Episodios

  • How to Monetize Your Email List Like A CEO (Stress-free) with Favour Obasi-ike

    How to Monetize Your Email List Like A CEO (Stress-free) with Favour Obasi-ike
    Jun 14 2025

    📈 Email List Monetization: Community, Content, and Connection

    Email marketing strategies for businesses, emphasizing the importance of monetizing email lists stress-free. The speakers discuss the necessity of a professional email address linked to a domain, and the value of a well-maintained email list that includes other businesses.

    Key advice includes regular email hygiene by removing non-responders, segmenting audiences for targeted content, and utilizing email lists for cost-effective ad retargeting.

    The conversation also touches on SEO principles, the power of podcasting for brand building, and the significance of community development before product focus.


    Access to Resources ⬇️

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    >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    >> ⁠⁠⁠⁠⁠⁠⁠Book a SEO Discovery Call⁠⁠⁠⁠⁠⁠⁠

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    1 h y 55 m
  • Mastering Google Search Console (Google SEO) and SEO Gets with Favour Obasi-ike

    Mastering Google Search Console (Google SEO) and SEO Gets with Favour Obasi-ike
    Jun 13 2025
    In this episode, we discuss the critical role of Google Search Console and SEO Gets for establishing a strong online presence and driving business growth. We highlight how these tools enable businesses to track website performance, understand user behavior, and optimize content for search engines like Google and Bing. The discussion also touches upon the importance of consistently updating website content to maintain relevance and leverage the full potential of SEO for long-term impact. Ultimately, the sources underscore that a well-optimized website, integrated with analytics and search console tools, is essential for converting online visibility into tangible business results.FAQsWhat are Google Search Console and SEO Gets, and why are they important for online presence?Google Search Console (formerly Webmaster Tools) and SEO Gets are critical tools for managing and improving a website's visibility in search engine results. Google Search Console is a free tool provided by Google that allows website owners to monitor their site's performance in Google Search, identify issues, and submit sitemaps. SEO Gets (episode coming out soon) is a privately owned platform that offers similar functionalities, with a paid version providing more extensive data and bandwidth for analysis. Both platforms act as a "dashboard" for your online presence, helping you understand how people find your website and track conversions. Connecting your website to these tools is a one-time, foundational step, similar to getting the keys to a house or turning on the lights; it establishes the essential connection for your website to send traffic signals to search engines like Google and Bing. Without these connections, your online content, even social media posts, can be seen as "posting to thin air" because there's no system to track its impact and translate it into actionable data.What is the concept of "content decay" and how can it be prevented or mitigated?"Content decay" refers to the natural decline in the relevance and visibility of an article or blog post over time. A typical blog post has a lifespan of about 24 months in terms of prime visibility. After this period, search engines are less likely to prioritize it in search results unless it's updated. To prevent content decay and maintain relevance, it's essential to regularly refresh or republish articles. This involves updating the "modified date" of the content, which signals to search engines that the information is current. Just as a car's front wheels dictate its direction, the modification date allows an article to "turn left or right" in terms of relevance and continued traffic. Updating content with new statistics, information, or perspectives refreshes its cycle, giving it another 12-24 months of potential leverage and allowing it to continue building traffic and influence.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠Book a SEO Discovery Call⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠Visit Official Website⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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    1 h y 4 m
  • SEO Expert Advice: Mastering Six Core Pillars of SEO with Favour Obasi-ike

