Kat Garcia is one of the co-founders at Ground, a rapidly growing SaaS tool in the eCommerce space that is transforming brands with revolutionary tech.

Kat leans into her journey as a SaaS founder, the landscape of DTC eCommerce today, and how AI can have a serious impact on brands that want to scale in this economic climate.

She explains the impact it's had on Dan's brand, CastleFlexx, as well as how brand owners should be focused on more important things than attribution which is not solvable.

This episode is jam-packed with some brilliant insights.

I sincerely hope you enjoy this one.

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If you enjoyed this episode and want to check out the represented brands...

You can check out Kat's incredible brand here: https://www.joinground.com/

You can find Dan Castle's challenger brand here: https://www.castleflexx.com

And if you're a brand owner looking for the retention marketing partners fueling DTC eCommerce brands, you can check out: https://www.revenuelabz.com

We're also building an revolutionary software tool to create generative email creatives in seconds. Join the revolution at: https://www.magicals.com

We appreciate you giving us the chance to share the journeys of these incredible founders with you.

We sincerely hope you find a few golden nuggets to apply to your own journey too.