Brain Science

Do you wonder how to make effective decisions in everyday life? Are you fatigued with thousands of choices every day? Have you spent lots of time struggling with whether you should follow your heart or mind? Our brain has two modes of thinking: intuitive and reflective. Intuitive thinking or intuition is fast, emotional, efficient, but error-prone; reflective thinking or reflection is more logical and precise, but slow and effortful. Now, in The Tale of Two Minds: The Art and Science of Decision-making in Everyday Life, Dr. Chong Chen introduces groundbreaking studies that help you achieve ...

Until recently, microglia were thought to be merely the brain’s housekeepers, helpfully removing damaged cells. But a recent groundbreaking discovery revealed them to be capable of terrifying Jekyll and Hyde behavior. When triggered - and anything that stirs up the immune system in the body can activate microglia - they can morph into destroyers, impacting a wide range of issues from memory problems and anxiety to depression and Alzheimer’s. Under the right circumstances, however, microglia can be coaxed back into being angelic healers.

In politics, when reason and emotion collide, emotion invariably wins. In this landmark book, scientist and psychologist Drew Westen shows how electorates vote not with their heads but with their hearts, and how the marketplace that matters most is the marketplace of emotion - filled with values, images, analogies, moral sentiments, and moving oratory.

***GET THE EBOOK VERSION FOR FREE WHEN YOU PURCHASE THE PAPERBACK*** Let's face it, the world isn't the nicest place out there. There are a lot of people out there that mean to cause us harm. That's why we train martial arts in the first place right? There is also another reason; one that lies dormant in the background until suddenly it becomes relevant when we need it. Once this happens, we are now aware that our training has changed the way we think as well! This two-part short book series I have written to help you fast track the way you see what martial arts training can do for you, not...

Neuroscientists and cognitive scientists have made enormous strides in understanding the brain and how we learn, but little of that insight has filtered down to the way teachers teach. Uncommon Sense Teaching applies this research to the classroom for teachers, parents, and anyone interested in improving education.

While researching the toxic and addictive properties of sugar for Fat Chance, Robert Lustig made an alarming discovery - our pursuit of happiness is being subverted by a culture of addiction and depression from which we may never recover. Dopamine is the "reward" neurotransmitter that tells our brains we want more; yet every substance or behavior that releases dopamine in the extreme leads to addiction. Serotonin is the "contentment" neurotransmitter that tells our brains we don't need any more; yet its deficiency leads to depression.

Immerse yourself in the mesmerizing journey of cognitive enhancement with "Brain Boost," your ultimate companion into the labyrinth of human intellect. This eBook serves as a stepping stone towards self-improvement, guiding you through scientifically-proven strategies designed to rejuvenate and reinvigorate your mental capabilities. Kick start your journey into the enticing world of neuroplasticity, with introductions to the concepts and the pressing importance of mental fitness. Avail an in-depth dive into the fascinating realms of aging brains, memory enhancement, and the power of brain-...

The first book in the series - "Red Brains, Blue Brains: The Psychology of MAGA" - covered authoritarianism generally, but its focus was more on the moment – the season of Donald Trump and his MAGA movement, which still threatens to persist at this writing. This second book seeks to expand the discussion beyond Trump and MAGA, peering into the human past and the role of authoritarian thought and behavior within the human story. In addition, it will hopefully add to the body of research presented in the first book, with a hefty section devoted to studies that explicate aspects of ...

Menopause and perimenopause are still baffling to most doctors, leaving patients exasperated as they grapple with symptoms ranging from hot flashes to insomnia to brain fog. As a leading neuroscientist and women's brain health specialist, Dr. Mosconi unravels these mysteries by revealing how menopause doesn't just impact the ovaries—it's a hormonal show in which the brain takes center stage.

The human body was honed under unique conditions that no longer exist. The modern world has changed dramatically since our days as hunter gatherers, and it has caused widespread anxiety, stress, and disease, leaving our brains in disrepair. But science proves that the body and brain can be healed with the intervention of lifestyle protocols that help us to regain our cognitive birthright. In the Genius Life, Lugavere expands the Genius Foods plan, which focused on nutrition and how it affects brain health, and expands it to encompass a full lifestyle protocol.

