How do you align your content and business with the most authentic version of yourself?

In this very special milestone episode of The Powerful Content Podcast, Mel dives into the power of choosing a 'word of the year' and how it can shape the way you approach life and business.

She shares her personal journey to uncovering her word of the year and unpacks what it means to her and and how it’s already helping her be more conscious of intention, ease, and purpose.

Mel also gives you four simple but powerful questions to help you create content that feels aligned, meaningful, and true to who you are. If you’re ready to make 2025 your year of authenticity and connection, this episode is for you.

What you’ll discover in this episode: [00:00] Introduction: Choosing a word of the year [01:04] Acknowledgement of Country [02:04} Reflecting on the festive season: Slowing down and finding joy [05:00] Mel’s journey to discovering her word for 2025 [08:50] What ‘being’ means to Mel and how it’s shaping her year [15:48] Four key questions to help you create authentic content [17:20] Wrapping up: An invitation to embrace your true self

Links mentioned in this podcast The Content Effect Book – The Power of Content

If you enjoyed listening to this episode, then you’ll also love: Episode 117 – What empowerment really means with Suzi Petrozzi Episode 121 - The layers of online success. Build a profitable, holistic business with Sandy Hanrahan

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