Consumer Research

Lista de productos
    • How to Profit from the Coming Demographic Storm
    • De: Kenneth W. Gronbach
    • Narrado por: Max Bloomquist
    • Duración: 6 h y 6 m
    • Fecha de lanzamiento: 07-02-08
    • Idioma: Inglés
    • 4 out of 5 stars 88 calificaciones
    • For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers....

    Precio regular: $20.00 o 1 crédito

    Sale price: $20.00 o 1 crédito

    • How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience
    • De: David Norton
    • Narrado por: Doug Greene
    • Duración: 5 h y 19 m
    • Fecha de lanzamiento: 07-22-21
    • Idioma: Inglés
    • sin calificaciones
    • The marketing guru of Caesars/Harrah's shows how you can double-down and win with a proven data-driven approach....

    Precio regular: $13.75 o 1 crédito

    Sale price: $13.75 o 1 crédito

    Se incluye en la membresía Plus
    • How Algorithms Are Shaping Our Lives and How We Can Stay in Control
    • De: Kartik Hosanagar
    • Narrado por: Joe Knezevich
    • Duración: 5 h y 58 m
    • Fecha de lanzamiento: 03-12-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 35 calificaciones
    • A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives and how we can shape the way they impact us....

    Precio regular: $15.75 o 1 crédito

    Sale price: $15.75 o 1 crédito

    • Profiting from the Profound Demographic Shifts Ahead
    • De: Kenneth W. Gronbach, M.J. Moye, John Zogby - foreword
    • Narrado por: Tom Parks
    • Duración: 7 h y 43 m
    • Fecha de lanzamiento: 04-18-17
    • Idioma: Inglés
    • 4.5 out of 5 stars 135 calificaciones
    • Demographics not only define who we are, where we live, and how our numbers change. For those who can read beyond the raw figures, they open up hidden business opportunities....

    Precio regular: $20.00 o 1 crédito

    Sale price: $20.00 o 1 crédito

    • The Complete Step by Step Guide on Persuasion, Mind Control and NLP
    • De: Ryan James
    • Narrado por: Miguel Rodriguez
    • Duración: 1 h y 18 m
    • Fecha de lanzamiento: 05-15-17
    • Idioma: Inglés
    • 4.5 out of 5 stars 128 calificaciones
    • Persuasion: The Complete Step by Step Guide on Persuasion, Mind Control and NLP is a simple, step-by-step guidebook....

    Precio regular: $5.49 o 1 crédito

    Sale price: $5.49 o 1 crédito

  • Precio regular: $4.99 o 1 crédito

    Sale price: $4.99 o 1 crédito

    Se incluye en la membresía Plus
    • The First Step on the Journey to Customer Centricity
    • De: Peter Fader, Bruce Hardie, Michael Ross
    • Narrado por: Walter Dixon
    • Duración: 4 h y 42 m
    • Fecha de lanzamiento: 03-14-23
    • Idioma: Inglés
    • 5 out of 5 stars 2 calificaciones
    • In The Customer-Base Audit: The First Step on the Journey to Customer Centricity, experts Peter Fader, Bruce Hardie, and Michael Ross start you on the path toward really getting to understand your customers' buying behavior as well as the health of your overall customer base....

    Precio regular: $17.19 o 1 crédito

    Sale price: $17.19 o 1 crédito

  • Precio regular: $6.95 o 1 crédito

    Sale price: $6.95 o 1 crédito

    • Unlock the Power of Incentives to Get Things Done
    • De: Ian Ayres
    • Narrado por: John H. Mayer
    • Duración: 9 h y 16 m
    • Fecha de lanzamiento: 09-21-10
    • Idioma: Inglés
    • 3.5 out of 5 stars 45 calificaciones
    • Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult....

    Precio regular: $18.00 o 1 crédito

    Sale price: $18.00 o 1 crédito

    • What the Internet Is Hiding from You
    • De: Eli Pariser
    • Narrado por: Kirby Heyborne
    • Duración: 7 h y 32 m
    • Fecha de lanzamiento: 05-12-11
    • Idioma: Inglés
    • 4 out of 5 stars 309 calificaciones
    • In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on....

    Precio regular: $15.47 o 1 crédito

    Sale price: $15.47 o 1 crédito

    • De: Adam Ferrier, Jennifer Fleming
    • Narrado por: Nigel Carrington
    • Duración: 9 h y 47 m
    • Fecha de lanzamiento: 09-16-14
    • Idioma: Inglés
    • 4.5 out of 5 stars 408 calificaciones
    • In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe....

