In this episode of "A Token Series: TEDx McAllen Edition by Life Currency", Bob Lozano sits down with music icon Bobby Pulido for a raw and inspiring look at what it takes to thrive in the world of Tejano music and stay grounded through it all.

From battling performance anxiety to staying emotionally balanced on stage, Bobby shares what most fans never see: the discipline, the business smarts, and the deep personal values that guide his career. You’ll hear how he balances routine with creativity, why songwriting is emotional work, and how he’s building a legacy rooted in family and purpose.

Whether you’re in the music industry or simply chasing your creative dreams, this conversation is packed with wisdom on navigating success without losing yourself.

00:00 Navigating Performance Anxiety 02:54 The Balance of Routine and Creativity 05:53 The Business of Music 09:05 Emotional Balance in Performance 12:00 The Art of Songwriting 15:01 Cultural Reflections in Tejano Music 18:08 Personal Values and Non-Negotiables 21:09 Legacy and Family Traditions

About us: Bob Lozano is the CEO of F&P Group, a company involved in restaurant management, commercial real estate, and digital marketing. Coming from a family of franchise owners, he's a passionate entrepreneur who builds successful businesses and creates positive company cultures. Bob is dedicated to exceeding expectations and making a positive impact.

Interested in starting, growing, or improving your work with multi-unit franchises? Learn more below.

💻 Watch now and start earning Life Currency 📚 Learn More: https://lifecurrencypodcast.com 👍 Follow Us On Facebook: https://facebook.com/lifecurrencypodcast 📸 Follow Us Instagram: https://instagram.com/lifecurrencypodcast/ 🎶 Follow Us TikTok: https://tiktok.com/@lifecurrencypodcast 🐦 Follow Us X: https://x.com/LifeCurrencyPod 🎙️Follow Us on Amazon Podcast: https://amzn.to/3XCgUID 🎧Follow Us on Spotify: https://spoti.fi/41uBoEf

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BOB LOZANO https://instagram.com/bob_lozano/ https://facebook.com/bob.lozano.79

In this first episode of our Token Series, host Bob Lozano sits down with Pedro Villagrán, a global leadership executive and TEDx speaker, to explore what it takes to lead high-performing teams across industries and continents. Pedro shares his insights on the power of structure, the importance of servant leadership, and why world-class customer service is built on empathy, consistency, and human connection.

Listen in to learn how Pedro’s leadership philosophy blends operational discipline with heart—and why culture, not just strategy, drives real business growth.

00:00 Introduction to Leadership and Experience 02:57 The Dynamics of Business Structure 06:08 The Importance of Customer Service 09:08 Balancing Efficiency and Human Connection in Customer Service 11:55 The Impact of Technology on Business 14:52 Cultural Differences in Work Ethic 17:47 Incentive Structures and Their Importance 21:07 Non-Negotiables in Leadership 23:57 Life Currency and Leadership Lessons

About us: Bob Lozano is the CEO of F&P Group, a company involved in restaurant management, commercial real estate, and digital marketing. Coming from a family of franchise owners, he's a passionate entrepreneur who builds successful businesses and creates positive company cultures. Bob is dedicated to exceeding expectations and making a positive impact.

Interested in starting, growing, or improving your work with multi-unit franchises? Learn more below.

💻 Watch now and start earning Life Currency

📚 Learn More: https://lifecurrencypodcast.com

👍 Follow Us On Facebook: https://www.facebook.com/lifecurrencypodcast

📸 Follow Us Instagram: https://www.instagram.com/lifecurrencypodcast/?hl=en

🎶 Follow Us TikTok: / lifecurrencypodcast

🐦 Follow Us X: https://x.com/LifeCurrencyPod

🎙️Follow Us on Amazon Podcast: https://amzn.to/3XCgUID

🎧Follow Us on Spotify: https://spoti.fi/41uBoEf

In this episode of Life Currency, host Bob Lozano sits down with Alex Velasco, co-founder of Fork to Fit, to explore the secrets behind building and scaling a successful meal prep QSR. Alex shares his insights on disrupting the food industry, the importance of a sustainable business model, and the power of a strong brand mission. Listen in to learn how Fork to Fit is revolutionizing healthy eating and creating a fitness lifestyle movement. About us: Bob Lozano is the CEO of F&P Group, a company involved in restaurant management, commercial real estate, and digital marketing. Coming from a family of franchise owners, he's a passionate entrepreneur who builds successful businesses and creates positive company cultures. Bob is dedicated to exceeding expectations and making a positive impact. Interested in starting, growing, or improving your work with multi-unit franchises? Learn more below.

