Nneka Carrie Ude
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Nneka Carrie Ude

Growing Up
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Nneka Ude is a Chicago based marketer and entrepreneur who has spent the last 17 years helping global brands connect their products to the needs of shoppers in the US market. Currently she serves as the Vice President of Shopper and Retail Strategy for Arc Worldwide where she leads growth strategy for clients across tech, cpg, and the alcohol beverage industries. Nneka is a graduate of the University of Illinois at Urbana-Champaign and holds an MBA in Marketing from Loyola University Chicago. In 2019 she founded LOVE DOT, a commerce startup that connects the most interesting independent fashion brands made in Africa, Europe, and the Americas to style-forward shoppers seeking bold, purposeful, and unique alternatives that allow them to stand out in today’s homogenous fashion landscape. In 2022 she published her first of many children's books focused on the power of gratitude.
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