Establish Yourself®: How to Talk About What You Do and Simplify Your Business for Coaches and Consultants Podcast Por Annie Franceschi | Brand + Business Strategist arte de portada

Establish Yourself®: How to Talk About What You Do and Simplify Your Business for Coaches and Consultants

Establish Yourself®: How to Talk About What You Do and Simplify Your Business for Coaches and Consultants

De: Annie Franceschi | Brand + Business Strategist
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Grow with clarity, confidence, and a bit of brand magic. Hosted by a former Disney storyteller, this show helps coaches, consultants, and service-based experts like you clarify your message, simplify your offers and systems, and enjoy your business more than ever. Inspired by the bestselling book, "Establish Yourself" (2022) - this is your place to take your business to the next level, and have fun doing it. Tune in to get clear on your brand message, create confident signature offers, and streamline your systems This podcast helps answer questions like: • How do I attract clients who will pay more for my services? • What’s the best way to rebrand my business? • How can I grow my business without burning out? • How do I turn my services into premium offers clients can’t resist? • What are the easiest ways to save time and work more efficiently? • How do I stop playing small? • What’s the secret to creating smarter, streamlined processes? • How can I manage my time better when I feel overwhelmed? • How can I create better processes to work smarter, not harder? • How can I manage my time effectively despite being overwhelmed? Hosted by Annie Franceschi—brand strategist of 11+ years, former Disney storyteller, and 3x bestselling author—this show delivers proven strategies to attract dream clients, package your expertise, sell services easily, and create freedom to live your biggest goals in your business and beyond. With actionable business advice, inspiring success stories, and a sprinkle of Disney magic, each episode is your guide to building a profitable coaching or consulting practice that feels as good as it looks. Whether you’re rebranding, pivoting, launching a new offer, or scaling to six figures and beyond, this is where clarity meets momentum. Hit subscribe now, and let’s make your business the greatest—together. _______ 💡For resources to clarify your brand, visit: https://www.greateststorycreative.com/podcast All podcast content is © Greatest Story Creative LLC And provided per terms available at greateststorycreative.com/terms2022-Present, Greatest Story Creative LLC Desarrollo Personal Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas Éxito Personal
Episodios
  • 27. Unexpected Ways I Use AI to Stop Overthinking, Hold Boundaries, and Play Bigger
    Jun 24 2025

    Make this your summer of action! 📕 Check out book club here: 👉 https://www.greateststorycreative.com/boost

    ________

    I used to obsess over every client email, second-guess every post, and spend way too long trying to say things “just right.” But recently, I’ve discovered a surprisingly effective tool to help me break that perfectionist cycle: AI.

    If you’ve ever felt drained by decisions, overthinking client communication, or struggling to post consistently—this episode is for you.

    I’m sharing 5 unexpected ways I use tools like ChatGPT, Claude, and Gemini to save time, protect my energy, and do more of the work that matters (without losing my voice or values).

    Part 2 of the “Greatness, Not Perfection” series

    🎯 You’ll Discover:

    • How I use the “Spaghetti Thoughts” method to clarify messy ideas fast
    • The Boundary Script technique that helps me write kind, firm emails (without spiraling)
    • How to fix admin mistakes and content hiccups without wasting mental energy
    • A 5-minute system for turning one podcast into multiple marketing pieces
    • The Bold Pitch system that helps me ask for more of what I want—with confidence

    🎧 Keep Going With This Related Episode:

    Part 1 – Episode 26: “Stuck in the Perfection Trap? This New Mindset Keeps You Moving Forward”

    👋 Your Invitation:

    • Come take action and simplify your business with me this summer! 📕 Business Boost Read Along with the Author runs July 9 – August 13 and includes a free copy of Establish Yourself + weekly coaching to take aligned action. 👉 https://www.greateststorycreative.com/boost

    #aiinbusiness #perfectionismhelp #boundariesforcoaches #clarity #coachlife #smoothsystems #consultingbusiness #establishyourself #greatnessnotperfection

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    20 m
  • 26. Stuck in the Perfection Trap? This New Mindset Keeps You Moving Forward
    Jun 17 2025

    Clarity, confidence, and a business book! 📕 Check out my Summer Read-Along here: 👉 https://www.greateststorycreative.com/boost

    ------

    Like building the perfect house, for years, I believed that building the perfect brand was the key to business success. But the longer I stayed in business, the more I realized that kind of perfection isn’t the goal—it’s really a trap.

    If you've ever felt stuck in motion, tweaking endlessly, or waiting for the “right time” to take action—this episode is for you.

