Episodios

  • The Consultation Is the Key: Why This Step Changes Everything
    May 23 2025
    Think consultations are just about asking what the client wants? Think again. In this episode, I’m sharing why the consultation is the most powerful tool in your business—not just for client results, but for retention, retail, boundaries, and your bottom line.I’ll break down how to lead the perfect consultation, what to ask, how to quote confidently, and how to protect yourself from miscommunication and complaints. Plus, I’ll share real-world examples, consultation prompts, and a sneak peek into my Complete Client Scripting Guide.Whether you're an independent stylist or leading a team, mastering this one phase can transform your business.🎧 Let’s level up your client experience—one conversation at a time.

    Mentioned in this episode:

    • Download the Mini Consultation Checklist
    • Get My Complete Client Scripting Guide
    • Follow me on IG @amandasalonstylist
    • More resources: amandasmearman.com


    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    15 m
  • Stop Getting in Your Own Way — Self-Sabotage in the Salon Industry
    May 16 2025

    Are you unknowingly holding yourself back in your business? In this episode, Amanda pulls back the curtain on the subtle ways self-sabotage shows up in the beauty industry — from overbooking and undercharging to perfectionism and fear of being seen. If you’ve ever said “I just want to do hair, not run a business,” this episode will challenge you (lovingly) to get honest and take your power back. Learn how to shift from sabotage to strategy and start building the consistent, profitable business you actually want.

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    23 m
  • You Can't Scale What You Can't Track
    May 9 2025

    You're bringing in money… but where is it all going? In this episode, we’re cutting through the revenue smoke and mirrors and talking about what really matters: knowing your numbers. I’m diving into the budgeting systems I use as a salon owner, including principles from Profit First for Salons, and why tracking your income and expenses is just as crucial for independent stylists. If you’re ready to stop guessing and start growing with clarity, this one’s for you.

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    23 m
  • The Value is in the Experience: Why Clients Do Pay More
    May 2 2025

    In this episode of From Chair to CEO, Amanda breaks down why great work alone isn't enough to justify premium pricing in the beauty industry. Clients today are seeking more than just results—they're seeking connection, comfort, and consistency. Learn the five key touchpoints that build value, why system-based experiences convert better than talent alone, and how client retention and loyalty are directly tied to the experience you provide. Backed by industry stats and real-world examples, this episode is a must-listen for salon pros ready to elevate their pricing confidence and create a 5-star experience every time.

    What You’ll Learn:

    • Why clients will pay more when the experience matches the price
    • Five key touchpoints that define client experience
    • Stats on booking habits, consultations, and retention
    • Systems that support high-value client journeys
    • How to build loyalty and raise prices without losing trust

    Mentioned in This Episode:

    • Client Experience Toolkit
    • Harvard Business Review: Customer Retention & Profit
    • Salon Today / Zenoti 2025 Beauty Benchmark Report
    • Phorest Client Retention Guide
    • Kenneth Shuler: Client Consultations

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    14 m
  • Pricing Isn’t Personal—It’s a System
    Apr 25 2025

    Raise your hand if you’ve ever felt guilty about raising your prices 🙋‍♀️
    In this episode, I’m breaking down why pricing should never be based on emotion—and how to build a system that supports your growth, your team, and your business goals. If you’ve been winging it with your menu, this is your episode.

    You’ll Learn:

    • Why emotional pricing leads to burnout and resentment
    • The 3 pillars of system-based pricing
    • How to create a pricing plan you can actually follow
    • The #1 tool I use to build value and retention in the salon

    🎧 Grab your pen and notebook, because we’re turning numbers into confidence.

    All toolkit and free resources mentioned in this episode can be found here!

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    10 m
  • Why 'Charge Your Worth' Set Us Back—and What to Do Instead
    Apr 18 2025

    Why "Charge Your Worth" Set Us Back—and What to Do Instead

    The phrase “charge your worth” became a post-pandemic mantra in the beauty industry—but what if it’s not the advice we actually needed?

    In this episode, I unpack how that mindset blurred the lines between personal value and pricing strategy—and why it may have set us back more than it helped. You'll learn how to shift into value-based pricing so you can raise your prices with purpose, confidence, and long-term success.

    🎁 Don’t miss the freebie!
    Download your Service Pricing Confidence Checklist to see if you're truly ready to raise your rates—and what to focus on if you're not quite there yet.

    Ready to elevate your client experience? Grab my Client Experience Toolkit today!

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    17 m
  • The Secret to Client Retention: Crafting a 5-Star Experience from Start to Finish
    Apr 11 2025

    Want more rebookings, better reviews, and guests who can’t stop talking about their visit? In this episode, I’m sharing how to create a client experience so seamless and personal, it keeps your books full and your team thriving.

    From the first online interaction to post-visit follow-up, we’ll break down each step of the guest journey—and I’ll give you real, actionable strategies to elevate the experience in a way that builds loyalty and boosts income.

    💼 Ready to take the guesswork out of it?
    My Client Experience Toolkit is now available!
    It’s packed with everything you need to map out your journey, train your team, and elevate your systems—including consultation forms, rebooking and retail scripts, post-visit templates, and more.

    🎧 Listen now and grab your toolkit here

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    22 m
  • Episode 1: From Behind the Chair to CEO – What You Can Expect + Why I’m Here
    Apr 6 2025

    Welcome to the very first episode of From Chair to CEO—the podcast for ambitious stylists and salon owners who are ready to grow their business, lead with confidence, and live a life that feels just as good as it looks on Instagram.

    In this intro episode, Amanda shares why she felt called to start this podcast, what you can expect from future episodes, and how this space will support you in becoming the CEO of your beauty business—and your life.

    Whether you're behind the chair full-time or leading a team, this show is your go-to resource for real-talk, strategy, and inspiration.

    ✂️ In this episode:

    • Why Amanda started this podcast after building two successful beauty businesses
    • What to expect in future episodes (spoiler: strategy, mindset, leadership + more!)
    • The real truth about growing a business in the beauty industry
    • How to step into your CEO era—without burnout or overwhelm
    • A simple reflection to help you define what your version of success looks like

    💬 Your next step:

    Take a moment to reflect on this question:
    👉 What does your CEO life look like?
    Then share this episode with a fellow stylist or salon owner who’s ready to grow, and don’t forget to subscribe so you never miss an episode!

    🔗 Links & Resources:

    • Follow Amanda on Instagram: @amandasalonstylist
    • Learn more about Amanda at AmandaSmearman.com
    • Want to work with Amanda? Stay tuned for free resources & coaching offers coming soon!

    If you loved this episode, don’t forget to hit that follow button so you never miss a moment of real talk, business tips, and inspiration to help you grow behind the chair and beyond.

    💌 Want more?
    Download my free Client Experience Checklist → amandasmearman.com

    🫶 Let’s hang out on IG → @amandasalonstylist
    Tag me in your takeaways or send a DM—I’d love to hear what resonated with you!

    Thanks for listening, and remember:
    You’re not just building a business—you’re building a legacy. 💜

    Más Menos
    6 m
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