Behavioral Science Psychology

Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior, individuals and organizations can adapt to the demands of the modern world.

Ever wondered why vacations leave you exhausted? Why successful people wear the same outfit every day? Or how some people accomplish so much without burning out? Your brain has a secret superpower hiding in plain sight: the ability to put success on autopilot through strategic routines. In this refreshingly practical and surprisingly funny guide, you'll discover: Why your basal ganglia (don't worry, we'll explain what that is) holds the neurological key to effortless achievement How to design morning, afternoon, and evening routines that actually stick instead of joining your graveyard of ...

Sadness is an inevitable part of life, but for most of us it coexists with happiness. Clinical depression, however, unhinges us from everything we know about the world and makes us strangers to those we love. It is the predominant mental-health problem worldwide, affecting more than 250 million people. Yet how much do we really know about the condition and how to treat it? Drawing on his own experience of a disorder that has afflicted humanity throughout history, Oliver Kamm charts the progress of science in understanding depression.