• Transforming Nonprofit Marketing from Bland to Bold with Christina Edwards

  • Nov 18 2024
  • Length: 40 mins
  • Podcast

Transforming Nonprofit Marketing from Bland to Bold with Christina Edwards

  • Summary

  • In this episode of Agents of Nonprofit, I dive into an insightful conversation with Christina Edwards, a seasoned consultant specializing in nonprofit marketing and fundraising. Christina challenges nonprofits to embrace agility, risk-taking, and genuine connection to better reach and resonate with today's audiences.

    Topics We Cover:

    • Christina’s journey from creative entrepreneur to nonprofit consultant
    • Why nonprofits often lag behind in digital marketing—and how to change that
    • Integrating marketing and fundraising efforts to maximize impact
    • Using storytelling as a tool for effective donor engagement
    • Understanding modern audience behaviors and adapting to their expectations
    • Overcoming organizational resistance to digital marketing innovation
    • Practical tips for writing authentic, relatable nonprofit emails
    • Finding a balance between professionalism and personality in communication


    To Learn More and Connect with Christina:
    Purpose & Profit Club Podcast
    Splendid Consulting Website
    Splendid Consulting on Instagram

    Support the show

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