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Weg von Suchmaschinen, hin zu AI? Drei Thesen zum Wandel! [OM Cafe 23]
Mar 22 2024
Length: 48 mins
Podcast

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Weg von Suchmaschinen, hin zu AI? Drei Thesen zum Wandel! [OM Cafe 23]

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Summary
Olaf Kopp und Markus Hövener sprechen diesmal über die Gartner-Studie: 25 % weniger Traffic für Suchmaschinen, weil die Suchbedürfnisse eher durch AI Chatbots befriedigt werden? Wie verändert sich dadurch die Search-Branche? Dazu gibt es drei Thesen, die durchaus strategische Relevanz haben. Hört mal rein!

Dieser Podcast:http://www.omcafe-podcast.de/

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