Matthew Hibler is a partner and co-founder of Artisan Home Loans. With over 21 years of experience, he has been a leading mortgage professional in the Colorado marketplace. His accomplishments include national recognition by Scotsman Guide as a top mortgage professional. Matthew is the proud father of a 10-year-old daughter and a 10-month-old son. He and his wife, Maggie, love the outdoors and make time to ski, hike, and travel to the beach as often as they can.

In this episode, Steve and Matthew discuss:

• Why embracing change is crucial in business and life
• How creativity and deep listening can shape successful careers
• The future of tech in mortgage and professional services
• Balancing soft skills and technical mastery in client relationships
• The role of expert confidence in building trust and delivering results

Key Takeaways:

• Embracing change serves as a growth catalyst, especially in industries like mortgage lending, where adaptability often determines long-term success.
• Powerful mentorship begins with asking thoughtful, curiosity-driven questions that respect and support someone else’s unique journey.
• Creativity, when paired with deep listening and market awareness, becomes a true differentiator in crowded, competitive spaces.
• The future lies in a world where cutting-edge technology enhances—rather than replaces—human connection, leading to healthier, more mobile professionals.
• Genuine confidence isn’t manufactured; it’s earned through relentless study, technical mastery, and the ability to instill trust beyond pricing or promotion.

“There's so much growth that comes from the requirement of embracing change.” - Matthew Hibler

Connect with Matthew Hibler:

Website: https://www.artisanhomeloans.com/

LinkedIn: https://www.linkedin.com/in/matthew-hibler-6801534/

Instagram: https://www.instagram.com/hiblerteam.lending/

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

Michael Cerdá is a veteran product and technology leader who has served as Chief Product Officer and executive at several of the world’s most influential companies. As VP of Product for Disney Streaming, he helped launch Disney+ to over 100 million subscribers. Previously, he was Chief Product Officer at Goldman Sachs’ Marcus division, Chief Experience Officer at Live Nation/Ticketmaster, and Director of Product at Facebook. He has also founded multiple venture-backed startups and holds two technology patents. His new book, Build Something: A Journey of Hard-Won Lessons and Impactful Outcomes, reveals the untold true stories behind some of the most transformative technologies of our time.

In this episode, Jason and Michael discuss:

• Michael's career journey across Disney, Facebook, Live Nation, and Goldman Sachs
• The role of cross-functional collaboration in successful product development
• How the idea for Disney+ Premier Access became a billion-dollar pivot
• Why authentic leadership and team culture matter more than credentials
• Key themes from his new book, Build Something

Key Takeaways:

• Michael’s early pitch to stream theatrical releases on Disney+ was initially brushed aside, yet it redefined content delivery during a global crisis. It’s a testament to how quietly courageous ideas can shift industry paradigms.
• What you build matters—but who you build it with matters more. Meaningful innovation stems from intentional collaboration, where human connection drives product strength.
• Real accountability thrives not through enforcement, but through mutual respect and empowered teamwork. When individuals take ownership of one another, excellence becomes a shared standard.
• The heart of product leadership lies in empathy. This insight challenges the myth of dominance in boardrooms, spotlighting the underestimated power of quiet contributors and diverse viewpoints.
• Great leaders are great coaches. By creating a psychologically safe environment, they unlock not just productivity but personal transformation and authentic partnership.

“What you build is only as strong as how you build it and who you build it with.”

- Michael Cerdá

Connect with Michael Cerdá:

Website: https://www.build-something.com/

LinkedIn: https://www.linkedin.com/in/michaelcerda/

Facebook: https://www.facebook.com/michaelcerda

Instagram: https://www.instagram.com/imcerdafied/

Michael’s Book: https://www.amazon.com/dp/B0DY5CXH79

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

Adam Goldman, a top franchise consultant and entrepreneur, has spent over 20 years helping people achieve financial independence through franchise ownership. He founded successful companies in IT and real estate and notably grew the Vanguard Cleaning Area Developer concept in Houston into a multi-million-dollar enterprise with 30+ franchisees and 300 customers. In his book The Franchisee Lifestyle, Adam shares insights from franchisees, offering practical advice to help readers make informed decisions and avoid pitfalls. His expertise empowers aspiring entrepreneurs to build successful businesses and achieve their dreams through franchising.

