If your emails are getting less than a 30% open rate then its time to reevaluate your email subject lines. Or if you're just starting to send emails and want to know subject lines that get opened, then this is the episode for you.

Did you know 47% of people open an email based only on the subject line? And 69% report emails as spam based on the subject line alone. That means your subject line can literally make or break a sale.

After listening to this episode of Marketing for eCommerce Mompreneurs, you'll understand:

• Why subject lines are the biggest reason someone opens an email
• How to write subject lines to increase open rates
• If emojis increase email open rates
• A winning formula to turn emails into sales

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 7 members to join and receive a FREE mobile site audit, worth over $125.
2. Listen to episode 15: How to Use Email Marketing to Drive Sales.
3. DM me SUBJECT on Instagram (@2pmmarketing) and I'll send you subject line formulas that sell & 50 plug-n-play subject lines.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

Are you feeling stuck posting on Instagram almost daily but feel like there's nothing to show for it? You're not getting any sales, no comments, no DMs, no potential clients reaching out?

Then today's episode of Marketing for eCommerce Mompreneurs is for you because we have Sydney O'Brien today who is an Instagram strategist who is sharing all the ins and outs of building an Instagram strategy that converts.

Give this episode a listen if you're ready to learn:

• Learn what's currently converting on Instagram
• How to find your messaging to speak directly to your ideal client
• How much time you need to invest into a solid Instagram strategy
• An Instagram strategy that is simple yet effective to getting a sale
• Tips for how to reach out to potential clients
• What to share on your Instagram Stories
• How to use Instagram as a sales generating tool for your business

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 7 members to join and receive a FREE mobile site audit, worth over $125.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
3. Follow Sydney @socially.yours.strategist
4. Link to Sydney's Plan It, Post It, Profit Challenge.
5. Post with Purpose Membership.
6. MetriCool - Social Media Management Tool.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

Are you a mom & business owner searching for more peace in your life while managing everything that comes with being a mom, business owner, wife, friend, everything? It's so easy to feel like you're on a hamster wheel with a never-ending to-do list.

Listen to this episode of Marketing for eCommerce Mompreneurs to hear how Jessica is romanticizing her life as a mom & business owner. She focuses on finding joy in the simple things, slowing down and living a life intentionally.

In this episode, we'll cover:

• How to find joy in the every day of motherhood & business
• How to slow down and enjoy the little moments
• Finding ways to start working to live instead of living to work
• How to stop chasing the work life balance and just focus on your loved ones
• Building routines around putting family first and fulfilling your business goals and dreams

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 7 members to join and receive a FREE mobile site audit, worth over $125.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

Are you a mom who owns an online store who is concerned about the upcoming slow summer months? Did you know that July has notoriously been the slowest online sales month?

What if you could go into the summer months feeling prepared, knowing how to cope without panicking and a clear understanding of what to focus on instead? You'll learn everything and more in this episode of Marketing for eCommerce Mompreneurs.

After listening to this episode, you'll finally have answers to these questions:

• How do I prepare my online store for slow sales this summer?
• Should I expect slower online sales during summer?
• How do I grow my email list over the summer?
• What should I focus on to grow my online store during the summer?
• How do I get sales for my online store during slow months?

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 10 members to join and receive a FREE mobile site audit.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

Are you a mom who has a successful business or side hustle on Etsy? Are you wondering if it's time to expand your business, grow and really build a brand? Are you tired of paying Etsy all the transaction fees because your business is growing?

Then you need to listen to this episode of Marketing for eCommerce Mompreneurs where Jessica explains when is the right time to transition from Etsy to Shopify. You'll walk away with a clear direction, knowing if the timing is right and the first steps to take.

You'll walk away from this episode knowing the answers to these questions:

• When is the right time to transition from Etsy to Shopify?
• How much money should I be making on Etsy to be successful on Shopifiy?
• How do I start a Shopify store after being on Etsy?
• What steps do I need to take when I transition to Shopify?
• Is it a good decision to go from Etsy to Shopify?

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 10 members to join and receive a FREE mobile site audit.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
3. Listen to episode 14 on Starting Your Shopify Store.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

If you're sitting there wondering if you really need to build an email list for your online store even when you feel like you barely have time to get everything else done, then this episode is for you. And, spoiler alert, the answer is yes!

On this episode of Marketing for eCommerce Mompreneurs, Jessica walks you through the perfect time to start your email list — and what to send — so you can build a business that doesn’t rely on social media likes to stay afloat.

After listening to this episode, you'll finally have answers to:

• Why do I need an email list?
• How do I start email marketing?
• When do I implement email for my marketing strategy?
• What should I send to my email list?
• Should I start sending automated emails?
• What email flows do I need for my eCommerce business?
• What tools do I need to start email marketing?

Plus, Jessica shares how building your own village is so important in business & in motherhood.

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 10 members to join and receive a FREE mobile site audit.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
3. Listen to episode 15 on How to Use Email Marketing to Drive Sales.
4. Listen to episode 18 for Which Email Platform is the Best for eCommerce.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

Are you a mom who has a dream of starting her own eCommerce business? Do you have an idea for a product to sell but are feeling nervous to launch? Are you interested in being an online store owner but not sure where to start?

If you've been asking yourself any of these questions, then today's episode of Marketing for eCommerce Mompreneurs is for you.

In today's episode, Jessica dives into the 4 steps you actually need to take when launching an eCommerce business, the mindset shift that will help you finally start and how to overcome your fears.

Listen to today's episode if you've ever wondered:

• How do I make my dream of being an online store owner a reality?
• What are the first steps in starting an eCommerce business?
• Can I be an entrepreneur while also being a mom?
• When is a good time to start an online business?
• What product should I sell online?
• What's the best platform for eCommerce businesses?

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 10 members to join and receive a FREE mobile site audit.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
3. Listen to my episode of Freedom by Design.
4. Listen to my episode of Mompreneur Mastery.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com

If you're a mom who has ever considered becoming an entrepreneur and you're searching for inspiration, then today's interview with Tina from Listing Studios is going to give you the motivation you've been wanting!

On today's episode, Jessica chats with Tina, a creative agency owner specializing in Amazon creative services, who has led an incredible life. She shares her journey from corporate America to franchise owner to eCommerce brand owner and now creative agency owner, all while raising her son.

If you've ever wondered:

• Should I start an online business?
• How to balance motherhood and entrepreneurship?
• What you need in order to create an Amazon listing that converts?
• How to pivot your career from corporate America into entrepreneurship?

Then this episode is for you! We can't wait for you to listen to it!

Resources:

1. Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 10 members to join and receive a FREE mobile site audit.
2. Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
3. Follow Tina on Instagram @listingstudios, visit her website www.listingstudios.com and listen to her podcast, Freedom by Design: Anywhere is Possible Through eCommerce.

Follow on Instagram:
@2pmmarketing

Learn more at:
www.2pmmarketing.com