Research Studies

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

This book provides basic information about sociology and is an excellent resource for beginners or those seeking general knowledge about the subject matter. It is divided into three parts. Part one introduces the concept of sociology, explores micro-sociologist and macro-sociologist types, and explains the differences between quantitative and qualitative methodologies used in research. Part two focuses on specific areas of interest for sociological research including cults, family, religion, education, race, gender, age, sexual orientation, health, gangs, crime, and immigration. Part three ...

This two-volume anthology conveniently contains useful academic tools for studying the combative arts. Each chapter will prove special to all interested in the intellectual side to the martial arts. Some chapters provide fine details for categorizing the variety of what we commonly refer to as "martial arts." Other chapters focus on the martial arts as living culture and social implications. The quality of instruction can either encourage negative traits such as violence or allow a practitioner to experience a self-transformation that improves character. The paperback edition is available ...

Dive into the captivating e-book, 'The Art of Negotiation,' a comprehensive guide designed to empower you for any negotiation scenario. This ebook takes you on an exploration of negotiation as an essential skill needed to navigate the competitive professional landscape. The first part of your journey starts with an in-depth understanding of negotiation essentials. By breaking down negotiation tactics, it focuses on fostering self-awareness and empowers you to comprehend your true worth. In the following chapters, you will garner the essential knowledge on conducting preliminary market ...

This two-volume anthology conveniently contains useful academic tools for studying the combative arts. Each chapter will prove special to all interested in the intellectual side to the martial arts. Some chapters provide fine details for categorizing the variety of what we commonly refer to as "martial arts." Other chapters focus on the martial arts as living culture and social implications. The quality of instruction can either encourage negative traits such as violence or allow a practitioner to experience a self-transformation that improves character. NOTE: print edition is a single volume.

How would you like to be given a new identity to live by and then removed from your sisters and brothers—never to be legally permitted to contact them again—even upon your deathbed? This is just one of many examples of red tape adoptees are forced to contend with. This book reveals the making of the current child welfare system. The pioneers who built and profited from the industry continue to deny adoptees access to documents that could lead them back to their families. This book protects you against adoption profiteers and traffickers who profess God is on their side.

Learning - 7 Ways to Increase Your Learning Potential in 7 Days Can’t seem to remember what happened the previous day? Maybe your memory is splitting away or you are in the middle of studying. Do you have a crucial exam coming up and need to increase your learning potential? Or you could generally want to increase your learning potential to live a more stress free life. This self-help book is here for you as a tool to increase your learning potential in one week. Within each chapter there is a technique that I recommend doing each day. Over time I have woven this techniques into my weekly...

This book gives listeners access to the wide world of sex-specific medical issues as they play out in the research labs and doctor’s offices—and how women pay the price, with a close look at the impact that has on minority populations. It has been challenging to get individual researchers and practitioners to accept this, as well as research and medical institutions and manufacturers of medications and devices. The journey towards equal treatment and the understanding of sex and gender differences in prevention, diagnosis, and treatment is still unfolding.

The idea that medicine is gender-neutral is a myth. This isn't inflammatory rhetoric; it's simply true. From the way pain is felt, to how heart attacks are diagnosed, to the very role society plays in the health of the body, the medical landscape in place today is one that was designed for, and by, men. This audiobook is about all the ways medicine is not gender-neutral, from research to treatment to diagnosis. Throughout history, flawed mindsets have paved the way for sub-par treatment, and the prevailing attitudes that exist today have had terrible repercussions for women.

Designed to be compatible with virtually every standard textbook in its subject field, Barron's EZ-101 Study Keys gives you a valuable overview of your college-level course. Classroom-style notes emphasize important facts, remind you what you need to remember for term papers and exams, and help guide you through the complexities of lectures and textbooks.

The study entitled “Nepali Media, Gender, and Future Policies: A Case Study of Women Journalists Based in Pokhara” has aimed to study the increasing participation of women in media. It aims to study the roles, responsibilities, challenges, and opportunities of women journalists at media based in Pokhara. The study has been carried out selecting fifty women journalists from different Radio stations and newspaper offices of the Kaski district. Both explorative and descriptive research design were used in this research. Various data collection techniques and tools, such as interview ...

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour? Both visionary and practical, I Live in the Future & Here’s How It Works captures the zeitgeist of an emerging age, providing the understanding of how a radically changed media world is influencing human behavior.

Edited by two prominent figures in trans studies, Mario I. Suárez and Melinda M. Mangin, Trans Studies in K-12 Education brings together scholars and professionals to explore why and how schools should affirm gender diversity and challenge gender-based inequities. Gathering a wealth of evidence, the book's contributors expose the prevailing norm of gendered environments, which are entrenched in the very design and execution of educational research. The collection also lays out a critical overview of US laws and policies related to gender equity, gender identity, and gender expression.

Believers is a scientist's answer to attacks on faith by some well-meaning scientists and philosophers. It is a firm rebuke of the "Four Horsemen" - Richard Dawkins, Daniel Dennett, Sam Harris, and Christopher Hitchens - known for writing about religion as something irrational and ultimately harmful. Anthropologist Melvin Konner explores the psychology, development, brain science, evolution, and even genetics of the varied religious impulses we experience as a species.

Banished presents a detailed review of the sex offender; the pedophile and the child molester, and directly explores his thinking processes, reasoning and related issues that offer a clear and concise exposé in these most hated people. In addition to covering the adult offender, this work also exemplifies the thought processes of child and adolescent offenders in order to offer cues for parents and educators of possible abuse or illicit behavior. Through direct examples of client art, case histories and offender testimonies, the book’s purpose will surely educate, as well as in purposing...

Are you ready to break down conflict and build consensus on polarizing topics? Ideally, education equips students to care about the world and helps them shape their futures. In an era that has become incredibly polarized, we can help our students learn how to come together despite differences. Michelle Blanchet and Brian Deters show how all educators can equip our youth with skills to become active and engaged citizens. A one-off course on civics is not enough. Preventing Polarization offers basic strategies that every teacher can use. You will create experiences to help students break down...

An anthology of essays and reviews by the eminent art historian and writer, Edward Lucie-Smith. The articles cover a broad span, from the Italian Renaissance of Giotto and Antonello da Messina, Leonardo, and Michelangelo, progressing to Rubens, Velázquez, and Ingres, with essays on William Hogarth, John Constable, and John Everett Millais for British art. With the experience of his landmark publications on modern art, which remain in print, the author sweeps the listener on a fabulous journey of perception.

In Winning Her Business, Bridget Brennan, advisor to some of the world’s biggest brands and businesses, provides a road map for selling in a world dominated by the rise of women’s economic power.

This boxed set includes Alpha Wolf, Lone Wolf, Rabid Wolf and Bad Wolf.