In this episode, Jason and Adam discuss:

• Franchising goes far beyond fast food, spanning over 75 diverse industries
• Semi-absentee franchises let busy professionals run a business without quitting their day jobs
• Misconceptions often hold people back from exploring the real benefits of franchising
• Adam helps match candidates to the right brand based on skills, goals, and lifestyle
• Franchising can be a strategic path out of corporate life, without taking a huge leap

Key Takeaways:

• Often overlooked is the vast reach of franchising—it’s not just food; it opens doors to real estate, senior care, pest control, salon suites, and dozens more industries ripe with opportunity.
• The idea that franchise ownership demands a full-time commitment is turned on its head through semi-absentee models, allowing professionals to build wealth without leaving their 9-to-5.
• At the heart of Adam’s approach is deep personalization—he listens, evaluates, and connects candidates to brands that align with both their lifestyle and long-term goals.
• Not all franchises are built the same. The difference often lies in culture, leadership, and systems that can either elevate or hinder success.
• The franchising model rewards those who follow proven systems—ideal for structure-loving operators, but a challenging fit for visionaries who prefer rewriting the rulebook.

“It comes down to whether or not someone can follow a system or a plan. If you're the kind of person who doesn't want to follow a model, then you're probably not a great fit for franchising.”

- Adam Goldman

Connect with Adam Goldman:

Websites: https://www.franchisecoach.net/ , https://franchiseadam.com/

LinkedIn: https://www.linkedin.com/in/adamgoldmanfranchise/

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

Melanie Gonzalez is the Director of HR and People at BSRI, where she’s been a key member of the Executive Leadership Team since 2020. Born and raised in Miami, FL, to Cuban immigrant parents, she brings a deep passion for community and advocacy. A Florida Bar Certified Paralegal, notary, and certified English-Spanish translator, Melanie has provided pro bono legal support in immigration and Special Immigrant Juvenile cases. At BSRI, she leads HR, organizational communications, culture, and strategic initiatives. Known for her hands-on approach, she ensures the team thrives in what she calls “the ideal workplace.” Melanie is also active in community efforts, including the annual NAMI Walk, championing mental health awareness and support.

In this episode, Jason and Melanie discuss:

• The evolving role of HR and why it’s more about people than just rules
• Embracing AI as a tool for efficiency, not a replacement for human connection
• The importance of workplace culture and how to make it meaningful beyond perks
• Melanie’s personal story—from her Cuban immigrant roots to leading HR at BSRI
• Creative ways BSRI supports retention, including piloting a four-day workweek

Key Takeaways:

• HR’s evolution demands more than policy enforcement—it now calls for relational leadership, where trust, emotional intelligence, and people-first strategies drive organizational impact.
• Rather than fearing AI as a job disruptor, Melanie illustrates how intentionally integrating it can streamline workflows and empower teams without compromising human connection.
• Culture doesn’t thrive on surface-level perks; it’s cultivated through intentional systems of recognition, communication, and alignment with shared values and goals.
• Leading with vulnerability, Melanie models how consistent pulse checks and open dialogue can transform retention efforts into a culture of belonging and psychological safety.
• Implementing innovations like a four-day workweek isn’t about trend-chasing—it’s about thoughtful experimentation, listening deeply, and balancing flexibility with accountability.

“HR is often seen in a negative light—as the people who get you in trouble, the ones who fire you, or those who only reach out for legal or administrative issues. But it's definitely not about that. We're here to support you. It's a support function. It's about leading with compassion, leading with vulnerability, and creating a safe space for your team. Having a human being in that role is crucial—someone who’s truly in your corner.”

