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Le concept "stratégie Océan bleu". Présentation et analyse
- Gestion & marketing 16
- By: Pierre Pichère
- Narrated by: Alban Barthélémy
- Length: 34 mins
- Unabridged
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Développée par Chan Kim et Renée Mauborgne, la stratégie Océan bleu est une théorie économique qui explique que la croissance durable des entreprises...
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Le concept "stratégie Océan bleu". Présentation et analyse
- Gestion & marketing 16
- Narrated by: Alban Barthélémy
- Length: 34 mins
- Release date: 03-23-17
- Language: French
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