Inside Marketing with MarketSurge Podcast Por Reed Hansen arte de portada

Inside Marketing with MarketSurge

Inside Marketing with MarketSurge

De: Reed Hansen
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Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk. Hosted by Reed Hansen, Chief Growth Officer at MarketSurge and a digital marketing veteran who's helped scale everything from scrappy startups to Fortune 500 giants, this podcast dives deep into what’s really moving the needle in today’s marketing world. Find us at Marketsurge.io Each week, we’ll break down the latest marketing and business news (minus the fluff), explore tech trends you actually need to know, and feature unfiltered conversations with the most interesting minds in entrepreneurship and marketing. Whether you're a founder, a marketer, or just a curious hustler looking to level up, this is where growth happens—loudly, smartly, and with just the right amount of sass. Subscribe, tune in, and let’s scale something legendary. 🚀@2025 MarketSurge LLC Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • AI vs. Authenticity: How Originality.AI is Saving SEO One Scan at a Time
    May 22 2025

    🎙️ Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest ideas and smartest strategies in marketing.
    In this episode, host Reed Hansen sits down with Jon Gillum, founder of Originality.AI, to explore the wild frontier where AI content, SEO, and digital integrity collide.
    Jon’s not just another tech founder — he’s a seasoned SEO veteran who sold his agency and built what’s quickly becoming the industry standard for AI content detection and plagiarism checking.
    💡 If you’re a marketer, agency owner, content strategist, or just trying to figure out how to use AI without abusing trust, this episode is pure gold.
    🚨 What You’ll Learn:
    • Why Google is cracking down on mass-published AI content (and how to stay safe)
    • How Originality.AI helps publishers, agencies, and writers avoid penalties and protect reputation
    • Why AI detection isn’t just for schools — it's a business-critical risk mitigation tool
    • The ethical and practical implications of using AI in academic and professional content
    • Real talk on the ROI of AI content checking for agencies and publishers
    👉 Key Topics Covered:
    ✅ What separates Originality.AI from generic detection tools
    ✅ How to create transparency in your content pipeline
    ✅ Why risk mitigation is the new ROI for content-heavy businesses
    ✅ How agencies can avoid getting burned by AI-generated work
    ✅ What the future of AI in business and education really looks like
    🔥 BONUS: Jon shares how he uses AI every day in product development, internal communication, and data analysis — and how AI might soon become as essential (and invisible) as spreadsheets.
    📈 Whether you're scaling an agency or running a lean content team, this episode will shift how you think about content quality in the AI era.
    🎯 Want to work smarter, faster, and louder?
    Book a free 15-minute strategy call with Reed:
    https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
    🔗 Useful Links:
    🌐 MarketSurge Website: https://marketsurge.io
    🔍 Originality.AI: https://originality.ai
    📘 Facebook: https://www.facebook.com/profile.php?id=100035121171654
    💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
    🐦 X / Twitter: https://x.com/marketsurging
    🎙️ Podcast: https://marketsurge.transistor.fm/
    📹 Subscribe to the channel and hit the bell so you don’t miss next week’s drop.
    #ai #contentmarketing #originalityai #digitalmarketing #seo #plagiarism #agencylife #chatgpt #ethicalai #InsideMarketing #MarketSurge

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    23 m
  • From Checks to Clicks: How Sam Rockwood and Woods Are Fixing the Dental Payment Mess
    May 19 2025

    🚀 Ready to grow smarter, faster, and louder?
    In this episode of Inside Marketing with MarketSurge, we’re diving into how an idea became a real product that’s reshaping an entire industry. You’ll meet Sam Rockwood, founder of Woods, the platform that’s modernizing how dental offices get paid — faster, easier, and with zero paper checks.
    But this episode isn’t just for dentists.
    It’s a must-watch for any entrepreneur who wants to learn how to:
    • Spot a broken system
    • Validate an idea with real customers
    • Build and iterate a scalable product in a niche market
    💡 What You’ll Learn:
    • Woods Platform Overview – What it is and how it works
    • Startup Strategy – Sam’s journey from problem to product (and the pivots along the way)
    • Marketing in a Traditional Industry – How to win clients when your market isn’t online
    👉 Key Highlights:
    ✅ From Curiosity to Company – How cold calls and actuarial insight sparked Woods
    ✅ EFT + EOB Automation – Replacing weeks of payment delays with clean, instant transactions
    ✅ Bootstrapped Innovation – The real playbook behind validating, building, and selling a SaaS product
    📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
    If you want automation that feels personal and performs like a team of 10, you’re in the right place.
    🧠 Want to talk strategy or see it in action?
    🎯 Book your 15-minute Value or Free Coffee Call:
    https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
    🔗 Useful Links
    🌐 MarketSurge Website: https://marketsurge.io
    📘 MarketSurge Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
    💼 MarketSurge LinkedIn: https://www.linkedin.com/company/marketsurgeio
    🐦 MarketSurge Twitter: https://x.com/marketsurging
    🎙️ Inside Marketing Podcast: https://marketsurge.transistor.fm/
    🦷 Learn More About Woods
    🌐 Woods Website: https://woods.dental
    💼 Woods LinkedIn: https://www.linkedin.com/company/woods-insurance-payments

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    37 m
  • Revolutionizing Customer Data with AI: Insights from Krateo.ai Founder Clay Sharman
    May 16 2025

    Revolutionizing Customer Data with AI: Insights from Krateo.ai Founder Clay Sharman

    In this episode of 'Inside Marketing With Market Surge,' Reed Hansen, Chief Growth Officer at Market Surge, interviews Clay Sharman, founder of Krateo.ai. Clay shares his journey from government roles to creating Krateo.ai, an AI-powered platform that transforms customer and traffic data into actionable insights and personalized marketing strategies. With over 25 years of experience, Clay explains how Krateo.ai identifies anonymous web visitors and their behavioral patterns to optimize marketing efforts. He also discusses the benefits of AI in marketing, the future of AI technology, and how companies can better understand and engage their audiences.

    🎯 Book your 15-minute Value or Free Coffee Call:
    👉 https://link.marketsurge.io/widget/bo...
    🔗 Useful Links
    Krateo.ai
    Krateo.ai Linkedin https://www.linkedin.com/company/krateoai/

    🌐 Website: https://marketsurge.io
    📘 Facebook Page: https://www.facebook.com/profile.php?...
    💼 LinkedIn: / marketsurgeio
    🐦 X / Twitter: https://x.com/marketsurging
    🎙️ Podcast: https://marketsurge.transistor.fm/

    00:00 Introduction to Inside Marketing With Market Surge
    00:16 Meet Clay Sharman: Founder of Krateo.ai
    01:47 Clay Sharman's Background and Inspiration
    03:47 How krateo.ai Works
    06:50 Addressing Website Traffic Issues with Krateo.ai
    09:34 AI's Role in Marketing and Customer Engagement
    15:24 Success Stories and Use Cases of krateo.ai
    23:12 Marketing Strategies for Promoting krateo.ai
    29:58 Future of AI in Marketing
    36:55 Conclusion and Contact Information

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    40 m
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