In this episode, Jan Touchberry discusses troubleshooting your sales funnel as a Christian entrepreneur and shares actionable strategies for effective email marketing. Jan breaks down the 3 most common reasons your funnel might be underperforming—and how to fix them with strategy, stewardship, and a whole lot of clarity.

If you’ve been spinning your wheels with a lead magnet, welcome sequence,and offer that “should” be working… this episode will help you stop second-guessing and start adjusting with intention.

Tools + Resources Mentioned:

Subjectline.comEnji Marketing Platform (14-day FREE Trial)

Book your FREE 20-minute Funnel Audit

✨ Scripture Highlight:

“Commit to the Lord whatever you do, and He will establish your plans.” — Proverbs 16:3

🔗 Connect + Take Action:

➡️ Want help diagnosing your funnel?
Grab a free 20-minute Funnel Audit at jantouchberry.com/funnel

🎧 Listen + Subscribe:

Make sure you’re subscribed to Her Faith at Work so you don’t miss next week’s episode:
“Let’s Talk Lead Magnets—Because Yours Might Be Useless”

Join Jan Touchberry as she breaks down essential steps for starting and growing your email list, prioritizing a faith-based marketing strategy over social media.

In this first episode of our “Fix What’s Not Working” series, Jan gets into the one tool every Christian business owner needs in 2025: an email list. If you've ignored it, ghosted it, or feel overwhelmed about starting it—this is your pep talk and your action plan.

Jan shares why email marketing is still the most powerful, personal, and profitable way to connect with your audience—and walks you through 5 simple steps to get started (or restarted) this week.

What's discussed:

• Why email is more effective than social media for sales and connection

• What to do if your social media reach suddenly drops or disappears

• The real reason we avoid building an email list (hint: perfectionism & pressure)

• How to show up with value, not fluff—in your own voice

• A 5-step starter guide for building your list this week (no lead magnet required!)

• How to pick the right email platform (and Jan’s favorite)

• What to include in your very first welcome email

• Where to share your email signup link to get more visibility

• • How email ties into faithful stewardship and calling as a Christian entrepreneur

  
  

  Timestamps:

00:00 – Welcome + podcast updates
03:00 – The question every business owner needs to ask in 2025
04:00 – Why your email list is your insurance policy
05:30 – Social media burnout & algorithm chaos
07:00 – Why most people ghost their list (and how to fix it)
08:30 – 5 simple steps to start or restart your list this week
11:20 – The faith-based reason to prioritize connection over content
12:40 – Closing prayer for your business and next steps

• 
  

  Links and Resources:

• Join the email list: jantouchberry.com/news

• Get Jan’s favorite email platform with a discount: jantouchberry.com/email

• Explore the Business Basics Collab for step by step guidance to knock out your own email list. JanTouchberry.com/collab

  
  

Love this episode? Be sure to follow Her Faith at Work and share it with a friend who’s ready to grow their business with purpose and peace. New episodes drop every Wednesday!

Let’s talk about that thing we don’t always want to admit... the times we know God told us to do something—and we hesitated.

In this episode, I’m joined by my friend Tierney Shirrell—founder of the Live Bold Movement—for a raw and relatable convo about what it really means to walk in obedience, especially when it feels inconvenient, uncomfortable, or downright scary.

In This Episode, We Talk About:

We talk about the mind games, the fear, the stories we tell ourselves to justify inaction—and how they might actually be keeping us from the breakthrough we’re praying for. If you’ve ever struggled with delayed obedience (🙋‍♀️ me too), this one’s going to hit home in the best way.

Questions This Episode Helps Answer:

• What “delayed obedience” actually means—and why it matters

• Tierney’s Walmart story (yep, this one will get you)

• Mental health + faith in entrepreneurship

• Obedience as a lifestyle, not just a moment

• How to tell if fear is holding you back (even if it sounds “practical”)

• Helping other women step into their bold, God-given purpose

• How do I know if God is telling me to do something?

• What should I do when I’m scared to obey?

• Can I be a bold leader if I struggle with anxiety?

• How do I bring my faith into my business without burning out?

