Episodios

  • Ep. 04 - Bill Bernbach: The Soul of Advertising Still Beats
    Jun 2 2025

    In Season 1, Episode 4 of Roastbrief CODE, Fernando Herrera shares a heartfelt, unfiltered conversation with the one and only Bill Bernbach—father of modern advertising and champion of human-centered creativity.

    From his beginnings in New York to the founding of DDB, Bernbach unpacks the lessons, struggles, and values that shaped a new era in the industry—and reveals what truly lasts in a world obsessed with trends.

    Whether you're a copywriter, designer, strategist or storyteller… this episode is a masterclass in purpose-driven creativity.

    🎙️ Raw, honest, and deeply inspiring.
    🎧 Hit play, and reconnect with what really matters.

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    18 m
  • Ep. 03 - Peter Drucker: The Ideas That Reshaped Leadership | Roastbrief CODE
    May 21 2025

    In this episode of Roastbrief CODE, we talk with Peter Drucker, the man who forever changed the way we lead.

    Explore his timeless ideas on responsibility, empathy in strategy, and making decisions that truly impact people’s lives.

    🎙️ Season 1 · Episode 3
    Also available on YouTube, Apple Podcasts, and Amazon Music.

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    24 m
  • Ep. 02 - Leo Burnett: Advertising as an Act of Humanity | The Roastbrief CODE
    Apr 30 2025

    What makes an idea unforgettable?
    In episode 2 of Roastbrief CODE, Fernando Herrera interviews a recreated version of Leo Burnett—one of the most influential minds in advertising.
    From the emotional roots of his campaigns to lessons learned through failure, this episode is a masterclass on creativity, leadership, and the power of simplicity.
    Leo speaks about purpose, technology, and the soul of advertising in a way that’s deeply human—and still relevant today.
    Also available on YouTube, Amazon Music, and Apple Podcasts.

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    25 m
  • EP. 01 – David Ogilvy: Advertising begins with empathy
    Apr 10 2025

    In this first episode of RoastBrief , we sit down with one of the most influential minds in advertising history: David Ogilvy. Through artificial intelligence, we revive his voice, his thinking, and his perspective on today’s industry.
    We talk about empathy, strategy, purposeful creativity, and the balance between art and results.
    An impossible conversation… made possible.
    Powered by AI. Told with heart.

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    14 m
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