Extremely Hardcore
Inside Elon Musk's Twitter
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Narrated by:
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Jaime Lamchick
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By:
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Zoë Schiffer
About this listen
"Zoë Schiffer has written the definitive book on perhaps the weirdest business story of our time. A fast-paced and riveting account of a hilarious and tragic mess."—Matt Levine, Bloomberg Opinion “Money Stuff” columnist
“the bird is freed”
—Elon Musk (@elonmusk) October 27, 2022
When Elon Musk took over Twitter, commentators were rooting for the visionary behind Tesla and SpaceX to succeed. Here was a tough leader who could grab back power from Twitter’s entitled workforce, motivate them to get “extremely hardcore,” and supercharge Twitter’s profit and potential. And it was all out of the goodness of his own heart, rooted in his fervent belief in the necessity of making Twitter friendlier to free speech. "I didn’t do it to make more money,” Musk said. “I did it to try and help humanity, whom I love.”
Once Musk charged into the Twitter headquarters, the command-and-control playbook Musk honed at Tesla and SpaceX went off the rails immediately. Distilling hundreds of hours of interviews with more than sixty employees, thousands of pages of internal documents, Slack messages, presentations, as well as court filings and congressional testimony, Extremely Hardcore is the true story of how Musk reshaped the world’s online public square into his own personal megaphone.
You’ll hear from employees who witnessed the destruction of their workplace in real-time, seeing years of progress to fight disinformation and hate speech wiped out within a matter of months. There’s the machine-learning savant who went all-in on Twitter 2.0 before getting betrayed by his new CEO, the father whose need for healthcare swept him into Musk’s inner circle, the trust and safety expert who became the subject of a harassment campaign his former boss incited, and the many other employees who tried to save the company from their new boss’s worst instincts. This is the story of Twitter, but it’s also a chronicle of the post-pandemic labor movement, a war between executives and a workforce newly awakened to their rights and needs.
Riveting, character-driven, and filled with jaw-dropping revelations, Extremely Hardcore is the definitive, fly-on-the-wall story of how Elon Musk lit $44 billion on fire and burned down Twitter. It’s the next best thing to being there, and you won’t have to sleep in the Twitter office to get the scoop.
©2024 Zoë Schiffer (P)2024 Penguin AudioListeners also enjoyed...
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Critic reviews
"Schiffer offers a detailed look under the smoke-filled hood... deploying a crisp, matter-of-fact style to excellent effect." — The New York Times
“Schiffer … has become one of the most indispensable chroniclers of the chaos inside [Twitter].” — The Washington Post
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Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.
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The Complete Bro-grammer's Career Guide
- By Leels on 09-18-19
By: John Sonmez
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Slenderman
- Online Obsession, Mental Illness, and the Violent Crime of Two Midwestern Girls
- By: Kathleen Hale
- Narrated by: Therese Plummer
- Length: 9 hrs and 31 mins
- Unabridged
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On May 31, 2014, in the Milwaukee suburb of Waukesha, Wisconsin, two 12-year-old girls attempted to stab their classmate to death. Morgan Geyser and Anissa Weier’s violence was extreme, but what seemed even more frightening was that they committed their crime under the influence of a figure born by the internet: the so-called “Slenderman”. Yet the even more urgent aspect of the story, that the children involved suffered from undiagnosed mental illnesses, often went overlooked in coverage of the case.
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Excellent narration
- By Pink Amy on 08-21-22
By: Kathleen Hale
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Doom Guy
- Life in First Person
- By: John Romero
- Narrated by: John Romero
- Length: 17 hrs and 4 mins
- Unabridged
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Doom Guy: Life in First Person is the long-awaited autobiography of gaming’s original rock star and the cocreator of DOOM, Quake, and Wolfenstein—some of the most recognizable and important titles in video game history. Credited with the invention of the first-person shooter, a genre that continues to dominate the market today, he is gaming royalty. Told in remarkable detail, a byproduct of his hyperthymesia, Romero recounts his storied career.