Just over 125,000 years ago, humanity was going extinct until a dramatic shift occurred—Homo sapiens started tracking the tides in order to eat the nearby oysters. Before long, they’d pulled themselves back from the brink of extinction. The human brain, and its evolutionary journey, is unlike anything else in history. In A History of the Human Brain, Bret Stetka takes listeners through that far-reaching journey. He also tackles the question of where the brain will take us next, exploring the burgeoning con­cepts of epigenetics and new technologies like CRISPR.

What if you could flip a switch and instantly stop hating what you hate❓ What if the fear, doubt, or pain you’ve carried for years could collapse in just minutes—using your brain’s own language❓ And what if you could master that switch and rewire your subconscious anytime, anywhere - with tools used by top therapists, athletes, and change-makers❓ This isn’t a fantasy. It’s neuroscience meets practical transformation. And in this book, you’ll learn exactly how to do it in just 10 minutes. Introducing a results-based transformation system rooted in NLP (Neuro-Linguistic ...

The groundbreaking Dual-Brain Psychology theory revolutionizes our understanding of anxiety, depression, addiction, and PTSD. Based on over 30 years of research, this innovative approach reveals how childhood trauma affects brain hemispheres differently. Dr. Schiffer’s pioneering treatments, including infrared light therapy, have already transformed countless lives.

Why is it easier to ruminate over hurt feelings than it is to bask in the warmth of being appreciated? Because your brain evolved to learn quickly from bad experiences and slowly from good ones, but you can change this.

🔥 10x You: The Science of Becoming Unstoppable in the Age of Distraction Unlock Superhuman Focus. Crush Your Goals. Master Your Mind. Welcome to the age of infinite dopamine, endless scrolling, and chronic burnout. If you feel like your potential is being hijacked by distractions—you're not wrong. But it doesn’t have to be that way. 10x You is your blueprint to reclaim your mind, rewire your brain, and level up your life. Backed by cutting-edge neuroscience, peak performance psychology, and real-world hacks, this book breaks down exactly how to: 🔬 Reprogram your brain for deep ...

This riveting narrative explores the world of placebos, hypnosis, false memories, and neurology to reveal the groundbreaking science of our suggestible minds. Could the secrets to personal health lie within our own brains? Journalist Erik Vance explores the surprising ways our expectations and beliefs influence our bodily responses to pain, disease, and everyday events.

Hardwiring Happiness: The New Brain Science of Contentment, Calm, and Confidence shows you how to tap the hidden power of everyday experiences to change your brain and your life for the better. Grounded in neuroscience, Hardwiring Happiness is super-practical, full of easy-to-use methods and guided practices to grow a steady well-being, self-worth, and inner peace. And it has special sections on children, motivation, relationships, trauma, and spiritual practice.

Dopamine, Oxytocin, Serotonin, Cortisol, Endorphin and Testosterone - these are the six substances that internationally acclaimed Swedish public speaker and coach David JP Phillips will guide you through to understand just how our chemistry can affect us and how we can take control and affect it. In this simple and accessible guide, learn how to harness the immense power of your mind to its fullest potential and optimize your body's chemical factory to achieve lasting transformation. This book will lead you to the future you desire and is for everyone who wants to feel high on life for real.

In this, his magnum opus, the world’s best known skeptic and critical thinker Dr. Michael Shermer—founding publisher of Skeptic magazine and perennial monthly columnist (“Skeptic”) for Scientific American—presents his comprehensive theory on how beliefs are born, formed, nourished, reinforced, challenged, changed, and extinguished.

No one wants to overeat. And certainly no one wants to overeat for years, become overweight, and end up with a high risk of diabetes or heart disease--yet two thirds of Americans do precisely that. Even though we know better, we often eat too much. Why does our behavior betray our own intentions to be lean and healthy? The problem, argues obesity and neuroscience researcher Stephan J. Guyenet, is not necessarily a lack of willpower or an incorrect understanding of what to eat.