Memorable Quotes:

“Delayed obedience is still disobedience—and it will delay your blessings too.” – Tierney
“Sometimes we call it caution. Sometimes we call it being practical. But deep down, we know it’s fear.” – Jan
“Your job is obedience. The outcome? That’s God’s job.” – Tierney

Connect with Tierney:

• Instagram: @tierneyshirrell

• Website: TierneyShirrell.com

• Podcast: Live Bold Movement

  
  

HOW TO SUPPORT THE SHOW:

- Follow "Her Faith at Work" on your favorite podcast platform

- Leave a review on ⁠Apple Podcasts⁠

- Share this episode with a fellow entrepreneur who needs to hear this message

- ⁠Buy Me a Coffee⁠ ☕️

CONNECT WITH JAN:

Here are all the best places and FREE stuff 👇🏻

Grab your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FREE DOWNLOAD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠S: JanTouchberry.com/opt-in

FIND ME HERE:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - JanToucberry.com

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - @jantouchberry

JOIN THE CONVO:

We’d love to hear your thoughts on the episode and its impact on your journey. Use the hashtag #HerFaithAtWork and tag us for a chance to be featured in our next episode

Have you ever felt like you were close to God… but not with Him? Like you’re standing on the edge of something sacred, but unsure how to step in?

In this deeply personal and powerful episode, host Jan Touchberry unpacks the story of the Tent of Meeting from Exodus 33—and why so many of us choose to watch God move from a distance rather than meeting with Him face-to-face. Through storytelling, Scripture, and vulnerability, she invites you into a space of soul rest, deeper presence, and divine friendship.

Whether you’ve been in a dry spiritual season or you're craving more of God, this episode will stir your heart and give you practical ways to reconnect.

KEY POINTS:

• What the Tent of Meeting reveals about God's desire for intimacy

• Why we often settle for secondhand experiences with God

• The power of lingering in God's presence like Joshua did

• Real talk on fear, shame, and the lies that keep us outside the tent

• Five simple but powerful ways to step into deeper connection with God

• • The vision behind the upcoming Soul Rest Retreat and how to know if it’s for you

  
  

  TIMESTAMPS:

• 00:00 — Feeling disconnected from God lately? You’re not alone
  02:00 — “On the outside looking in”: Jan’s personal story of worship and longing
  05:45 — A supernatural encounter that changed everything
  07:49 — Introducing Exodus 33 and the story of the Tent of Meeting
  10:00 — The people had access to God… but most watched from afar
  13:11 — God still speaks as a friend today—will you draw near?
  14:57 — Joshua lingered: the legacy of those who stay
  17:12 — How to meet with God today (5 practical steps)
  22:55 — The vision for the Soul Rest Retreat is born
  24:44 — If this episode spoke to you, share it and step into what God’s inviting you to
  25:59 — A prayer for the woman ready to stop watching and start meeting with God

  
  

  QUOTABLES:

  “God is not interested in being admired from afar. He wants to meet with you—like a friend.”

  “The ones who linger in God’s presence are the ones He raises up for legacy.”

  “You don’t need a tabernacle. You just need space, honesty, and a willingness to stay.”

  
  

  LINKS & RESOURCES:

  • Learn more about the Soul Rest Retreat: https://jantouchberry.com/retreat

  • Follow Jan on Instagram: @JanTouchberry

  • Join the email list for upcoming episodes + more: https://jantouchberry.myflodesk.com/thecollab

    
    

  If this episode stirred something in you, don’t keep it to yourself.
  ➡️ Share it with a friend who needs to hear it.
  🎧 Subscribe and leave a review on Apple Podcasts to help others find this message.
  💌 And if you're longing for space to truly rest and reconnect, check out the Soul Rest Retreat happening this November.

What does it take to write words that not only sell—but serve? In this episode, Jan sits down with Christ-centered copywriter Krista Tressa, founder of Caring Messenger Copywriting, to talk about the power of using your words with intention and integrity. From pharmacist to copywriter, Krista shares how God led her on a surprising path toward writing that ministers to the marketplace.

We also unpack the hot topic of AI in content creation, how to know when it’s time to refresh your copy (or if you’re just bored), and simple tips for discovering your brand voice. If you're feeling stuck with your messaging or curious about the role faith plays in your marketing, this conversation is packed with truth, tools, and timely encouragement.

