passion, running out of quality content, and feeling overwhelmed. Instead of quitting outright, we'll also discuss taking a break from podcasting to re-evaluate your podcasting goals and strategies.

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Recording equipment:

🎙 Riverside: https://veritysangan.com/riverside

🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa

🎙 iPhone: https://amzn.to/44q0x30

Freebies:

✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

• ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist
• 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge
• 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar

In this episode, we have an insightful conversation with Ash from Shure about the world of microphones, particularly focusing on Shure's prominent models like the SM7B. Ash explains why Shure microphones have a stellar reputation in podcasting and music production, offering tips for achieving high-quality recordings. The discussion also delves into the importance of environment, microphone proximity, and equipment quality - Ash's podcasting tips about recording are invaluable to any podcaster! Additionally, Ash highlights the benefits of using headphones during podcasting for better voice monitoring and consistency.

Episode mentioned: Ep 65: How Expensive Does Your Microphone Need to Be? with Adam Schaeuble from Podcasting Business School ➡️ https://lazygirlpod.captivate.fm/episode/ep-65-tech-thursday-adam-re-podcasting-mic-and-costs

Timestamps:

• 00:00 Introduction to Shure Microphones with Ash
• 00:14 The Legacy of Shure's SM7B Microphone
• 01:41 Tips for Better Podcasting Audio Quality
• 03:25 The Importance of Using Headphones While Podcasting
• 04:05 Closing Thoughts

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

• ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist
• 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge
• 🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar