Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Darren McKee.

Darren started his career in the service industry in 2010 before working his way into corporate recruiting. He then spent time as an Operations Manager before transitioning into sales in 2017 where he worked his way through multiple enterprise AE roles and eventually became the Vice President of Sales and Strategic Partnerships for Skye, until starting his most recent and current venture as the founder of his own training and coaching business, where he teaches the art of LinkedIn and social selling.

It’s safe to say, Darren is absolutely crushing it and if you’re not already following his content or signing up for his coaching sessions, you should. In March of 2020 he had almost no presence on LinkedIn but today he’s got over 136,000 followers and he cranks out top tier content every day.

Needless today, I’m excited to get his thoughts on all that’s changing in B2B sales and find out what he thinks is working on LinkedIn and with social selling in 2025.

Before we get started, if you’re watching on YouTube, please take a moment to subscribe to the channel, like the video, and leave us a comment if you have questions or feedback. If you’re joining us from Spotify or Apple Podcasts, please drop us a review and let us know what you think of the episode. This is much appreciated, as it really helps to grow the audience.

Without further adieu, let’s dive in and get his thoughts.

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TOPICS:

00:00:00 Intro

00:03:54 Broken Outbound Model

00:10:12 What’s Working Today

00:18:05 Growth-at-all-Costs

00:25:35 AI in Sales

00:33:56 LinkedIn Content

00:47:29 Social Selling & Brand

00:50:14 Darren’s Coaching

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QUESTIONS:

1. Is traditional outbound sales broken, dead, or dying? If yes, how so?

2. What’s actually working for outbound sales today?

3. What are your thoughts on the Growth-at-all-Costs model?

4. What’s your take on AI in sales over the next 5-10 years?

5. What’s working (and not working) for LinkedIn content creation in 2025?

6. What do salespeople need to know about social selling and brand?

7. What are you working on and who should get involved?

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LINKS:

Darren’s Training: https://darrenmckee.co

Collin on X: https://x.com/collincadmus

Modern Outbound System: https://www.collincadmus.com/the-modern-outbound-system

Sales Coaching: https://www.collincadmus.com/sales-coaching

Founder Coaching: https://www.collincadmus.com/founder-coaching

Collin Cadmus Podcast: https://www.collincadmus.com/podcasts/collin-cadmus-podcast

Revenue Growth Blog: https://www.collincadmus.com/blog

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Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing.

Available on: YouTube, Rumble, Spotify, and Apple Podcasts.

Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Alex Smith.

Alex received her bachelors degree from The University of Alabama in 2012 and then started her sales career at SinglePlatform where we met and worked together in NYC as she quickly rose from a top performing salesperson to sales management positions.

After SinglePlatform Alex became the Director of Sales Development at Ritual Hot Yoga, Flexport, and Headspace, until landing her most recent and current position as Director of Sales at TestGorilla. She also serves as a consultant and advisor to top startups around the world.

Alex is one of the most energetic and positive people I’ve ever had the pleasure of working with, and I’ve been watching her career from afar for many years. But it’s been a long time since we last caught up, so I’m excited to get her thoughts on all that’s changing in B2B sales and find out what’s working and what isn’t for her team at TestGorilla.

Before we get started, if you’re watching on YouTube, please take a moment to subscribe to the channel, like the video, and leave us a comment if you have questions or feedback. If you’re joining us from Spotify or Apple Podcasts, please drop us a review and let us know what you think of the episode. This is much appreciated, as it really helps to grow the audience.

Without further adieu, let’s dive in and get her thoughts.