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Intimate stories of gaming history in First Person
- By Emyli on 07-28-23
By: John Romero
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Tesla
- Inventor of the Electrical Age
- By: W. Bernard Carlson
- Narrated by: Allan Robertson
- Length: 16 hrs and 11 mins
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Nikola Tesla was a major contributor to the electrical revolution that transformed daily life at the turn of the 20th century. His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius.
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A detailed examination of Tesla's work
- By Jean on 02-01-14
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Prediction Machines
- The Simple Economics of Artificial Intelligence
- By: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrated by: LJ Ganser
- Length: 7 hrs and 50 mins
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Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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Not sure what I was expecting, but underwhelmed
- By William J Brown on 09-27-18
By: Ajay Agrawal, and others
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No Place to Hide
- Edward Snowden, the NSA, and the U.S. Surveillance State
- By: Glenn Greenwald
- Narrated by: L. J. Ganser
- Length: 9 hrs and 49 mins
- Unabridged
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In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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Best Read in Print Format
- By Alfredo Ramirez on 11-22-14
By: Glenn Greenwald
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Millennium
- From Religion to Revolution: How Civilization Has Changed over a Thousand Years
- By: Ian Mortimer
- Narrated by: John Lee
- Length: 15 hrs and 14 mins
- Unabridged
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In Millennium, best-selling historian Ian Mortimer takes the listener on a whirlwind tour of the last 10 centuries of Western history. It is a journey into a past vividly brought to life and bursting with ideas, that pits one century against another in his quest to measure which century saw the greatest change. We journey from a time when there was a fair chance of your village being burned to the ground by invaders - and dried human dung was a recommended cure for cancer - to a world in which explorers sailed into the unknown and civilizations came into conflict.
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Bad ending - literally
- By John Gordon on 12-14-16
By: Ian Mortimer
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Surveillance Valley
- The Secret Military History of the Internet
- By: Yasha Levine
- Narrated by: LJ Ganser
- Length: 10 hrs and 42 mins
- Unabridged
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In this fascinating book, investigative reporter Yasha Levine uncovers the secret origins of the Internet, tracing it back to a Pentagon counterinsurgency surveillance project. With deep research, skilled storytelling, and provocative arguments, Surveillance Valley will change the way you think about the news - and the device on which you read it.
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Profound look at the internet and surveillance
- By stuartjash on 04-06-18
By: Yasha Levine
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The Book of Satoshi
- The Collected Writings of Bitcoin Creator Satoshi Nakamoto, 1st Edition
- By: Phil Champagne
- Narrated by: Stephanie Murphy
- Length: 7 hrs and 27 mins
- Unabridged
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The Book of Satoshi, the collected writings of Satoshi Nakamoto, creator of the bitcoin. The foreword was written by Jeff Berwick.
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Great historic read that'll teach the blockchain
- By Peter Hanson on 05-19-16
By: Phil Champagne
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Tor Darknet Bundle (5 in 1) Master the Art of Invisibility (Bitcoins, Hacking, Kali Linux)
- By: Lance Henderson
- Narrated by: James C. Lewis
- Length: 12 hrs and 57 mins
- Unabridged
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The best five books on anonymity in existence! Want to surf the web anonymously? Cloak yourself in shadow on the Deep Web or The Hidden Wiki? I will show you how to become a ghost in the machine - leaving no tracks back to your ISP - whether on the Deep Web or regular Internet. This audiobook covers it all: encrypting your files, securing your PC, masking your Online footsteps with Tor, VPNs, Freenet, and bitcoins, and all while giving you peace of mind with total 100 percent anonymity.
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Technical deficiencies
- By Byzantine Technologies LLC on 07-16-19
By: Lance Henderson
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Cyber Wars
- Hacks That Shocked the Business World
- By: Charles Arthur
- Narrated by: Joe Jameson
- Length: 7 hrs and 40 mins
- Unabridged
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Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game-changing hacks that make organisations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders, and this book provides a deep insight into understanding how they work.
