In this episode of the Restaurant Technology Guys podcast, host Jeremy Julian sits down with Laura Wilbur from Dinova to discuss strategies for attracting higher-spending corporate guests to restaurants. They delve into the benefits for both corporate diners and restaurant operators, including increased guest frequency, higher average check sizes, and loyal business relationships. Laura shares her professional insights on how Dinova helps bridge the gap between Fortune 1000 companies and high-quality dining establishments through tailored corporate dining programs. Key topics include restaurant vetting, managing guest experiences, and the specifics of business dining trends in today's economic climate.

00:00 Introduction to the Podcast
00:12 Meet Laura Wilbur from Dinova
00:19 The Importance of Corporate Guests
01:16 Laura's Background and Expertise
02:23 Understanding Expense Account Diners
03:44 How Dinova Connects Restaurants and Corporations
05:50 Navigating the Dinova App
07:31 Benefits for Diners and Corporations
11:13 Advantages for Restaurants
15:12 Ensuring Quality Experiences
19:58 Balancing Family and Business
20:26 Dining Out with Family vs. Business
21:24 The Importance of Customer Relationships
23:11 Challenges in the Restaurant Industry
26:54 Corporate Dining Best Practices
33:01 Engaging with Dinova
35:42 Conclusion and Contact Information

In this episode of the Restaurant Technology Guys podcast, Jeremy Julian talks with Rev Ciancio, a hospitality marketing consultant and CMO at Salad House and Handcraft Burgers Brew. They discuss effective restaurant marketing strategies, focusing on the importance of local search optimization, email marketing, and guest feedback. Rev shares insights on why social media isn't a primary driver for customer acquisition and emphasizes the value of CRM growth through regular, targeted email newsletters. They also delve into the significance of guest sentiment and how to incentivize repeat visits for improved customer lifetime value. The episode offers practical tips and real-life examples for restaurant operators looking to enhance their marketing efforts.

00:00 Introduction to the Podcast
00:48 Meet Rev Ciancio: The Marketing Wizard
02:45 Rev's Journey from Music to Hospitality
08:24 The Importance of Local Search for Restaurants
08:57 Common Mistakes in Restaurant Marketing
17:52 The Golden Metric: CRM Growth
18:15 The Power of Weekly Newsletters
19:45 Email vs. Social Media: The Debate
22:09 Overcoming Content Creation Challenges
25:45 Essential Tech for Restaurant Marketing
29:08 Guest Feedback: The Key to Success
34:15 Engaging with Rev Ciancio

In this episode of the Restaurant Technology Podcast, host welcomes Santi Cuellar, Senior Manager of Product Marketing for Fusion Connect and co-host of the Tech Unmuted podcast. Santi shares insights into the evolving role of technology in the restaurant and retail sectors, particularly focusing on network infrastructure and its criticality. The discussion covers the shift in network needs driven by the pandemic, the importance of robust and secure Wi-Fi networks, and the significance of omni-channel customer experiences. Santi emphasizes the necessity for restaurants to innovate not just for customer satisfaction but also for staff efficiency. He also provides a deep dive into network elements like routers, switches, and Quality of Service (QoS), explaining their impacts on operations. The episode underscores the importance of partnering with experienced technology firms to ensure seamless, secure, and efficient operations in today's digital age.

00:00 Introduction and Guest Introduction
00:47 Fusion Connect and Restaurant Tech Synergies
01:26 Importance of Network in Restaurant Operations
03:50 Understanding Network Components
09:25 Omni-Channel Customer Experience
15:57 Staff Expectations and Technology
23:05 The Importance of Separate WiFi Networks
24:43 Guest WiFi Splash Page Benefits
27:29 Security Concerns with WiFi Networks
31:40 Best Practices for Network Security
37:03 Engaging with Network Security Providers
42:07 Connecting with Fusion Connect