• The Secret to Premium Pricing: Elevate Your Course with Authority and Value

  • Jan 8 2025
  • Length: 21 mins
  • Podcast

The Secret to Premium Pricing: Elevate Your Course with Authority and Value

  • Summary

  • Is your course pricing strategy holding you back from achieving true teaching mastery? Join me, Francesca, at Teaching Mastery Academy, as we unravel the outdated notion of the value ladder and boldly advocate for premium pricing from the start. By likening your course to a luxury brand, we explore how to establish authority and offer a transformative experience that attracts dedicated learners ready to invest in more than just knowledge—they're investing in a journey. We delve into why low-cost offers might be undermining your authority and how a confident, premium pricing approach can set the stage for unparalleled success.

    Prepare to reshape your course offerings as we discuss the psychological principles of contrast and scarcity. Discover how to design courses that stand out as unique, high-value experiences by implementing exclusive features like capped enrollments and personalized touches. We'll guide you in creating mastery-focused courses with effective feedback loops and celebrating student successes to drive lasting results. It's time to critically assess your course, refine your approach, and elevate the learning experience to justify that premium price tag. Subscribe, leave a review, or share this episode to inspire others to teach boldly and transform lives, one premium course at a time.

    Links mentioned in this episode:
    Teaching Mastery Academy :sign up to the waitlist here

    Think of your course (or your course idea,) like a luxury car. People won’t pay top dollar unless it’s high quality, delivers an incredible experience, and meets their needs perfectly. Teaching Mastery Academy teaches course creators like you how to ‘build’ that luxury-level course—one that students trust, complete, and rave about, justifying premium pricing every time. Ready to take your expertise and ensure your digital course stands out from the crowd? Premium courses (and premium returns) start with the core teaching fundamentals that all the best course creators instinctively do, but now I'm showing you how! Join the free mini-course now! Click here to learn more.

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