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For the security professional and average joe
- By Quella on 01-11-19
By: Charles Arthur
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Glow Kids
- How Screen Addiction Is Hijacking Our Kids - and How to Break the Trance
- By: Nicholas Kardaras PhD
- Narrated by: Jonathan Davis
- Length: 11 hrs and 5 mins
- Unabridged
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In Glow Kids, Dr. Nicholas Kardaras will examine how technology - more specifically, age-inappropriate screen tech, with all of its glowing ubiquity - has profoundly affected the brains of an entire generation. Brain imaging research is showing that stimulating glowing screens are as dopaminergic (dopamine activating) to the brain’s pleasure center as sex. And a growing mountain of clinical research correlates screen tech with disorders like ADHD, addiction, anxiety, depression, increased aggression, and even psychosis.
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Fear Mongering - a modern day Mazes and Monsters
- By Veronica on 11-03-20
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On Intelligence
- By: Jeff Hawkins, Sandra Blakeslee
- Narrated by: Jeff Hawkins, Stefan Rudnicki
- Length: 9 hrs and 22 mins
- Unabridged
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Jeff Hawkins, the man who created the PalmPilot, Treo smart phone, and other handheld devices, has reshaped our relationship to computers. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself.
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Epiphany
- By James on 03-14-05
By: Jeff Hawkins, and others
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Super Pumped
- The Battle for Uber
- By: Mike Isaac
- Narrated by: Holter Graham, Mike Isaac
- Length: 12 hrs and 52 mins
- Unabridged
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A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.
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A forced narrative and a bad version of Bad Blood
- By Benji on 09-09-19
By: Mike Isaac
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The media often suggest that Russia poses the greatest threat to America's national security, but the real danger lies farther east. While those in power have been distracted and disorderly, China has waged a six-front war on America's economy, military, diplomacy, technology, education, and infrastructure - and they're winning. It's almost too late to undo the shocking, though nearly invisible, victories of the Chinese. In Stealth War, retired Air Force Brigadier General Robert Spalding reveals China's motives and secret attacks on the West.
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Money laundering has been around for centuries. For as long as people have been stealing money, there's been an industry ready to wash it. But recent tech innovations have created vastly complex new systems for laundering that threaten to overwhelm authorities, destabilise economies and disrupt societies. Ranging from the flamboyant luxury of Dubai hotels to quiet coastal Ireland, from the UK to Nigeria and from Indonesia to North Korea, Rinsed is a truly global relevatory investigation into the new army of innovative launderers ... and the consequences for all of us.
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The Everything War
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Drops knowledge, reads like a thriller
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The Four
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Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions.
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Pessimistic and narrow minded
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What listeners say about Extremely Hardcore
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Eve Olsen
- 07-18-24
Riveting and engagingly performed
It was so interesting, well researched, and fun to listen to. Recommended. Get this book!
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- exBFF
- 02-27-24
I hesitated…but single I bought this
Like many now former Twitter users, I’ve had enough Elon to last a lifetime. But the author has created such an incredible, engaging narrative.
We saw all of this play out in public, but this fills in so much detail and ties together what may have seemed to be disparate events.
The whole book was like spending a great weekend with a good friend you haven’t seen in a while and kicking it off with “so, have you heard this one…”
I’m genuinely gonna miss it now. Great job Zoe!!
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- Michael Goode
- 02-23-24
Excellent synopsis of what Musk has done to Twitter
There are few important details that Zoe misses and it is engagingly written and well read.
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- Writingmom
- 03-15-24
Essential to Understand What Happened to Twitter
The narration is excellent. The book lays out what happened to kill Twiier and birth X. Listening to every detail, in chronological order is helpful.
when teaching a class on the business disaster, this should be the text book.
