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Do you view sales funnels as some kind of sleazy marketing trap, or think they’re way too complicated to even attempt? That’s exactly why I recorded this episode. I’m breaking down what nobody tells you about sales funnels: that they can actually be simple, ethical, and—dare I say it—kind of fun to build. If you’ve ever avoided funnels because they felt overwhelming or a little gross, this conversation is going to change your mind.

I share how to create a values-aligned funnel using tools like Kit and Elementor, without relying on fake urgency or manipulative tactics. With practical tips on lead magnets, landing pages, and email sequences that serve, you’ll walk away feeling confident and ready to build a funnel that actually works!

02:27 - What a sales funnel actually is, and examples of what an effective (and simple) one looks like

07:32 - Ethical vs. unethical sales funnel tactics

09:51 - Four essential things you need for creating a sales funnel that converts

13:47 - What you should sell in your sales funnel and why

15:22 - Specific action steps for creating your first sales funnel

Links & Resources:

• The Savvy Funnel Starter Kit
• Kit - affiliate link
• Elementor - affiliate link
• ThriveCart - affiliate link
• Episode 72, What is a Funnel? A Simple Guide for TPT Sellers
• Episode 117, Launching Your Funnel Without the Stress [Funnel Series]
• Let’s Get (and Keep) Your Funnel Converting [Funnel Series]
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode153

Tired of constantly hustling to sell your digital products? Check out my free 19-minute training where I show you how to turn all those products you already have into a profitable, automated business.

Get more freedom and less stress ➡️ watch now at kristendoyle.co/training

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Feel like your marketing sounds…just like everyone else’s? It might be missing the one thing that truly sets you apart: your story! In this episode, I’m joined by marketing expert, Mary Czarnecki, to explore how storytelling isn’t just fluff - it’s one of the most strategic tools you can use to connect with your audience and drive real results.

Mary breaks down how to uncover the everyday moments that resonate, why personal stories can outperform polished business ones, and how to use storytelling across your entire marketing funnel. She shares practical tips for weaving stories into everything from Instagram captions to sales pages, without overthinking it.

From the power of a childhood memory to a lesson learned on the lacrosse field, we cover how emotional connections fuels conversions, and why you already have everything you need to tell stories that sell. This conversation can truly change the way you approach your content. Storytelling isn’t just a marketing tactic - it’s how you build trust, spark action, and grow a business people care about!

02:37 - Tips for finding the best stories to share in your marketing

08:06 - How you can use stories to create a connection and drive sales

10:28 - How do you structure your stories so that they’re effective (and not too long!)?

16:15 - A quick action step to take if you want to use stories to create a deeper connection with your audience

Links & Resources:

• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Connect with Mary:

• Website
• Instagram: @maryczarnecki
• LinkedIn
• Podcast: Sticky Notes Marketing

Show Notes: https://kristendoyle.co/episode152

Tired of constantly hustling to sell your digital products? Check out my free 19-minute training where I show you how to turn all those products you already have into a profitable, automated business.

Get more freedom and less stress ➡️ watch now at kristendoyle.co/training

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

You poured time and money into a beautiful new website - sleek fonts, perfect colors, and brand photos you’re proud of - but somehow, your sales haven’t moved an inch. Sound familiar? In this episode, I’m diving into one of the biggest myths I see in the online business space: that a polished, pretty website is the key to more conversions. If you’ve been tempted to tweak your colors and fonts (again) instead of digging into the real issues, it’s time to rethink your website conversion strategy.

I’m sharing the top mistake I see digital product creators make on their homepage, why design alone won’t drive sales, and what actually turns browsers into buyers. Think of it this way: a stunning boutique without a checkout counter won’t sell a thing…and neither will a website without a strategy!

Don’t worry, I’m not against good design. I want your website to look amazing—but only after your strategy is in place. If you’re ready to create a website that actually converts, this episode will give you the clarity you need. And if you’re craving personalized support, book a free Website Gameplan call to map out exactly how your site can work smarter to get more sales.

02:12 - Why pretty doesn’t equal profit

04:46 - The biggest mistake I see people make on their website

06:00 - Getting clear on your website conversion strategy before tackling the design

09:05 - Three quick things to check to determine if your website needs updates

Links & Resources:

• Book your free Website Gameplan call!
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode151

Tired of constantly hustling to sell your digital products? Check out my free 19-minute training where I show you how to turn all those products you already have into a profitable, automated business.

Get more freedom and less stress ➡️ watch now at kristendoyle.co/training

Check out my Everything Page at https://kristendoyle.co/everything