Publishing Business

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

Learn the proven 7 phases to start and build your dream business, even if you’ve never taken a business class or have zero experience.

Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising.

In The Fearless Mind, sports psychologist Dr. Craig Manning teaches you how to beat mediocrity and embrace greatness. Overcome your fears, expel anxiety, build confidence, and become a high-performing individual no matter what your field.

Instant bonding, instant communication, and how to get your network marketing prospects to fully understand and act on your message = fun! This is the most fun of the 25 skills of network marketing. Our prospects have a different point-of-view than we do. So how do we give them our message in a way they "get it" and enjoy it?

Lifestyle changes can be overwhelming: It’s hard to take on major goals without falling prey to self-doubt. But with kaizen, big goals become small, approachable steps. This Japanese method first made waves in the business world by launching Toyota to success; it also adds magic to Marie Kondo’s life-changing method of tidying up. As Kondo puts it: “You can take the first small step toward your dream today, and keep taking small steps to grow your passions.” Now, Sarah Harvey unlocks kaizen’s amazing potential to enhance our everyday lives.

If that’s the case, you are not alone, but it doesn’t have to be that way anymore. In Well-Oiled Operations™, Stacy walks you through what you need to know and implement in terms of strategy, leadership, and systems to enable you to turn your business into a well-oiled operation.

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

When the real estate market gets hot, it’s the investors who know the ins and outs of negotiating with sellers (and with agents, banks, contractors, and other institutions) who will get the deal. And it’s those same investors who will get their properties sold for top dollar and minimal stress!

The Hudson’s Bay Company started out small in 1670, trading practical manufactured goods for furs with the indigenous inhabitants of inland subarctic Canada. Controlled by a handful of English aristocrats, it expanded into a powerful political force that ruled the lives of many thousands of people - from the lowlands south and west of Hudson Bay, to the tundra, the great plains, the Rocky Mountains, and the Pacific Northwest.

Explore the universe of potential buyers. Learn how to assemble a team of expert advisors to prepare your business for sale. Walk step by step through a typical investment-banker-led midmarket sale process from start to finish. Adam Coffey has spent the last 20 years as CEO of three private-equity-backed national service companies. Through his experience executing a buy-and-build strategy, he has bought and sold more than 100 companies ranging in size from $1 million to $1 billion. Selling your business is an art.

In Million Dollar Flip Flops, seasoned entrepreneur and small business coach Rodric Lenhart gives us the keys to reach our fullest potential. With a blend of razor-sharp wit, humor, and real-world examples spanning the spectrum from soaring triumphs to daunting setbacks, Lenhart draws from his own experience of building multiple successful seven-figure businesses, and imparts invaluable insights that have the power to alter the course of our lives.

The global freight forwarding market has been seeing a steady growth of around 5 percent for the last four years. New trade deals like the Trans-Pacific Partnership (TPP), Trans-Atlantic Partnership (TAP), and many others are bringing the whole world into one marketplace. This is an industry that, in my opinion, is still in its infancy. With TPP, TAP, and many other global trade agreements, the need for such services will grow higher every year.

Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect—except prospecting. In real estate, they saw that outdated tactics such as cold calling and paid advertising were ineffective and time consuming. YouTube gave them everything they needed: exposure, opportunity, and clients who would benefit most from their services. In Passive Prospecting, Levi and Travis lay out the principles of implementing a successful marketing strategy built around YouTube.

How do families build and maintain their wealth? This question has challenged families for generations. In business, any wise entrepreneur would develop a plan to guide the venture. Though most people don't have a strategy in mind for their families, it is precisely what they need. This book applies business concepts to invest in our families with as much focus and discipline as we do our financial assets.

Only 10 days before Abraham Lincoln took the oath of office in 1861, the Confederate States of America seceded from the Union, taking all Federal agencies, forts, and arenas within their territory. To make matters worse, Lincoln, who was elected by a minority of the popular vote, was thought of by his own advisors as nothing more than a gawky second-rate country lawyer with no leadership experience. What Lincoln did to become our most honored and revered president is history; now his wisdom and leadership philosophy can help you run your business.

Benefits of listening to this book: Discover how to use AI ChatGPT to create engaging content, market products, and increase productivity.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

In Magic. You Are It. Be It, Gary Douglas and Dr. Dain Heer share processes, tools, and points of view that you can use to create consciousness and magic - and change your life in ways you may not even be able to imagine. Magic is about the fun of having the things you desire. In a larger way, magic is about consciousness - not the addendum to your life, it's consciousness as your life. You can function from consciousness every moment you're alive. When you do, your life becomes truly magical, and there's nothing you can't generate.

It’s no secret that the right type of webinar can easily double or triple your business profits. In fact, many companies today would be bankrupt if it wasn’t for having a single, solid webinar. A strong webinar allows you to get more new customers into your business—and allows you to serve and make more profit from your existing customers and clients. Most of your so-called competitors don’t use webinars. Or, if they do, they use them poorly. A powerful webinar in an industry where none exists can catapult your company immediately to the top of that market. Jason Fladlien has helped...