In this episode, Jan Touchberry discusses troubleshooting your sales funnel as a Christian entrepreneur and shares actionable strategies for effective email marketing. Jan breaks down the 3 most common reasons your funnel might be underperforming—and how to fix them with strategy, stewardship, and a whole lot of clarity.

If you’ve been spinning your wheels with a lead magnet, welcome sequence,and offer that “should” be working… this episode will help you stop second-guessing and start adjusting with intention.

Tools + Resources Mentioned:

Subjectline.comEnji Marketing Platform (14-day FREE Trial)

Book your FREE 20-minute Funnel Audit

✨ Scripture Highlight:

“Commit to the Lord whatever you do, and He will establish your plans.” — Proverbs 16:3

🔗 Connect + Take Action:

➡️ Want help diagnosing your funnel?
Grab a free 20-minute Funnel Audit at jantouchberry.com/funnel

🎧 Listen + Subscribe:

Make sure you’re subscribed to Her Faith at Work so you don’t miss next week’s episode:
“Let’s Talk Lead Magnets—Because Yours Might Be Useless”

Join Jan Touchberry as she breaks down essential steps for starting and growing your email list, prioritizing a faith-based marketing strategy over social media.

In this first episode of our “Fix What’s Not Working” series, Jan gets into the one tool every Christian business owner needs in 2025: an email list. If you've ignored it, ghosted it, or feel overwhelmed about starting it—this is your pep talk and your action plan.

Jan shares why email marketing is still the most powerful, personal, and profitable way to connect with your audience—and walks you through 5 simple steps to get started (or restarted) this week.

What's discussed:

• Why email is more effective than social media for sales and connection

• What to do if your social media reach suddenly drops or disappears

• The real reason we avoid building an email list (hint: perfectionism & pressure)

• How to show up with value, not fluff—in your own voice

• A 5-step starter guide for building your list this week (no lead magnet required!)

• How to pick the right email platform (and Jan’s favorite)

• What to include in your very first welcome email

• Where to share your email signup link to get more visibility

• • How email ties into faithful stewardship and calling as a Christian entrepreneur

  
  

  Timestamps:

00:00 – Welcome + podcast updates
03:00 – The question every business owner needs to ask in 2025
04:00 – Why your email list is your insurance policy
05:30 – Social media burnout & algorithm chaos
07:00 – Why most people ghost their list (and how to fix it)
08:30 – 5 simple steps to start or restart your list this week
11:20 – The faith-based reason to prioritize connection over content
12:40 – Closing prayer for your business and next steps

• 
  

  Links and Resources:

• Join the email list: jantouchberry.com/news

• Get Jan’s favorite email platform with a discount: jantouchberry.com/email

• Explore the Business Basics Collab for step by step guidance to knock out your own email list. JanTouchberry.com/collab

  
  

Love this episode? Be sure to follow Her Faith at Work and share it with a friend who’s ready to grow their business with purpose and peace. New episodes drop every Wednesday!

Let’s talk about that thing we don’t always want to admit... the times we know God told us to do something—and we hesitated.

In this episode, I’m joined by my friend Tierney Shirrell—founder of the Live Bold Movement—for a raw and relatable convo about what it really means to walk in obedience, especially when it feels inconvenient, uncomfortable, or downright scary.

In This Episode, We Talk About:

We talk about the mind games, the fear, the stories we tell ourselves to justify inaction—and how they might actually be keeping us from the breakthrough we’re praying for. If you’ve ever struggled with delayed obedience (🙋‍♀️ me too), this one’s going to hit home in the best way.

Questions This Episode Helps Answer:

• What “delayed obedience” actually means—and why it matters

• Tierney’s Walmart story (yep, this one will get you)

• Mental health + faith in entrepreneurship

• Obedience as a lifestyle, not just a moment

• How to tell if fear is holding you back (even if it sounds “practical”)

• Helping other women step into their bold, God-given purpose

• How do I know if God is telling me to do something?

• What should I do when I’m scared to obey?

• Can I be a bold leader if I struggle with anxiety?

• How do I bring my faith into my business without burning out?

Memorable Quotes:

“Delayed obedience is still disobedience—and it will delay your blessings too.” – Tierney
“Sometimes we call it caution. Sometimes we call it being practical. But deep down, we know it’s fear.” – Jan
“Your job is obedience. The outcome? That’s God’s job.” – Tierney

Connect with Tierney:

• Instagram: @tierneyshirrell

• Website: TierneyShirrell.com

• Podcast: Live Bold Movement

  
  

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CONNECT WITH JAN:

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