- Melanie Gonzalez

Connect with Melanie Gonzalez:

Website: https://www.bsrinstitute.org/

LinkedIn: https://www.linkedin.com/in/melanie-gonzalez-/

Email: mgonzalez@bsrinstitute.org

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

Valerie Tremblay is a dynamic speaker, executive coach, and facilitator with over 25 years of experience guiding leaders through complexity, building resilience, and thriving in a rapidly changing world. With a proven track record as a former Chief Human Resources Officer (CHRO) at billion-dollar corporations, she brings deep insight into leading through uncertainty, cultivating high-performance cultures, and driving meaningful transformation.

In this episode, Jason and Valerie discuss:

• Maintaining an optimistic mindset during life’s volatility
• Personal resilience through major life challenges and loss
• Process of navigating and adapting to change effectively
• Finding freedom in letting go of physical attachments
• Building psychological safety and resilience amid rapid transformations like AI

Key Takeaways:

• Cultivating resilience and a high-performing mindset is not just beneficial but essential for leading through uncertainty and enacting meaningful change.
• Personal hardships like divorce, relocation, and the loss of possessions are reframed not as defeats but as catalysts for growth, showcasing resilience as a mindset rooted in optimism and adaptability.
• Rather than resisting disruption, a methodical approach to change is embraced—acknowledging emotions, shifting perspectives, and advancing through small, intentional steps that foster momentum.
• In choosing to detach from material possessions after a natural disaster, an unexpected liberation is uncovered, reinforcing the psychological strength found in minimalism and emotional clarity.
• With AI and rapid transformation shaping the future, success hinges on staying anchored in possibilities, leaning into relationships, and remaining open to evolving through each wave of change.

“Sometimes life throws you off course—not because you’ve failed, but because that path wasn’t meant for you. It’s frustrating—your time, energy, and heart were all in it. But shifts happen. And suddenly, you’re somewhere else entirely. The key? Keep your mind in believing places.”

- Valerie Tremblay

Connect with Valerie Tremblay:

Website: https://www.vtremblay.com/

LinkedIn: https://www.linkedin.com/in/vtremblay/

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

Steve Longan has been with Rewire since the very beginning, wearing many hats during its startup years. These days, he serves as Director of Research and Development, where he designs programs that help clients close the gap between where they are and where they want to be. He’s exceptionally good at it. In recent years, Steve has also become a sought-after coach, known for his depth, insight, and the powerful impact he has on the people he works with. Clients often describe their work with him as transformational. He’s taken his strengths in research-informed coaching and brought them into the classroom, leading Rewire’s coaching skills courses for leaders.

Outside of work, Steve is focused on soaking up as much time as possible with his kids, sneaking in time to run, and always keeping a good book nearby. He’s deeply grateful for the chance to do meaningful work that helps people grow—at the deepest level.

In this episode, Jason and Steve discuss:

• Recognizing the limits of past strategies for future leadership growth
• Common challenges successful individuals face when pursuing new goals
• Value of stakeholder feedback and openness to behavioral change in leadership
• Use of visualization and storytelling to uncover and eliminate limiting behaviors
• Strategies for aligning actions with personal vision to drive continued success

Key Takeaways:

• What once worked may no longer serve future goals, emphasizing the need for leaders to evolve past old strategies in order to grow.
• High performers often resist changing the very behaviors that initially brought them success, leading to stagnation and frustration.
• Feedback from trusted stakeholders isn’t just helpful—it’s essential; by opening up to different perspectives, leaders can uncover blind spots and adapt with intention.
• Through imaginative tools like time machine visualizations, leaders can clarify their aspirations and begin bridging the gap between current habits and future goals.
• Unchecked traits like perfectionism or micromanagement can hinder growth, but targeted behavior change has the power to unlock greater impact and freedom.

“We're coaching the people who are going to get it. We're coaching the people who have succeeded in the past. The issue is that past success does not predict what will be required at the next level. And so we end up taking the things that we did that have made us successful so far. And we think that those are the exact same things that we need to do in the future. And when you step into executive leadership, that next level, they're just not.”

- Steve Longan

Connect with Steve Longan:

LinkedIn: https://www.linkedin.com/in/steve-longan/

Email: longan@rewireinc.com

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.