    SEO Expert Advice: Mastering Six Core Pillars of SEO with Favour Obasi-ike
    Jun 12 2025
    In this episode, we dive deep into the Six Pillars of SEO for digital marketing business success; an essential ultimate guide for anyone looking to enhance their digital presence for evergreen sustainability online.Hosted by Favour Obasi-ike, MBA, MS, we’ll explore how mastering these strategies can elevate your online marketing efforts and drive organic traffic to your website. Tune in as we share key insights from our extensive work with companies ranging from small startups to established brands, focusing on easy-to-implement tactics that can yield significant results. Join us for valuable discussions on leveraging SEO effectively, and discover how to utilize tools like Pinterest SEO and podcast optimization to your advantage. Don't miss out on expert tips that can transform your digital strategy!You can find more episodes at ⁠wedontplaypodcast.comFAQsWhat are the six core areas covered in the SEO checklist discussed?The SEO checklist in this episode covers six critical areas:SEO Basics: Fundamental setup and foundational knowledge.Keyword Research: Identifying and prioritizing relevant search terms.On-Page SEO: Optimizing elements directly on your website.Off-Page SEO: Building authority and visibility outside your website.Technical SEO: Ensuring your website's technical infrastructure is sound for search engines.Content: Creating valuable and engaging material. The speaker emphasizes that SEO Basics and Technical SEO are like the "buns of a sandwich"—essential for the whole structure to hold.Why is website setup so crucial for SEO, and what tools are non-negotiable?Website setup is paramount for SEO because "if you fail to plan, you plan to fail." It involves creating a visible, readable, accessible, clickable, and findable online presence. The non-negotiable tools for this are Google Search Console and Bing Webmaster Tools. These act as internet service providers for your website, allowing search engines to discover, index, and understand your content.Connecting your website to these platforms is likened to submitting a song to a radio station for play; without submission, it won't be heard.How does a sitemap function as the "brain" of a website, and why is it important for search engines?A sitemap is described as the "brain" of your website because it transmits signals to search engines about all the content on your site. Just as a brain directs a body's functions, a sitemap guides search engines through your website's structure, including product links, category links, tag links, blog links, and general site links (homepage, about page, contact page). When you update or create new content (like blog posts answering frequently asked questions), the sitemap ensures this fresh information is submitted to and indexed by search engines like Google, Siri, Alexa, and even AI platforms like ChatGPT, making your content discoverable when people search for relevant keywords or phrases.Hope you learn something new about Pinterest SEO, website SEO, and podcast SEO in this episode.Thank you for listening!Follow and subscribe to this podcast. Leave a review on Apple Podcasts, Spotify, or Podchaser on how our podcast is. We can't wait to read your beautiful words.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠Book a SEO Discovery Call⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠Visit Official Website⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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    1 h y 43 m
  • Optimize Your Website for AI: ChatGPT Enhancement Tips with Favour Obasi-ike