What You’ll Learn:

• Krista’s unlikely journey from pharmacist to full-time copywriter

• Her honest take on using AI in business content

• Why emotional intelligence matters more than ever in copywriting

• How to begin uncovering your brand voice—even without hiring a copywriter

• Ways to discern when it’s time to refresh your website copy

• The difference between comparison and clarity in your brand messaging

• How to work with Krista and access her free copy tools

Timestamps:
00:00 – Intro: Writing is not for the faint of heart
03:17 – Meet Krista: Copywriter, mom, wife, and Christ-follower
05:35 – From pharmacist to copywriter: Saying yes to God’s call
06:58 – AI in copywriting: Tool or threat?
10:32 – What lights Krista up most about her work
11:12 – Finding your brand voice: Tips for clarity and consistency
14:08 – Boredom vs. breakthrough: When to refresh your copy
16:35 – Knowing when your copy needs a second look
18:20 – How to work with Krista + her free resources
19:30 – Final encouragement and episode wrap-up

Notable Quotes:
💬 “AI is a tool, but it can’t replace emotional intelligence.”
💬 “God wouldn’t have called you into the marketplace if you didn’t have something someone needed.”
💬 “There’s a difference between needing a refresh and just being a bored entrepreneur. Pray through it.”

Resources & Links:

• Krista’s Website: www.caringmessenger.com

• Free downloads from Jan: herfaithatwork.com/resources

• • Book a call with Krista: 20-Minute Discovery Call

  Rate + Review + Share:
  If you loved this episode, share it with a friend or leave a review on Apple Podcasts to help more faith-driven women hear what the Lord is saying through this show. 🙌

Ever feel like your business is running you instead of the other way around? In this episode of Her Faith at Work, Jan sits down with Georgi Feidler, founder of Hire Train Inspire, to talk about what it really takes to scale your business without losing your soul—or your sanity.

Georgi shares hard-earned wisdom from a decade of helping visionary founders get unstuck and move with clarity, alignment, and momentum. From navigating inflection points to building teams that scale with you, this conversation is a must-listen for any founder who's wondering, "What’s next and how do I get there without burning out?"

You'll also hear how Georgi’s own story—full of personal loss, caregiving, and spiritual surrender—has deeply shaped the way she helps leaders lead well, live well, and let go when it’s time.

TAKEAWAYS:

• How to know when you’re at an inflection point in your business (and why it matters)

• What “capacity walls” are and how to push through them

• Why 65% of businesses fail due to people problems—and how to fix that

• Four leadership muscles every founder needs to scale well

• How to shift from being the bottleneck to building sustainable systems

• The truth about identity shifts and why spiritual surrender is often part of the next level

• How Georgi’s journey as a caregiver and grieving mother reshaped her leadership lens

TIMESTAMPS:

00:00 – When founders forget to look in the mirror
03:04 – Meet Georgi Feidler & the mission behind Hire Train Inspire
05:42 – The signs you’ve hit an inflection point
07:10 – Reverse-engineering clarity from the end goal
13:06 – The “sacred cow” dilemma: ROI vs. personal joy
17:54 – Hitting the capacity wall and building leadership muscles
21:03 – Why leading a growing team requires identity work
26:13 – Taking your own medicine: when clarity starts with you
31:55 – Surrendering the plan to receive the purpose
34:34 – What founder-aligned partnerships really mean
38:54 – Why you need outside eyes to spot your blind spots

QUOTABLES:

“Brilliance without structure will always burn out.” — Georgi Feidler
“Release the plan to receive the purpose.” — Georgi Feidler

LINKS:

• Connect with Georgi: hiretraininspire.com

• Book a free Clarity Consult with Georgi: Schedule Here

• Follow Georgi on LinkedIn: Georgi Feidler

• Jan's favorite marketing platform: Get your free 14-day trial of Enji

CONNECT & SHARE:

If this episode spoke to you, will you take a moment to share it with a fellow founder or leader? Don’t forget to subscribe, rate, and leave a review to help other women find the encouragement they need to build boldly in faith.

Let me know if you'd like a matching IG caption, Pinterest pin, or YouTube description next!

HOW TO SUPPORT THE SHOW:

- Follow "Her Faith at Work" on your favorite podcast platform

- Leave a review on ⁠Apple Podcasts⁠

- Share this episode with a fellow entrepreneur who needs to hear this message

-

This one’s going to tug on your heart.
In today’s episode, I’m talking with Amy Theisen Walz—dog lover, mental health advocate, and founder of You’re Not Alone;, a nonprofit that brings therapy dogs into schools to support students struggling with anxiety, depression, bullying, and so much more.

Amy shares the raw and real story of how her family’s experience with mental illness led her to say yes to something simple and sacred: showing up with a therapy dog named Willow Grace. That yes turned into a movement—one that’s making kids feel seen and safe, right in the middle of their hardest moments.