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- C.Schillings~
- 03-20-24
THE EMPERORS NEW CLOTHES
A very illuminating listen! This book is worh considerable exploration for anyone else out there still pulling together the more bizzaro pieces of the assymetrical jigsaw puzzle of the last few years on the planet weird many of us have been witnessing and expierencing in our discourses via social media platforms online and the resulting dangers which now almost routinely spill offline in one form or another.
Having come a long way since his ode to chocolate milk tweet daze, mr musks more noxious contributions to this increasingly extreme, toxic enviroment is on full display here in Zoe Schiffers articulate, on point writing, tieing it together with musks very own words, texts, proclamations & decrees, letting him speak for the public record himself. (See also the deffinition of megalomania, Icarus lament, further exploration of terminal Uniqueness, ect. ect. for more on all that.) So it should come as no suprise to any of us, really, that this self proclaimed in house power tweeter and so called business genuis would aquire the site formerly known as Twitter and then promptly go about dismantling it into his very own "special purpose vehicle" (the quotes are his own💩) BUT that he'd do it withsuch publicly spectacular self destructive aplomb often left me marveling in bemused horror as I listened.
EXAMPLE: On a whim still a mystery to many of us, mr musk makes an abrupt u turn in his private jet, already enroute to Christmas holiday in Texas, and instead directs it to Sacremento to then rent a Toyaota Corrola to dismantle and transport Twitters back up servers himself, along with his brother, security detail and a pocket knife, taking up the better part of the holiday is but just one of the many baffling tidbits from Ms. Schiffers book that raise a red flag. There are many many more, just bristling with them really but by all means check them out for yourself in the book.
There's a cautionary tale here somewhere I'm almost certain but I just don't think we've seen it all play out in full just yet to reveal whatever it'd be.
Well crafted piece of journalism here with good narration, often using the business magnates very own megaphone along the way in the tellong. I certainly look forward to reading more of Zoe Schiffers published work as well!
✌️🤠
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- Mike B.
- 03-06-24
A snapshot of a moment in time without any real conclusion. And that's great!
I enjoyed this one and it makes a great companion to Hatching Twitter, the only other Twitter book I've listened to/read. It is well researched and moves at a fast pace. Would recommend to anyone who is not a Elonstan.
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- DJ
- 02-15-24
Almost word for word rehashing of Walter Isaacson’s book.
Don’t waste your credit. Just buy Isaacson’s book on Elon instead. Twitter is extensively covered. Hard pass on this one.
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- Jose Luis Matus
- 09-30-24
Recycled Insights: A Familiar Take on Elon Musk
If you’ve already read Walter Isaacson’s biography on Elon Musk, you won’t find much new here. The stories are the same, without any deeper insights or fresh revelations to make it stand out
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- rwentshopping
- 03-18-24
A book worthy of the far left woke movement
Ms Schiffer has written a book worthy of the far left woke movement. It adds little or nothing to publicly available information and accounts such as the WSJ and Isaacson's 'Elon Musk.'
She (if I may use that pronoun) selects quotes, anecdotes and accounts from the anti-Muskers but rarely, if ever, anything that reflects positively on him. Granted the acquisition was flawed and overpriced but this review is about the tone of the book - the obvious vitriol the author has for Musk, his team and his business instincts and practices. I was really hoping to gain insight into the inner world of the acquisition but I returned the book and will look elsewhere.
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- jeff holyoak
- 05-01-24
Extremely biased
With full understanding that the author is telling the story from the perspective of the tweeps and not Musk, she is extremely biased at every turn. By the end of it I feel it lacks any journalistic integrity as she refuses to portray Elon as anything but evil. Not saying she needed to paint rosy picture where one wasn’t, but to essentially portray every event as old Twitter was great and Elon and the “Goons” screwed it all up makes this nothing more than a hit piece. If you love Elon, you’ll hate the book. If you hate Elon, you’ll love the book. But if you want an unbiased accounting of what happened inside of Twitter post Elon acquisition you won’t really get it here. It’s unfortunate as the author has good insights and contacts to have told the story well, but she chose to do nothing but attack on virtually every page.
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