    Optimize Your Website for AI: ChatGPT Enhancement Tips with Favour Obasi-ike
    Jun 6 2025
    🌐 Website Foundations for AI Visibility and AuthoritySEO with ChatGPT conversations from this Clubhouse audio replay will help you focus on marketing and online visibility for AI indexing. I emphasize the crucial role of having a website for businesses and individuals aiming to be found and highly ranked on platforms like ChatGPT. (You need a website to rank on ChatGPT)The discussion outlines a step-by-step process for achieving this, including connecting websites to Google Search Console and Bing Webmasters, and creating high-quality, optimized content.Book a SEO Discovery Call with Favour Obasi-ike here >>Frequently Asked Questions1. Why is having a website essential for getting found on platforms like ChatGPT?Having a website is non-negotiable for visibility on platforms like ChatGPT because these AI models source their information directly from websites. A website acts as your digital "file" or "property asset," providing the content that ChatGPT, Alexa, and Siri draw upon to answer user queries. Without a website, your information won't be indexed by search engines, making it impossible for AI platforms to find and recommend your content. If you want to be on ChatGPT, you "need a website. That is non-negotiable."2. How does connecting a website to Google Search Console and Bing Webmasters contribute to its visibility on AI platforms?Connecting your website to Google Search Console and then importing that data to Bing Webmasters is a critical step. Google Search Console acts as Google's internet service provider, essentially "charging up" your website and making it accessible to Google's vast network, not just google.com, but also international domains like google.co.uk or google.fr. Since ChatGPT is powered by OpenAI (which is technically Microsoft), and Microsoft equals Bing, it's crucial to also feature your website on Bing. By importing your website data from Google Search Console to Bing Webmasters, you effectively create a "bridge" between Google and Bing, duplicating your content's reach and increasing your bandwidth, exposure, and longevity across these major search ecosystems that AI platforms rely on.3. What are the "three signals" of online presence, and how do they relate to a website's visibility?The speaker uses the analogy of a penthouse with three levels to explain three key signals of online presence:Social Signal (Basement): This refers to your social media presence (Facebook, Instagram, LinkedIn, TikTok). Everyone starts here, and it's where you control your content and initial connections.Domain Signal (Ground Floor): This is your website. When you come out of the "basement" (social media) and people discover your website, that's a domain signal.User Signal (Penthouse/Top Floor): This represents individual users interacting with search engines or AI platforms. When a user asks a question (e.g., on ChatGPT), the AI points them to a relevant "domain signal" (your website). If the user finds value on your website, they may then choose to connect with you on your "social signal" (social media). This illustrates the flow from user intent to website discovery and then to social engagement.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠Book a SEO Discovery Call⁠⁠⁠⁠>> ⁠⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting⁠⁠⁠⁠>> ⁠⁠⁠⁠Visit Official Website⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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    58 m
  • Clubhouse Plus Subscription: Joining or Nah? Breaking Down App Plans for $4.99/mo or $49.99/yr (Explained) with Favour Obasi-ike

    Clubhouse Plus Subscription: Joining or Nah? Breaking Down App Plans for $4.99/mo or $49.99/yr (Explained) with Favour Obasi-ike
    Jun 3 2025
    Clubhouse Plus Subscription: Joining or Nah? Breaking Down $4.99/mo or $49.99/yr on Clubhouse App (Explained) with Favour Obasi-ikeThis Clubhouse Plus conversation primarily discusses the new Clubhouse Plus subscription, outlining its features such as anonymous room entry, multiple profile links and images, and profile view tracking. The participants offered various perspectives on the subscription's value, debating its utility for businesses and individual users. The conversation also touches upon strategies for content creators on the platform, emphasizing SEO, consistency, and purposeful networking to maximize engagement and monetization.Enjoy and welcome to Clubhouse App!Read the articles on our website to learn more with screenshots: ⁠Clubhouse Plus: 4 New Feature Updates to Boost Profile Engagement & DiscoveryClubhouse Plus Subscription: The Ultimate Guide to Premium FeaturesClubhouse Plus: Features, Strategy, and Business Growth | FAQs1. What is the new Clubhouse Plus subscription, and what are its core features?The new Clubhouse Plus subscription offers users enhanced features for a monthly fee of $4.99 or an annual fee of $49.99. It includes four main features:Anonymous Mode: Allows users to enter rooms and listen without their profile being visible to others. While some find this useful for discreet listening, others express concerns about safety and the inability to block anonymous users.Expanded Links: Users can now add up to eight (or potentially more) links to their profile, moving beyond the previous limitation of just Instagram and Twitter. This is a significant benefit for businesses and creators, allowing them to direct profile visitors to their websites, podcasts, other social media, or specific offers.Multiple Profile Pictures: The ability to upload several images to a profile, which can function like a slideshow. This offers creative opportunities for presentations, showcasing services, or simply providing a more comprehensive visual identity.Profile Views: Similar to LinkedIn Premium, this feature allows Plus members to see who has viewed their profile. This insight is seen as valuable for businesses to identify potential connections and follow up intentionally.2. What are the benefits of the expanded link feature for businesses and creators?The expanded link feature is highly beneficial for businesses and creators. Instead of being limited to just Instagram and Twitter, users can now strategically place up to eight (or potentially more) direct links to their website, LinkedIn profile, podcast, Medium articles, or any other platform where they generate income or connect with their audience. This essentially turns a Clubhouse profile into a "walking, talking Linktree," making it easier for interested parties to explore a creator's offerings and connect with them off-platform. The speaker explicitly mentions using this to link to his podcast, training programs, marketing news feed, and even a form for podcast features, simplifying the connection process for potential clients and collaborators.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠Book a SEO Discovery Call⁠⁠⁠>> ⁠⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting⁠⁠⁠>> ⁠⁠⁠Visit Official Website⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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    2 h
  • Clubhouse Plus: New Pro Feature for Social Audio Users | $4.99/mo or $49.99/yr | Joining or Nah? with Favour Obasi-ike

