Randy sits down with Nick and Seth from Home Builder Marketers—two marketing pros helping builders and remodelers across North America build trust, generate consistent leads, and scale smarter.

You’ll learn how they’ve helped clients implement a 365-day follow-up system, use video marketing to establish authority, and automate lead nurturing for long-term success. If you’ve ever felt stuck chasing leads that go cold, this episode is your blueprint for building a marketing engine that works while you don’t.

Whether you’re a custom home builder, remodeler, or trade contractor, the strategies here will help you build an acquisition machine that grows with you.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

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In this follow-up to last week’s episode, Randy Stanbury is joined by Megan Peyton of the 4 Level Integrators team to go deeper into what it really takes to generate consistent, high-quality leads — especially when you don’t have the time or budget for expensive marketing campaigns.

Together, they unpack why relying solely on SEO, ads, or word-of-mouth is not enough to scale — and why active, intentional relationship-building is the strategy top builders use to win. Megan shares simple, actionable ideas to generate leads through job site proximity, client follow-ups, realtor partnerships, past client engagement, and co-marketing — all without feeling “salesy.”

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/

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In this episode of The Building Freedom Podcast, Randy Stanbury, founder of 4 Level Coach, dives into a transformational strategy that’s helping builders close more deals and scale faster — the One-to-Many Strategy. Randy shares how building the right relationships with architects, designers, realtors, and other industry pros can unlock a steady stream of high-quality opportunities, without relying solely on unpredictable online marketing.

He explains how the most successful builders are moving from passive lead generation to proactive, relationship-driven growth — and how you can do the same. Randy also reveals how reworking your sales system to build trust with key partners can create a reliable, repeatable client acquisition machine.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/

https://www.instagram.com/4levelcoach/

https://www.facebook.com/4LevelCoach/

https://www.linkedin.com/company/4-level-coach”

In this powerful episode of the Building Freedom Podcast, Randy Stanbury—founder and lead coach at 4 Level Coach—dives deep into one of the most pivotal concepts for business owners in the custom home building and trades space: the transformational difference between management and leadership.

This episode explores how delegating authority, not just tasks, is the key to building a business with limitless potential. You’ll learn why creating leaders—not followers—within your team is critical for breaking through growth ceilings, achieving time freedom, and unlocking true scalability in your business.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/
https://www.instagram.com/4levelcoach/
https://www.facebook.com/4LevelCoach/
https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom podcast, guest host Joshua McMahon, co-owner of McMahon Custom Homes, takes the mic while Randy enjoys a well-earned beachside break. Joshua dives deep into the power of scoreboards in business — why they matter, how to use them effectively, and how tracking key metrics can transform your team’s accountability, clarity, and overall performance.

Drawing from real-world experiences in custom home building, Joshua shares practical insights into setting vital goals, identifying the right KPIs, and fostering a culture of ownership that keeps everyone focused and winning. Whether you're leading a team or building your business from the ground up, this episode will show you how to turn data into decisions and goals into reality.

If you're a Custom Home Builder or Remodeler join us over on our Facebook Group - FREEDOM BUILDERS - where you can join in live videos to ask as many questions as you want and get real-time answers.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/
https://www.instagram.com/4levelcoach/
https://www.facebook.com/4LevelCoach/
https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, Randy sits down with Jeff and Chantel Ballantyne of Ballantyne Builds to explore how they transformed their business and lives by focusing on systems, structure, and true freedom.

Celebrating their 10-year anniversary in business, the Ballantynes open up about the early struggles of wearing every hat, chasing time, and trying to stay afloat. Through intentional systems, focused quarterly planning, and a mindset rooted in values and vision, they’ve transformed their company into a model of sustainable success — one that runs without them.

During the episode, they dive into:

• How their family legacy inspired the business
• Why building with freedom in mind changed everything
• The impact of gaining confidence in their sales process
• Building and empowering a true A-player team
• Creating a culture of continuous improvement
• And why they’re unapologetic about charging what they’re worth

They even reveal what’s next — acquiring an excavation company to expand their reach and impact.

This episode is full of real talk, hard-earned lessons, and actionable gems for anyone looking to scale a construction or trades business the right way — with intention, clarity, and freedom at the core.

Visit them at https://ballantynebuilds.com.

If you're a Custom Home Builder or Remodeler join us over on our Facebook Group - FREEDOM BUILDERS - where you can join in live videos to ask as many questions as you want and get real-time answers.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/
https://www.instagram.com/4levelcoach/
https://www.facebook.com/4LevelCoach/
https://www.linkedin.com/company/4-level-coach

In this powerful episode of the Building Freedom Podcast, host Randy Stanbury dives deep into the critical importance of systems in building a scalable, profitable construction or remodeling business. Randy shares an actionable 8-step framework to identify and eliminate roadblocks, stop cash leakage, and finally jump off the hamster wheel.

Learn why “profit before growth” and “systems before people” are the keys to freedom — and how to get started with your own System CIA (Creator, Implementer, Accountability). Whether you’re feeling stuck, overwhelmed, or just ready to scale, this episode is your blueprint.

If you're a Custom Home Builder or Remodeler join us over on our Facebook Group - FREEDOM BUILDERS - where you can join in live videos to ask as many questions as you want and get real-time answers.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/
https://www.instagram.com/4levelcoach/
https://www.facebook.com/4LevelCoach/
https://www.linkedin.com/company/4-level-coach

In this episode of the Building Freedom Podcast, host Randy Stanbury kicks off Q2 with a powerful breakdown of the 90-day success system he’s used for over two decades. Discover why traditional goal-setting and long-term business plans fall short, and how shifting your mindset to focus on vision, quarterly planning, and “needle-moving” actions can revolutionize your business.

Randy walks through the 4LC Dickens Process—past, present, and future—to help you identify what has to change in your business to avoid burnout, reclaim passion, and drive real momentum. If you’re ready to stop being busy and start being effective, this episode is your launchpad.

If you're a Custom Home Builder or Remodeler join us over on our Facebook Group - FREEDOM BUILDERS - where you can join in live videos to ask as many questions as you want and get real-time answers.

If you like what you're listening to, we would love it if you could give us a 5-star review! This will help us know we are giving you what you need to grow and succeed as an entrepreneur. Please reach out to us on social media or through our website with other information you might want to hear on upcoming episodes!

https://www.4levelcoach.com/
https://www.instagram.com/4levelcoach/
https://www.facebook.com/4LevelCoach/
https://www.linkedin.com/company/4-level-coach