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TOPICS:

00:00:00 Intro

00:03:52 Broken Outbound Model

00:12:07 Sales Prospecting Tools

00:20:02 What’s Working Today

00:27:18 Growth-at-all-Costs

00:42:00 AI in Sales

00:53:45 Learning Curve as Director of Sales

01:02:54 Growth Plans for 2025

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QUESTIONS:

1. Is traditional outbound sales broken, dead, or dying? If yes, how so?

2. What are the most important tools for outbound sales prospecting?

3. What’s actually working for outbound sales today?

4. What are your thoughts on the Growth-at-all-Costs model?

5. What’s your take on AI in sales over the next 5-10 years?

6. What’s been the biggest learning curve in your first 8 months as Director of Sales?

7. What are your growth plans for 2025 and are you hiring?

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LINKS:

TestGorilla: https://www.testgorilla.com

ZenSeller: https://www.thezenseller.com

Quantum Consulting: https://www.quantumsalesconsulting.com

Alex on YouTube: https://www.youtube.com/@fditakeover

Collin on X: https://x.com/collincadmus

Modern Outbound System: https://www.collincadmus.com/the-modern-outbound-system

Sales Coaching: https://www.collincadmus.com/sales-coaching

Founder Coaching: https://www.collincadmus.com/founder-coaching

Collin Cadmus Podcast: https://www.collincadmus.com/podcasts/collin-cadmus-podcast

Revenue Growth Blog: https://www.collincadmus.com/blog

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Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing.

Available on: YouTube, Rumble, Spotify, and Apple Podcasts.

Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Collin Stewart.

Collin started his career in 2008 in equipment sales and marketing for 4 years before co-founding his first company VoltageCRM, followed by co-founding his second company Carburetor, where they helped companies build their outbound sales teams based on the Cold Calling 2.0 framework from Aaron Ross’ Predictable Revenue book. In 2014 Carburator merged with Predictable Revenue, leading Collin to his most recent and current venture where he serves today and for the last decade as CEO of Predictable Revenue.

Five years ago I had a viral conversation with Aaron Ross about whether or not the SDR Model or Predictable Revenue is broken. The full discussion is available on YouTube if you want to check it out, but a lot has happened since then and I’m curious to learn first-hand from Collin what’s actually going on at Predictable Revenue and how they’ve pivoted or evolved their services to adapt with the quickly changing B2B sales landscape.

Before we get started, if you’re watching on YouTube, please take a moment to subscribe to the channel, like the video, and leave us a comment if you have questions or feedback. If you’re joining us from Spotify or Apple Podcasts, please drop us a review and let us know what you think of the episode. This is much appreciated.

Without further adieu, let’s dive in and get his thoughts.

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TOPICS:

00:00:00 Intro

00:01:28 Is Predictable Revenue Dead

00:12:35 Growth-at-all-Costs

00:49:32 AI in Sales

01:00:27 Future of SDR

01:13:20 GTM Engineer

01:21:13 Predictable Revenue Today

01:33:56 Collin’s New Book

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QUESTIONS:

1. Is Predictable Revenue (aka Cold Calling 2.0) broken, dead, or dying? If yes, how so?

2. What’s happening to the Growth-at-all-Cost model?

3. What’s your take on AI in sales over the next 5-10 years?

4. What does the future of the SDR role look like?

5. How important is the GTM Engineer role?

6. What has Predictable Revenue evolved to today?

7. What’s your new book about?

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LINKS:

Predictable Revenue: https://predictablerevenue.com

Collin Stewart’s Newsletter: https://foundersedition.co

Collin Stewart’s Book: https://a.co/d/9PjI7oV

Collin Stewart on X: https://x.com/CollinYVR

Collin Cadmus on X: https://x.com/collincadmus

Modern Outbound System: https://www.collincadmus.com/the-modern-outbound-system

Sales Coaching: https://www.collincadmus.com/sales-coaching

Founder Coaching: https://www.collincadmus.com/founder-coaching

Collin Cadmus Podcast: https://www.collincadmus.com/podcasts/collin-cadmus-podcast

Revenue Growth Blog: https://www.collincadmus.com/blog

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Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing.

Available on: YouTube, Rumble, Spotify, and Apple Podcasts.