• The Revenue Room™ with Constance Sayers, CRO, GovExec

  • Jan 14 2025
  • Length: 1 hr and 2 mins
  • Podcast

The Revenue Room™ with Constance Sayers, CRO, GovExec

  • Summary

  • Episode Highlights:

    1. Introduction to Constance Sayers:
      • President and CRO of GovExec, driving exponential growth through strategic acquisitions and data innovation.
      • Amazon bestselling author of A Witch in Time and The Ladies of the Secret Circus.
    2. Journey to Leadership:
      • Constance’s career evolution in marketing, media, and events.
      • Overcoming challenges as a female CRO in the B2B media industry.
      • Advice for women aspiring to leadership roles in revenue operations.
    3. GovExec’s Transformation:
      • Turning a traditional media company into a platform connecting government leaders and contractors.
      • The importance of data-driven solutions over traditional models.
      • Insights on managing and scaling after 16 acquisitions in 2021.
    4. Data-Driven Innovation:
      • Building a comprehensive intelligence platform for government markets.
      • Utilizing real-time analytics from news sites to enhance GovTribe’s capabilities.
      • Creating AI-driven products to support client decision-making and streamline workflows.
    5. Customer-Centric Strategies:
      • Listening to customer challenges to guide product development.
      • Integrating acquired data and tech stacks while ensuring legacy revenue streams remain intact.
      • Launching the innovative “Placemat” approach to visualize data insights for clients.
    6. Scaling and Pricing:
      • The shift toward subscription-based services for enhanced demand generation and sales insights.
      • New pilots using enriched data products and AI-driven sales tools.
    7. Challenges and Lessons Learned:
      • The importance of customer education in a rapidly evolving market.
      • Balancing legacy revenue streams with new product innovations.
      • Leveraging private equity investment to drive growth.
    8. Revved Up Event Preview:
      • Constance’s upcoming session, “Accelerating New Revenue Streams: How GovExec Turned Data into Dollars” at the Revved Up event on February 26th in Sarasota.

    Key Takeaways:

    • Successful revenue growth starts with solving customer problems and leveraging existing data creatively.
    • Emphasizing customer education is vital in introducing new products and services.
    • Transitioning to data-driven models requires strong internal alignment and customer-centricity.

    ATTEND REVVEDUP 2025

    RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025.

    ABOUT H2K LABS

    H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com

    To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request


    Show more Show less

What listeners say about The Revenue Room™ with Constance Sayers, CRO, GovExec

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.