    Clubhouse Plus: New Pro Feature for Social Audio Users | $4.99/mo or $49.99/yr | Joining or Nah? with Favour Obasi-ike
    May 28 2025
    🆕 Maximizing Clubhouse with Plus Features:This conversation within the Clubhouse app, primarily discussed the newly launched "Clubhouse Plus" subscription. I enthusiastically highlighted the features like increased profile links, the ability to use multiple profile pictures, the option to listen anonymously in rooms, and crucially, the addition of profile view analytics, comparing these new capabilities to the professional networking site LinkedIn. I emphasize the value of Clubhouse Plus for business users and discuss potential future developments like paid clubs, underscoring how these changes could enhance networking, lead generation, and overall business growth on the platform.Frequently Asked Questions about Clubhouse PlusWhat is Clubhouse Plus and what features does it offer?Clubhouse Plus, also referred to as Clubhouse Pro, is a new premium subscription service on the Clubhouse app. It is available for $4.99 per month or $49.99 per year. I highlighted four key features offered by Clubhouse Plus:Profile Link Customization: This allows users to add up to eight links to their profile, significantly increasing the ability to direct connections off the app compared to the previous limit of just Instagram and X (formerly Twitter).Extra Photo Visibility: Users can now upload and switch between multiple profile photos, creating a carousel-like effect. This is seen as a way for users to present a more dynamic and comprehensive visual identity.Anonymous Listening: Subscribers have the option to enter rooms anonymously, allowing them to listen in without being publicly identified.Profile View Tracking: Users can see how many people have viewed their profile within a specific timeframe (e.g., this week), providing valuable data akin to features on platforms like LinkedIn.Read the article on our website to learn more with screenshots: Clubhouse Plus: 4 New Feature Updates to Boost Profile Engagement & DiscoveryWhy is Clubhouse Plus considered a significant development for the app?Clubhouse Plus (also known as Clubhouse Pro) is viewed as a major step forward for the app, especially after being in existence for nearly five years. The speaker emphasizes that after a period of offering a lot of free value, it's time for Clubhouse to monetize. The introduction of features like profile view tracking and multiple links brings a level of data and business utility that was previously missing. This move is seen as necessary for the app's continued growth and evolution, 5 years in, enabling deeper and more meaningful connections, particularly for business users.How does Clubhouse Plus benefit business users specifically?The consensus among the speakers is that Clubhouse Pro is a "no-brainer" for business users. The ability to add multiple links allows businesses to direct potential clients or customers directly to their website, booking links, lead magnets, or other relevant platforms, bypassing the need for people to go through other social media profiles. The profile view tracking provides valuable insights into who is showing interest, allowing for targeted follow-up. Additionally, the cost of the subscription can be a business write-off. The anonymous listening feature could also be useful for market research or competitor analysis without revealing identity.Access to Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠Book a SEO Discovery Call⁠⁠>> ⁠⁠Subscribe to We Don't PLAY Podcast⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting⁠⁠>> ⁠⁠Visit Official Website⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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    59 m
  • Podcast Optimization: How to Take Podcast Marketing Seriously (High-Value Content) with Favour Obasi-Ike

