Art Business

Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.

The ONLY business strategy book that includes Sun Tzu's complete original translation. 67% of businesses fail within 10 years. What separates the survivors from the casualties? Get the authentic Art of War text PLUS 13 analytical case studies revealing how Asia's most successful leaders unknowingly applied these ancient principles to build modern empires. Unique Framework: 13 Strategic Principles + 13 Proven Leaders + 13 Actionable Frameworks Each chapter delivers exactly what you need: One Strategic Principle from Sun Tzu's original text One Proven Leader who applied it (Jack Ma, Lee Kun-...

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

By providing extremely detailed and accurate descriptions of nine recognizable personalities, The 9 Types of Leadership is an unmatched tool for business people to use to decode the mysteries involved in understanding why people do what they do, why we have conflicts with some people but not others, and how we can become aware of our blind spots. Most importantly, it can help leaders know themselves in a deeper way so they can more effectively lead others.

In the early 80s, Mark Fleischman reopened Studio 54, the world's most glamorous and notorious nightclub, after it was closed down by the State of New York. Ten thousand people showed up that night, ready to restart the party that abruptly ended after the raid in 1978 landed its former owners in jail. Inside Studio 54 invites you to revisit the happening scenes of the 1960s, '70s, and '80s, the post-Pill, pre-AIDS era of free love, consequence-free sex, and seemingly endless partying. Following Fleischman as he built connections that lead him to Studio 54.

In February 2011 John Galliano, the lauded head of Christian Dior, imploded with a drunken, anti-Semitic public tirade. Exactly a year earlier, celebrated designer Alexander McQueen took his own life three weeks before his women's wear show. Both were casualties of the war between art and commerce that has raged within fashion for the last two decades.

Do you really understand what business value is? Information technology can and should deliver business value. But the Agile literature has paid scant attention to what business value means - and how to know whether or not you are delivering it. This problem becomes ever more critical as you push value delivery toward autonomous teams and away from requirements "tossed over the wall" by business stakeholders. An empowered team needs to understand its goal!

Traveling from New York to Los Angeles, Stockholm to Korea, John Seabrook visits specialized teams composing songs in digital labs with novel techniques, and he traces the growth of these contagious hits from their origins in early '90s Sweden to their ubiquity on today's charts. Featuring the stories of artists like Katy Perry, Britney Spears, and Rihanna as well as expert songsmiths like Max Martin, Ester Dean, and Dr. Luke, The Song Machine will change the way you listen to music.

When Hugh Hefner quit his job at Esquire to start a magazine called Playboy, he didn't just want to make money, he wanted to make dreams come true. In this wise and penetrating biography, intellectual historian Steven Watts looks at what Hugh Hefner went on to become and how he took America with him. Hefner became one of the most hated and envied celebrities in America, standing just barely on the wrong side of decency - with as many as seven million subscribers to his magazine.

Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about "taking", nor is it about "persuading". Selling, believe it or not, is about "giving". Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests.

Get the inside scoop on what it's like being a craft fair vendor. Every job has its advantages and disadvantages, but being a craft fair vendor is a little different. It is one job that you choose to start at a certain time in your life, and you control your work schedule. For many, this creative endeavor provides a supplemental income. Is being a vendor the right side hustle for you? This book may help you decide or may reinforce your decision and spark ideas if you are already selling your handicrafts. Like all entrepreneurs, you want to consistently improve your business. Craft Fair Life...

The man who created Bluefish, the internationally famous company that makes once-in-a-lifetime events happen for the rich and famous, reveals to the rest of us his trade secrets for making things happen. Steve Sims' day job is to make the impossible possible. With his help and expertise, his clients' fantasies and wildest dreams come true. Getting married by the Pope in the Vatican, being serenaded by Elton John, and connecting with powerful business moguls like Elon Musk are just a few of the many projects he has worked on.

Nationally recognized communication expert, keynote speaker and trainer and best-selling author Debra Fine reveals the techniques and strategies anyone can use to make small talk—in any situation. With practical advice and conversation cheat sheets, The Fine Art of Small Talk will help you learn to feel more comfortable in any type of social situation.

Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.

Steve Jobs tried to stop this moment from ever happening. Google and Microsoft made bids to preempt it. The music industry blocked it time and again. Yet, on a summer's eve in 2011, the whiz-kid CEO of a Swedish start-up celebrated his company's US launch. In the midst of the Apple-Android tech war and a music-label crusade against piracy and illegal downloading, Spotify redrew the battle lines, sent shock waves through Silicon Valley, and got the hardline executives at Universal, Sony, and Warner to sign with its "free-mium" platform.

Anthony Iannarino has a different approach to closing geared to the new technological and social realities of our time. In The Lost Art of Closing, he proves that the final commitment can actually be one of the easiest parts of the sales process - if you've set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.

Tired of the 9-to-5 grind? Unlock hidden profits in the booming world of online reselling with The Art of Bulk Buying: How to Source Thrift Items Wholesale and Create Passive Income Streams. This isn’t just another thrifting guide; it’s your blueprint for building a sustainable, passive income empire from the comfort of your own home. Discover the secrets to sourcing profitable items wholesale, even if you’re starting with a limited budget. Learn how to navigate the complex world of thrift stores, estate sales, and liquidation auctions like a seasoned pro. Inside, you’ll find: ...

Master Conversations, Connect Effortlessly, and Build Lasting Relationships Are you tired of awkward silences and superficial conversations? Do you struggle to make a memorable impression at networking events or social gatherings? The Art of Better Small Talk is your ultimate guide to mastering the art of conversation, helping you transform mundane interactions into meaningful connections. Unlock the Secrets of Engaging Conversation In this compelling book, you'll learn the skills and techniques necessary to become a confident, charming, and engaging conversationalist. Whether you're an ...

A professional "pitching coach" for one of the world’s largest marketing conglomerates, Jon Steel shares his secrets and explains how you can create presentations and pitches that win hearts, minds, and new business. He identifies the dos and don'ts and uses real-world examples to prove his points. If you make pitches for new business, this is the perfect book for you.

Whether a novice curious about the cartoon production process, a visual arts student who has not yet experienced that big break, or a seasoned professional looking for valuable insight, Animation Development is the go-to guide for creating the perfect pitch.