Indie Game Movement Podcast Por Andrew Pappas Game Marketing Strategist and Consultant arte de portada

Indie Game Movement

Indie Game Movement

De: Andrew Pappas Game Marketing Strategist and Consultant
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Andrew Pappas, founder of RenGen Marketing helps take indie devs and their games to a whole new level by discussing business best practices and sharing marketing strategies and tips to better navigate the world of indie game marketing. Regardless if you’re an indie dev starting out or a veteran small team, the topic discussions apply to anyone wanting to better understand the online environment and stand out in a saturated market. A marketer since 2011, Andrew has found a passion for applying his knowledge by empowering and educating the indie dev community. Between the years of his experience and interviews with respected industry veterans, you’ll learn about online marketing, email marketing, crowdfunding, paid advertising, community development, social media, community outreach, project management, and much more. All episodes are packed with helpful information and actionable steps that can give you the confidence you need when it comes to your business and indie game marketing. Hit subscribe and get ready to become part of the indie game movement.All rights reserved Ciencia Ficción Economía Marketing Marketing y Ventas
Episodios
  • Ep 407 - How Game Mechanics Can Transform How We Learn with Micah Greenleaf
    Jun 24 2025

    Leveling up in real life takes more than just discipline, passion and trying to level up others, it takes smart design.

    In this episode, we explore how game design principles can help us, devs and creators, develop practical life skills, reframe personal challenges, and even learn more effectively from that process. To today, we’re going unpack how instructional design and narrative systems, can turn real-world friction into real momentum.


    Episode Shownotes Link: https://rengenmarketing.com/407

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    57 m
  • Ep 406 - Building Games and Community with Purpose with Riad Djemili
    Jun 17 2025

    Indie devs often wear too many hats, making it hard to give each area, like production, marketing, and community the attention it deserves. But what happens when you're stretched too thin? How does that affect your game, your message, and the trust you've built with players?

    In today’s discussion, we’ll look at the real-world challenges of running indie projects balancing chaos and creativity by exploring how teams can better align development and communication using practical systems that support both teammates and players.

    Episode Shownotes Link: https://rengenmarketing.com/406

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    59 m
  • Ep 405 - How to Spot and Support Viral Games with Sam De Boeck
    Jun 10 2025

    Many developers dream of going viral, but few understand what it actually takes to get there. While focusing on virality isn’t everything, it can help build momentum.

    So today, we’re going to talk about how to identify, shape, and publish games with viral potential, all without chasing trends or sacrificing originality, by learning what early signals to look for and how smart marketing can fuel breakout momentum.

    Episode Shownotes Link: https://rengenmarketing.com/405

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    41 m
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