    Podcast Optimization: How to Take Podcast Marketing Seriously (High-Value Content) with Favour Obasi-Ike
    May 24 2025
    🗣️ Serious Podcasting for Business Success! (For Serious People Only)Learn SEO for podcasts using seo tactics and marketing best practices that improve your digital audio content delivery with timeless content which ultimately improves your voice branding online. From curating local content to international content, your workflow optimization will be driving opportunities for your business to gain everyday podcaster quality control and this could make you bigger than Google!>> Want to start podcasting seriously? Sign up here to get the latest updates in your inbox 📨 here <> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠Book a SEO Discovery Call⁠>> ⁠Subscribe to We Don't PLAY Podcast⁠>> ⁠⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting⁠>> ⁠Visit Official Website⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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    55 m
  • Top Questions Business Owners Ask Before Hiring SEO Specialists or SEO Agencies with Favour Obasi-ike

    Top Questions Business Owners Ask Before Hiring SEO Specialists or SEO Agencies with Favour Obasi-ike
    May 21 2025
    🔍 Mastering SEO with Essential QuestionsThis Clubhouse audio recording, focusing on "Top questions business owners ask SEO specialists," provides guidance on how businesses can find and evaluate SEO specialists. I stress the importance of a well-structured website as a foundational asset before pursuing SEO. Key topics covered include the need to ask specialists about their research methods, their technical SEO expertise, their marketing tools (or "stack"), and past project results, emphasizing that ethical practices and building trust are crucial for long-term success in the evolving digital landscape, which is influenced by AI and the increasing importance of social commerce. I highlight three critical signals for online visibility: user, domain, and social.Why is having a website the first step for a business owner considering SEO?A website serves as the foundational "house" or "property" for your online business presence. Before investing in SEO, which focuses on improving your visibility in search results, you need a solid structure for people to find and engage with. Just as you wouldn't build a house on sinking sand, your online efforts require a stable and well-built website as the core asset. It's the central hub where all other marketing activities, like social media links or ads, direct traffic.How should a business owner evaluate an SEO specialist's approach to keyword research?When questioning an SEO specialist about keyword research, a business owner should focus on understanding their Standard Operating Procedure (SOP). The specialist should be able to articulate how they identify the keywords most relevant to your business and target audience.Why is it important to ask an SEO specialist about their experience with specific website platforms and industries?Just as specialists exist in other fields (like mechanics or dentists), SEO specialists often have areas of focus. Asking about their experience with the specific website platform your business uses (e.g., WordPress, Shopify, Squarespace, Wix) is vital because different platforms have unique technical aspects that affect SEO. Similarly, asking about their experience in your industry can indicate whether they understand the specific competitive landscape, target audience behaviors, and relevant keywords within your niche.What is technical SEO and why should a business owner prioritize it when evaluating a specialist?Technical SEO refers to the underlying technical aspects of a website that impact its visibility and performance in search engines. This includes factors like site speed, mobile-friendliness, crawlability, indexing, and site structure. A specialist's knowledge of technical SEO is crucial because even with great content, if the website has technical issues, it won't be effectively read and ranked by search engines.How can a business owner gauge an SEO specialist's ability to track progress and provide results?A competent SEO specialist should be able to provide evidence of their past work and demonstrate how they measure progress. This can be done through case studies, reports from platforms like Google Search Console or analytics tools, and potentially client testimonials or referrals. The ability to show "before and after" scenarios for website performance is a strong indicator of their capability.More Resources ⬇️Need SEO services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our club community for exclusive information 📥⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Book a SEO Discovery Call>> Subscribe to We Don't PLAY Podcast>> ⁠⁠⁠⁠⁠Schedule Paid Strategy SEO Meeting>> Visit Official Website⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with Favour Obasi-ike on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Invest in Energea Solar Energy (Sign Up & Earn $50)⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start 14-Day Trial with Flodesk (Save 50% This Year)⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠Save $100s on flights, hotels & car rentals with eDreams
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