Episodios

  • Creating Incredible Advisor/Client Relationships
    Aug 6 2024

    Discover the secret ingredient to a thriving advisory practice: exceptional client relationships.

    Join host Alex Lerch and industry experts Michelle Fischer and Ryan McClain as they unravel the strategies to build lasting connections. From understanding client needs to creating personalized experiences, we share actionable insights to help you transform your firm into a trusted advisor.

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    35 m
  • Embracing Authenticity in your Marketing
    Jul 17 2024

    Ditch the Script, Embrace Authenticity! Watch Joe Conroy’s story and discover the power of authenticity in marketing! Learn how to connect with clients on a personal level & build trust with social media.

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    42 m
  • How Marketing Impacts Client Relationships with Tyson Ray
    May 29 2024

    In the latest episode of Advisor Marketing Explained, Alex Lerch dives into the world of advisor marketing with Tyson Ray, CEO and Senior Wealth Advisor at FORM Wealth Advisors. With over 25 years of experience building client relationships, Tyson shares insights from his book, ‘The Total Relationship,’ focusing on building strong client-advisor connections. Discover why marketing is crucial in Tyson’s practice, the impact of his ‘Up or Down’ video series, and the essence of true client relationships. Plus, learn about his newly launched podcast who it can benefit.

    Learn more about advisor marketing at https://www.advisormarketingexplained.com.

    Learn more about Tyson, his book and his podcast at https://totalrelationship.com.

    Disclosures:

    Securities through Raymond James Financial Services, Inc. Member FINRA / SIPC. Investment advisory services are offered through Raymond James Financial Services Advisors Inc. FORM Wealth Advisors is not a registered broker/dealer and is independent of Raymond James Financial Services. Raymond James and its advisors do not provide tax advice. Podcast guest is Tyson Ray, CEO, Founding Partner, Senior Wealth Advisor at FORM Wealth Advisors. FORM Wealth Advisors is located at 431 Geneva National Ave S, Lake Geneva, WI, 53147; 262-686-3005.

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    39 m
  • Unlocking Referral Potential For Financial Advisors
    Mar 6 2024

    In the latest edition of Advisor Marketing Explained, join host Alex Lerch as he sits down with guests Duncan MacPherson of Pareto Systems and Seth Diener of Diener Money Management.

    Duncan and Seth share their expertise on achieving success in wealth management, emphasizing the importance of building remarkable client experiences and using that to generate referrals. They also discuss the role of technology in shaping the future of wealth management and offer valuable advice for aspiring professionals in the industry.

    Don’t miss out on this insightful conversation packed with actionable insights for financial advisors!

    Learn more at oakandstonemarketing.com.

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    29 m
  • How Video Transforms Financial Advisor Marketing
    Feb 19 2024

    On the latest episode of Advisor Marketing Explained host Alex Lerch sits down with Lindsay Dowrick, founder of The Video Artists to uncover the power of video marketing for financial advisors. With years of experience in video creation, Lindsay shares actionable strategies and insights on how to leverage storytelling to build trust and connection with your audience.

    Discover why personal brand narratives are essential in today’s digital landscape and learn practical tips on creating impactful videos that resonate with clients. Whether you’re new to video marketing or looking to enhance your current strategy, this episode offers invaluable advice on crafting compelling financial advisor stories that captivate and convert. Tune in now to elevate your brand and business with the art of video storytelling! Subscribe at www.advisormarketingexplained.com

    Learn more at oakandstonemarketing.com Learn more about the video artists –  www.thevideoartists.com

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    23 m
  • Creating Advisor Marketing Content With Confidence
    Jan 9 2024

    Welcome to another episode of “Advisor Marketing Explained,” brought to you by Oak & Stone. This episode features the host, Alex Lerch, and guest, Derek DiManno, the Founding Advisor at Flagship Asset Services in Towson, Maryland.

    In this episode, we dive into the world of financial advisor marketing, sharing insights, tips, and actionable strategies to help you grow your brand and business. Derek, a passionate brand builder, joins us to discuss his experiences and shed light on how to build confidence in marketing.

    We’ll explore the journey of creating unique content and developing a brand that resonates with your ideal clients. Drawing inspiration from industry influencers, Derek shares valuable perspectives on standing for something and not trying to appeal to everyone.

    So, whether you’re just starting or looking to level up your marketing game, join us as we uncover the secrets to successful financial advisor marketing. Stay tuned for a conversation filled with practical advice and stories that can help you on your path to building a thriving brand.

     

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    39 m