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

    • How Social Media Disrupts Our Elections, Our Economy, and Our Health - and How We Must Adapt
    • De: Sinan Aral
    • Narrado por: Mike Chamberlain
    • Duración: 14 h y 38 m
    • Fecha de lanzamiento: 09-15-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 91 calificaciones
    • Social media connected the world - and gave rise to fake news and increasing polarization. Now a leading researcher at MIT draws on 20 years of research to show how these trends threaten our political, economic, and emotional health....

    Precio regular: $20.25 o 1 crédito

    Sale price: $20.25 o 1 crédito

    • Demystifying How We Think and Why We Act
    • De: Tim Ash
    • Narrado por: Tim Ash
    • Duración: 5 h y 16 m
    • Fecha de lanzamiento: 07-21-20
    • Idioma: Inglés
    • 5 out of 5 stars 27 calificaciones
    • Once you understand brain evolution, many of our behaviors will become more predictable. To a scary degree, we are reactive animals ruled by passions, and not the rational geniuses with free will that we like to imagine....

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

    • Living More with Less
    • De: James Wallman
    • Narrado por: Kris Dyer
    • Duración: 9 h y 10 m
    • Fecha de lanzamiento: 04-04-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 8 calificaciones
    • Trend forecaster James Wallman reveals the world's growing sense of stuffocation – and how we can move away from it....

    Precio regular: $20.00 o 1 crédito

    Sale price: $20.00 o 1 crédito

    • Transforming What People Do, Not Buy, to Gain Market Advantage
    • De: Allen P. Adamson
    • Narrado por: Alan Carlson
    • Duración: 7 h y 18 m
    • Fecha de lanzamiento: 06-27-23
    • Idioma: Inglés
    • 4.5 out of 5 stars 2 calificaciones
    • Reimagine your brand, company, or idea through the lens of consumer experience....

    Precio regular: $21.83 o 1 crédito

    Sale price: $21.83 o 1 crédito

    • Taste in an Age of Endless Choice
    • De: Tom Vanderbilt
    • Narrado por: Jeffrey Kafer
    • Duración: 9 h y 5 m
    • Fecha de lanzamiento: 05-10-16
    • Idioma: Inglés
    • 4 out of 5 stars 66 calificaciones
    • Our preferences and opinions are constantly being shaped by countless forces–especially in the digital age with its nonstop procession of “thumbs up” and “likes” and “stars.” Tom Vanderbilt, bestselling author of Traffic, explains why we like the things we like, why we hate the things we hate....

    Precio regular: $18.00 o 1 crédito

    Sale price: $18.00 o 1 crédito

    • Succeed in the Digital Economy by Changing the Way Your Organization Thinks
    • De: David H. DeWolf, Jessica S. Hall
    • Narrado por: David H. DeWolf, Jessica S. Hall
    • Duración: 3 h y 47 m
    • Fecha de lanzamiento: 08-30-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 31 calificaciones
    • The Product Mindset approaches product development from a bold, new direction, based on a shared internal outlook that drives focus, speed, experimentation, and innovation from a wide variety of stakeholders....

    Precio regular: $14.95 o 1 crédito

    Sale price: $14.95 o 1 crédito

    • How to Reimagine Customer Experience to Transform Your Business
    • De: Joseph A. Michelli
    • Narrado por: Joseph A. Michelli
    • Duración: 4 h y 24 m
    • Fecha de lanzamiento: 03-26-24
    • Idioma: Inglés
    • sin calificaciones
    • It takes a special kind of magic for a challenger brand to achieve seemingly impossible customer-centric results. It’s that magic that makes Australian telecommunications company Macquarie Technology world leaders in award-winning customer experience....

    Precio regular: $10.47 o 1 crédito

    Sale price: $10.47 o 1 crédito

    • How Anthropology Can Explain Business and Life
    • De: Gillian Tett
    • Narrado por: Imogen Church
    • Duración: 10 h y 41 m
    • Fecha de lanzamiento: 06-08-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 11 calificaciones
    • To understand business, you need to think like an anthropologist....

    Precio regular: $18.88 o 1 crédito

    Sale price: $18.88 o 1 crédito

  • Precio regular: $24.95 o 1 crédito

    Sale price: $24.95 o 1 crédito

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