This conversation is full of purpose, heart, and hope—and it’s a reminder that God can use anything, even our pain, to bring healing to others.

In This Episode:

• The backstory behind You’re Not Alone; and the pup that started it all

• What actually happens when a therapy dog walks into a school

• Amy’s honest take on parenting through mental health struggles

• Why she believes God created her for this mission

• How faith fuels her boldness—and her tenderness

• What you can do to support her work (and get a special gift)

About Amy:

Amy Theisen Walz is the founder of You’re Not Alone;, a nonprofit using therapy dogs to support students facing mental health challenges. She’s also an aspiring author, speaker, and passionate advocate for breaking the stigma around mental illness. She lives in Monticello with her husband Nick, her beloved therapy pups Willow Grace and Spirit of Hope, and has more grand-paws than grandkids (which she’s very proud of).

Special Gift + Next Step:

Want to learn more and get a special gift from Amy? Head to:👉 https://forms.gle/QVE6i75DNvsX6ovq9

Email Amy at: Amy.ynausa@gmail.com

Quotable:

“God doesn’t waste pain. He’ll use it to unlock healing in someone else.”
“We don’t need to fix people—we need to be present. That’s what the dogs do.”
“This is what I was made for. To go where the pain is, and bring a little hope with fur on it.”

HOW TO SUPPORT THE SHOW:

- Follow "Her Faith at Work" on your favorite podcast platform

- Leave a review on ⁠Apple Podcasts⁠

- Share this episode with a fellow entrepreneur who needs to hear this message

- ⁠Buy Me a Coffee⁠ ☕️

CONNECT WITH JAN:

Here are all the best places and FREE stuff 👇🏻

Grab your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠FREE DOWNLOAD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠S: JanTouchberry.com/opt-in

FIND ME HERE:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - JanToucberry.com

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - @jantouchberry

JOIN THE CONVO:

We’d love to hear your thoughts on the episode and its impact on your journey. Use the hashtag #HerFaithAtWork and tag us for a chance to be featured in our next episode.

Are lead magnets still worth it—or are they just digital clutter at this point? In this episode of Her Faith at Work, Jan Touchberry tackles the myths, mistakes, and missed opportunities surrounding lead magnets in 2025. Whether you're a coach, creative, or kingdom-minded businesswoman trying to grow your list, Jan gives you the straight truth and practical tools you need to create a freebie that actually converts.

What We Cover:

• Why most lead magnets flop (and how to fix yours)

• The myth that people don’t want free stuff anymore—debunked

• The #1 mistake people make when creating a freebie

• The key to connecting your lead magnet to your actual offer

• Simple fixes for poor user experience that kill conversions

• What’s actually working right now in 2025 (think: quizzes, toolkits, automation)

  How to make sure your lead magnet doesn’t blend into the noise

• 
  

  Timestamps:

• • 0:00 – Lead magnets collecting digital dust: what gives?

  • 2:22 – “Lead magnets are dead”? Let’s debunk that.

  • 3:23 – Myth-busting: people still love free stuff (if it’s good)

  • 4:13 – Why email > social media for actual connection

  • 5:09 – Top reasons your freebie is failing

  • 6:03 – Vague titles, disconnected offers, and stale funnels

  • 8:30 – How to avoid attracting the wrong audience

  • 9:55 – Broken links and poor UX = lost trust

  • 12:19 – Would you download your own lead magnet?

  • 13:33 – What’s working now: ultra-specific, high-value content

  • 14:57 – The power of a clear, automated next step

  • 16:18 – Don’t sleep on design! (Thanks, Canva)

  • 17:41 – 5-question audit to optimize your lead magnet

  • 18:46 – Get Jan’s newest freebie: prompts to build your next high-converting offer

  • 20:18 – Final encouragement + download the free guide

• 
  

  Links:

  💥 Download the free lead magnet creation prompts:
  janetouchberry.com/leadmagnet

• 📩 Recommended email platform: Flodesk Get 50% off

  
  

  Quotables:

• "Your lead magnet should not feel like you’re doing someone a favor. It should feel like an invitation into relationship."

  "If it doesn’t have a clear next step, it’s not a funnel—it’s just stagnant water."

  
  

  If this episode helped clarify your list-building strategy, share it with a friend who’s stuck in lead magnet limbo. And don’t forget to leave a review on Apple Podcasts—it helps more kingdom-minded women find the show.