    I’m sharing one of the most powerful mindset shifts I’ve made in my business (inspired by a surprising animal metaphor 🦈). It’s helped me break out of the overthinking loop and grow a business that’s not only profitable—but alive and well.

    Part 1 of the new 4-part "Greatness, Not Perfection" series

    🎯 You’ll Discover:

    • Why chasing the “perfect brand” can quietly stall your growth
    • The powerful mindset shift that helped me stay in business for over a decade
    • What I learned from Disney about striving for greatness—not perfection
    • A metaphor you’ll never forget that will change how you see your business
    • A simple daily question to stay in motion and out of the perfectionism trap

    🎧 Keep Going With This Related Episode:

    • Episode 2 (What I Learned from Working for Disney, including the origin of "Strive for Greatness, Not Perfection" > https://www.greateststorycreative.com/biz/ep2-scaling-a-consulting-practice

    👋 Your Invitation:

    • If this episode resonated, come swim with us this summer: 📕 Business Boost Read Along with the Author is back July 9 – August 13! Sign up now to read Establish Yourself together and turn inspiration into aligned action: https://www.greateststorycreative.com/boost
    • PLUS Get my Testimonial Toolkit™ system FREE if you sign up between now and Fri. June 20 @ 5pm EST 🎉

    #businessmindset #perfectionism #clarity #coachlife #consultingbusiness #sharkmindset #purposefulgrowth #establishyourself #brandingstrategy

    🎙️ Featured Clients Mentioned:

    • Kris Liebau – "Leading Beyond the Spreadsheet"
    • Kimberly Benoit – "We’ve All Done It"
    • Marcey Rader – "Health-Powered Productivity"

    Give their shows a listen—they’re all feeding their business sharks beautifully and leading with purpose!

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    13 m
  • 25. Quit Starting Over: 5 Clever Ways I Build Business Momentum by "Chainsmoking"
    Jun 10 2025

    Dread marketing because you're always having to restart your efforts? I used to feel that way too, until I figured out a simple business system I call “chain smoking.” (Yes, really.)

    Inspired by author and artist, Austin Kleon, I’ve turned this concept into one of my most powerful business strategies. In this episode, I’m taking you behind the scenes to show you 5 real ways I use “chain smoking” to build momentum, save time, and make my marketing, offers, and client delivery way easier - so you can get inspired and start leveraging it, too!

    🎯 You’ll Hear:
    • How one small workshop turned into a four-year visibility machine
    • The exact moment I realized I didn’t need to reinvent the wheel every time
    • The client delivery tweak that helped one of my clients boost her revenue by 25%
    • A book club idea that unexpectedly sold out my group program
    • 5 real ways I “chain smoke” to connect the dots between marketing, delivery, and repeat business

    I’ll also walk you through how you can start applying this strategy right now—no new tools or fancy tech required!

    🎧 Dive Deeper in This Related Episode:

    • Episode 14: "The "One Client" Value Ladder: A Smarter Way to Simplify Marketing"

    📕 Save Your Spot for the Next Read-Along!

    • Join the Free waitlist for "Business Boost Read-Along with the Author" at https://www.greateststorycreative.com/boost

    📝 Create Your Free Referral Message Now:

    • Get a 3-sentence personalized paragraph others can send to refer you with confidence (and see that chance to grab a bonus Professional Biography template!) 👉 https://www.greateststorycreative.com/message

    Level Up Your Business Systems With Ease (Magic Strategy Day):

    • Want a fresh perspective and ways you could use chain smoking to make your marketing, offers, and client work more effective with less effort? See if a Magic Strategy Day with me is your perfect next step! 👉 https://www.greateststorycreative.com/magic

    #SmoothSystems #ClientFlow #MarketingMomentum #CoachingBusiness #ConsultingTips #EstablishYourselfPodcast

    💡 Also mentioned in this episode:

    • "Steal Like an Artist" & "Show Your Work", both by Austin Kleon
    • "Permission to Try" by Annie Franceschi (my first book)

    Más Menos
    18 m
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Great valuable info in 15 mins that fits perfect in my coaching practice. Annie is right on point with the information I need.

Great valuable

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The Establish Yourself podcast is a gold mine of info for coaches, consultants and service based business owners! Annie is a marketing and branding genius. You definitely want to subscribe to this one!

A must listen for biz owners

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These bite sized episodes are SO great. Easy to digest and easy to understand the impact to your business if you follow Annie's advice. Give every one a listen to help your business grow -- you will NOT be disappointed!

Such a valuable podcast!

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