Episodios

  • The Making of a Marketer - Memorial Day Marketing Banter

    The Making of a Marketer - Memorial Day Marketing Banter
    May 24 2025
    Jess and Andy lead us into Memorial Day Weekend discussing some of the things they've been hearing around marketing rooms lately Learn more about your ad choices. Visit megaphone.fm/adchoices
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    39 m
  • The Making of a Marketer - The Art of Podcast Marketing

    The Making of a Marketer - The Art of Podcast Marketing
    May 17 2025
    Start your weekend off right with a little motivation and exploration around the world of Podcast Marketing with Casey Cheshire 🎤. As we learn more about what it takes to stand out. How are personal brands making themselves sizzle when it comes to the art of a podcast? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    58 m
  • The Making of a Marketer - Did I Sell My Soul for the Dream Job?

    The Making of a Marketer - Did I Sell My Soul for the Dream Job?
    May 8 2025
    On today's edition of the show we bring back a classic concept from earlier days of the podcast with our viral post series. We welcome Mary Kosearas. Mary's career spans more than 20 years, producing high quality content spanning from brands to celebrities. Working her way up the corporate ladder, and winning prominent awards, Mary has shown herself to be a leader in the world of creative marketing.Lending her expertise, we look to explore words sometimes unsaid in the marketing room. Our conversation today revolves around her viral post on LinkedIn about the current state of marketing rooms, creative fatigue, and reluctance to change. Today we learn about the challenges of today's marketing room while tackling difficult subjects head on! https://lnkd.in/ebjp_qYX Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 8 m
  • The Making of a Marketer - Speeding Up or Slowing Down The Big Picture

    The Making of a Marketer - Speeding Up or Slowing Down The Big Picture
    Apr 26 2025
    It's a two episode week! Selling ideas have never felt better. Today we welcome Patrick Hardina, Senior Principal, Solutions, at Guild. We will dig deep into the strategy of selling through ideas. How do your balance an overarching narrative, with specific details? When do we just go for it with our experience, versus wait for the "right time?" Today we strive to come away with how marketers big pictures can better align with company's overall goals and objectives. Full of pitfalls, learnings, and important conversation! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 m
  • The Making of a Marketer - Sell Ideas With Experiences

    The Making of a Marketer - Sell Ideas With Experiences
    Apr 24 2025
    Jess Nickerson and Andy Pondillo continue their season 3 journey on learning how to sell ideas this afternoon. We welcome Tran Ha, Founder/Principal of Tiny Collaborative. Tran has lead design to fuel innovation, cultural transformation, audience development and business strategies for companies like L.L. Bean, Ford Moto Co., Reddit, and ABC News. What's the recipe for success and how do individual experiences help lead to selling ideas in your unique way? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 m
  • The Making of a Marketer - Challenger Branding

    The Making of a Marketer - Challenger Branding
    Apr 17 2025
    Are you stepping up to the challenge with your brand marketing? On today's podcast we welcome an expert in just that. Dustin Artz, Co-Creator of Familiar Creatures, joins the program to discuss how he's leading brands strategically. From Crunch Fitness to Duke's Mayo, how has challenger branding accelerated these brands to new heights? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 3 m
  • The Making of a Marketer - Best Marketing Advice Ever

    The Making of a Marketer - Best Marketing Advice Ever
    Apr 11 2025
    Jess and Andy have some quick banter about the most important marketing advice you could get! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    28 m
  • The Making of a Marketer - Summertime Marketing Guide

    The Making of a Marketer - Summertime Marketing Guide
    Apr 4 2025
    What types of marketing techniques can we expect this summer? Summer of chaos? Summer of uncertainty? Or how about a summer of conviction, wins, and creativity? What should brands lean in on more this summer as they go to market? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    35 m
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