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Making the right hiring decisions transforms your business while avoiding costly mistakes that can derail your growth and work-life balance. We share our hard-won insights from years of team building across market cycles.

• When to hire: recognizing the signs including burnout, revenue plateaus, and spending too much time on low-value tasks
• Common hiring mistakes: unclear job descriptions, inadequate training plans, hiring without ROI tracking
• The difference between responsibilities (what to do) and expectations (how and when to do it)
• Hiring people who complement your weaknesses rather than mirror your strengths
• Using multiple interviews to avoid bias and assess culture fit
• Building effective onboarding with 30-60-90 day training plans
• Temporary solutions including virtual assistants and shared help

Don't let fear hold you back from growing your business. Take the leap, do it right, and you'll find that building a team is one of the most rewarding aspects of growing your business.

Send us a text

Send us a text

Your online reputation isn't just important—it's essential in today's digital-first marketplace. With 93% of consumers reading online reviews before choosing a professional and 88% trusting these reviews as much as personal recommendations, reviews have become the silent sales team working behind the scenes for successful real estate professionals.

This episode dives deep into creating a bulletproof system for consistently gathering powerful client testimonials without feeling pushy. We break down exactly how we've built our impressive collection of over 300 five-star Google reviews and share the strategies you can implement immediately to strengthen your online presence.

We explore which platforms matter most (start with Google!), why agents on teams should establish their own review profiles, and how new professionals can begin building credibility through character reviews. You'll learn about the psychology behind effective review requests—timing them at emotional high points in the client journey when gratitude is at its peak.

The most valuable insight might be the simplest: most professionals know reviews matter but don't have a systematic approach to collecting them. By implementing our weekly "review time" strategy and making the process frictionless for clients with QR codes and direct links, you'll transform occasional testimonials into a consistent stream of social proof that drives new business your way.

Ready to build your reputation and let your past clients sell for you? Take action today by implementing just one strategy from this episode. Your future self (and business) will thank you!