💻 Watch now and start earning Life Currency 📚 Learn More: https://lifecurrencypodcast.com 👍 Follow Us On Facebook: https://facebook.com/lifecurrencypodcast 📸 Follow Us Instagram: https://instagram.com/lifecurrencypodcast/ 🎶 Follow Us TikTok: https://tiktok.com/@lifecurrencypodcast 🐦 Follow Us X: https://x.com/LifeCurrencyPod 🎙️Follow Us on Amazon Podcast: https://amzn.to/3XCgUID 🎧Follow Us on Spotify: https://spoti.fi/41uBoEf

Subscribe to:

FOOD & PEOPLE https://facebook.com/WeAreFoodAndPeople https://instagram.com/wearefoodandpeople https://tiktok.com/@wearefoodandpeople https://linkedin.com/company/wearefoodandpeople

F&P BRANDS https://facebook.com/fandpbrands https://instagram.com/fandpbrands/ https://tiktok.com/@fandpbrands

BOB LOZANO https://instagram.com/bob_lozano/ https://facebook.com/bob.lozano.79

In this insightful conversation, industry leaders, franchise owner and CEO Bob Lozano and banker Luke Rhyner, Managing Director of Franchise Finance, explore the challenges of unplugging in a digital world, the power of relationships, and the role of culture in remote teams. They dive into the dynamics of family businesses, the importance of accountability, and how hospitality shapes banking, while also unpacking franchise growth, leadership strategies, and the evolving consumer landscape. Whether you're an entrepreneur, investor, or franchise operator, this episode is packed with expert advice—tune in now to gain the insights you need for lasting success!

TIME STAMPS 00:00 The Struggle to Disconnect from Technology 02:45 Navigating Relationships in a Fast-Paced World 05:49 The Importance of Culture in Remote Teams 09:11 Building a Client-Centric Business 12:05 The Challenges of Family Dynamics in Business 15:05 The Art of Coaching and Accountability 17:55 Embracing Change and Growth in Business 20:59 The Role of Hospitality in Banking 23:47 The Future of Dining and Consumer Behavior 33:20 Community Engagement in Business Growth 36:14 The Importance of Leadership and Team Dynamics 39:04 Navigating Growth Challenges for Small Operators 42:48 Financial Discipline and Long-Term Planning 46:51 Family Support and Personal Growth 50:09 The Value of Teamwork and Company Culture 54:31 Athletes Transitioning to Franchise Ownership 58:14 Choosing the Right Franchise and Brand Alignment 01:01:32 Adapting to Changing Consumer Tastes 01:05:19 Setting Goals and Building Relationships

About us: Bob Lozano is the CEO of F&P Group, a company involved in restaurant management, commercial real estate, and digital marketing. Coming from a family of franchise owners, he's a passionate entrepreneur who builds successful businesses and creates positive company cultures. Bob is dedicated to exceeding expectations and making a positive impact. Interested in starting, growing, or improving your work with multi-unit franchises? Learn more below.

💻 Watch now and start earning Life Currency 📚 Learn More: https://lifecurrencypodcast.com 👍 Follow Us On Facebook: https://facebook.com/lifecurrencypodcast 📸 Follow Us Instagram: https://instagram.com/lifecurrencypodcast/ 🎶 Follow Us TikTok: https://tiktok.com/@lifecurrencypodcast 🐦 Follow Us X: https://x.com/LifeCurrencyPod 🎙️Follow Us on Amazon Podcast: https://amzn.to/3XCgUID 🎧Follow Us on Spotify: https://spoti.fi/41uBoEf

Subscribe to:

FOOD & PEOPLE https://facebook.com/WeAreFoodAndPeople https://instagram.com/wearefoodandpeople https://tiktok.com/@wearefoodandpeople https://linkedin.com/company/wearefoodandpeople

F&P BRANDS https://facebook.com/fandpbrands https://instagram.com/fandpbrands/ https://tiktok.com/@fandpbrands

BOB LOZANO https://instagram.com/bob_lozano/ https://facebook.com/bob.lozano.79