The Humane Marketing Show. A podcast for a generation of marketers who care. Podcast Por Sarah Santacroce Entrepreneur Humane Marketer arte de portada

The Humane Marketing Show. A podcast for a generation of marketers who care.

The Humane Marketing Show. A podcast for a generation of marketers who care.

De: Sarah Santacroce Entrepreneur Humane Marketer
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 A Marketing show where we discuss how to market your business with integrity by disrupting the current Marketing Paradigm and bringing the Human(e) Connection back to marketing. We also discuss entrepreneurship, personal & business growth, online selling & making a difference. Read the Humane Business Manifesto at https://humane.marketing/the-humane-business-manifesto/ Past guests include Chris Brogan, Mark Schaefer, Dorie Clark, Tara McMullin and many more. Economía Marketing Marketing y Ventas
Episodios
  • Visualize Your Future Self

    Visualize Your Future Self
    Jul 4 2025
    In this episode I welcome Theresa Sansone for an insightful conversation about the power of connecting with your future self. Together, we explore what it truly means to visualize your future self, both personally and professionally, and how this approach differs from traditional goal setting by focusing on relaxing into your unique blueprint rather than chasing external goals. Discover how future memories and tuning into your energetic frequency can provide wisdom and guidance, why aligning with your inner potential is essential, and practical strategies for tending to your energy even when immediate change isn’t possible. This episode is designed to inspire entrepreneurs to create a life and business that feels authentic and aligned, moving away from one-size-fits-all success formulas and embracing a more humane, heart-centered path. In this episode we talked about: The concept of visualizing your future self and what it means both personally and professionally.The difference between self-visualization and traditional goal setting, emphasizing “relaxing into” your blueprint rather than chasing external goals.How “future memories” and connecting with your future self can provide wisdom and guidance.The idea of everyone having a unique inner blueprint (likened to an acorn’s potential to become an oak tree) and the importance of aligning with it.The importance of tuning into the energetic “frequency” of your future self, using the metaphor of tuning forks to explain alignment and attraction.Strategies for tending to your energy, especially when you cannot change your circumstances immediatelyand so much more Watch this episode on YouTube Theresa’s Resources Theresa’s Website Future Self Now Playbook Download the Future Self Now Visualization Follow Theresa on LinkedIn -- Speaker 2: hello, humane marketers. welcome back to the humane marketing podcast. the place to be for the generation that cares. this is a show where we talk about running your business in a way that feels good to you, is aligned with your values, and also resonates with today's conscious customers because it's humane, ethical, and non pushy. i'm sarah senecroce, your hippie turned conscious business coach for quietly rebellious entrepreneurs and change makers, mama bear of the humane marketing circle, and renegade author of marketing like we're human, selling like we're human, and soon also my third book, business like we're human. if after listening to the show for a while, you're ready to move on to the next level and start implementing and would welcome a community of like minded, quietly rebellious entrepreneurs who discuss with transparency what works and what doesn't work in business, then we'd love to welcome you in our humane marketing circle. if you're picturing your typical facebook group, let me paint a new picture for you. this is a closed community of like minded entrepreneurs from all over the world who come together in two meetups per month to hold each other accountable and build their business in a conscious and sustainable way. we all share with transparency and vulnerability what works and what doesn't work in our business so that you can figure out what works for you, instead of keep throwing spaghetti on the wall and seeing what sticks. find out more at humane dot marketing forward slash circle. twice per year, i host my signature program, the marketing like we're human, aka the client resonator program live. in a deep dive into the seven p's of the humane marketing mandala, you will learn to market from within. this program is for you if you want and need to get more clients, but want to share your message in an ethical and humane way. if you want to make a difference with your work. if you are just starting out, or if you have been in business for a while, but haven't really found the marketing activities that work for you. or also, if you are pivoting your business from business as usual to your life's work and want to radically change the way you get clients. find out more at humane dot marketing forward slash program. and finally, if you prefer one on one support from me, my humane business coaching could be just what you need, whether it's for your marketing, sales, general business building, or help with your big idea like writing a book. i'd love to share my brain and my heart with you together with my almost twenty years business experience and help you grow a sustainable business that is joyful and sustainable. if you love this podcast, wait until i show you my mama bear qualities as my one on one client. find out more at humane dot marketing forward slash coaching. Speaker 3: hello, friends. welcome back to another episode on the humane marketing podcast. today's conversation fits under the p of personal power. if you're a regular here, you know that i'm organizing the conversations around the seven p's of the humane marketing mandala. and if you're new here and don't know ...
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    41 m
  • Create Meaningful Group Programs

    Create Meaningful Group Programs
    Jun 20 2025

    Curious if a group program is the right next step for your business? In this new episode on the Humane Marketing podcast, Sarah Santacroce talks with group program expert Kerry Dobson about the power of small, interactive groups.

    Together, they explore what truly defines a group program, the unique benefits of intimate settings, the facilitator’s role, and the importance of understanding your “why” before getting started. If you’re an entrepreneur seeking clarity and a more humane approach to group offerings, this conversation is for you.

    In this episode we talked about:
    • The definition of a group program and how it compares to other offerings, such as online courses or memberships.
    • The distinction between large-scale “guru” group programs (one-to-thousands) and smaller, more intimate groups, and the impact on transformation and participant connection.
    • The unique value and magic that happens in smaller, intimate groups, especially regarding participant-to-participant connection and transformation.
    • The facilitator’s role in group programs and why it can be more powerful to host smaller groups rather than large ones.
    • The business and impact considerations of running small versus large group programs, including the challenges and benefits of each model.
    • The pitfalls of trying to emulate large-scale group models when starting out, and the importance of building impactful small groups first.
    • The significance of understanding your “why” before creating a group program, and the questions to consider before deciding if a group program is right for you.
    • A sneak preview of what we’ll work on during the Collab Workshop with Kerry on July 2nd. If you’d like to join us go to humane.marketing/workshop

    Watch this episode on YouTube
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    46 m
  • Money Motivators

    Money Motivators
    Jun 6 2025

    In this episode titled Money Motivators, I’m joined by Leisa Peterson for a deep and nourishing conversation about our relationship with money. We explore the roots of our money story, what truly motivates us, and why healing around money is so essential, especially for heart-centered entrepreneurs.

    Leisa shares her own journey from financial advisor to conscious money mentor, the disillusionment with a broken system, and why she turned to fiction to tell the story of transformation in her new book The Money Catalyst.

    This episode is an invitation to reflect on your own money motivators and to begin rewriting your story from a place of self-worth, clarity, and courage.

    In this episode we talked about:
    • 🌱 Leisa Peterson’s journey from financial advisor to conscious money mentor—and why she left the traditional finance world.
    • 💔 The disillusionment with our broken money system and how hard it is to “unplug from the matrix.”
    • 📖 Her new book The Money Catalyst—a novel that follows Mirabelle’s transformational journey through 8 money catalysts.
    • 💡 The connection between self-worth and money—how our inner beliefs shape our financial reality.
    • 🎭 Why fiction was the best format to share deeper money insights and how storytelling can heal.
    • 🌀 How transformation around money isn’t just educational—it’s emotional, spiritual, and deeply personal.
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    53 m
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