Celi Arias, Expert Scale Strategist, is the CEO and Founder of The Grown Ass Business, where she guides entrepreneurs through her proprietary methodology, Key Growth Systems, to build strong foundations for their businesses.

Recognized as a top coach by The Upside in 2024, Celi helps her clients break free from revenue plateaus and burnout by teaching them to view and manage their ventures as true businesses. Her approach addresses the common issue of entrepreneurs hitting a ceiling due to limited knowledge or skills, emphasizing the importance of understanding core business principles over quick fixes like funnel building or social media tricks.

Celi's clients often come to her feeling stuck, confused, and exhausted, unsure of how to move forward. She provides clarity and control, helping them identify and optimize the essential business departments necessary for growth. The Grown Ass Business Method incorporates five key systems that every business needs to succeed, allowing entrepreneurs to wear multiple hats effectively until they can hire specialized roles. By focusing on these fundamental pillars, Celi ensures that her clients' businesses are built on solid foundations, ready to scale up to seven figures and beyond.

With an impressive educational background including two bachelor's degrees, an MBA, a Master of Divinity, and two additional certificates, Celi brings a wealth of knowledge to her coaching practice. Her journey in entrepreneurship is both a professional and spiritual quest, constantly pushing her to question, grow, and find innovative solutions. From her early experiences as a professional tango dancer and fashion industry professional, Celi has always embraced challenges and sought out unique ways to overcome them.

As an immigrant from Argentina who arrived in the US at the age of six, Celi's upbringing in a family of doctors and scientists instilled in her a strong work ethic and dedication, while also inspiring her to question traditional paths and forge her own. Her diverse background and relentless pursuit of excellence have shaped her into a dynamic and passionate coach, dedicated to helping others achieve their business goals and realize their fullest potential.