Google AdWords
The Only PPC Advertising Guide You'll Need to Reach New Customers and Grow Your Business. How to Use Google Analytics and SEO. Use Google, Facebook and You Tube into a Single Strategy
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Narrated by:
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Aaron Miller
-
By:
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Luke Harris
About this listen
Ever wondered how ads work? Have you always wanted to reach new customers and grow your business but haven't figured out how to go about it?
Well, you have come to the right place!
This book is a complete beginners guide to fully grasping the ways of utilising Pay Per Click advertising to have a wider customer reach and expand your business.
It explains how to use tools such as Google Analytics and search engine optimisation to achieve more reaches on search engines when keywords are typed and how to apply the use of Google, Facebook, and YouTube into a combination as a single strategy.
The book provides insight on special and relevant ad practises on social media such as retargeting on Facebook and strategic niche based advertising on platforms such as LinkedIn, YouTube, and Instagram.
It goes on even further to elaborate on the various principles that govern how search engine optimisation works, the ways to effective SEO development and how to develop and create content with these laid down principles.
So what are you to expect?
- Set up: the ways to set up your adwords budget based on your targets and objectives.
- Development: how to write very effective ads that are bound to lead to productive conversions.
- Selection: how to choose the right keywords to fit your campaign based on your ad and how to make them work for you.
Further into the book, there's information on how to go about optimising your existing campaigns using real-time data to avoid waste of resources and to assure customer conversions.
Also, campaigns are of various forms and types with a lot of advantages and disadvantages as well as their individual strengths and weaknesses.
The book provides understanding on the ways to run different campaign types such as video and shopping display, just to mention a few.
Place an order right away!
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Story
Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
- Domina el juego de la riqueza [Mastering the Inner Game of Wealth]
- By: T. Harv Eker
- Narrated by: Ivan Villanueva
- Length: 2 hrs and 17 mins
- Unabridged
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
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The Little Book of Common Sense Investing
- The Only Way to Guarantee Your Fair Share of Stock Market Returns, 10th Anniversary Edition
- By: John C. Bogle
- Narrated by: L. J. Ganser
- Length: 5 hrs and 50 mins
- Unabridged
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
- By Matt on 01-31-19
By: John C. Bogle
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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The Most Important Thing
- Uncommon Sense for The Thoughtful Investor
- By: Howard Marks
- Narrated by: John FitzGibbon
- Length: 7 hrs and 9 mins
- Unabridged
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Howard Marks, the chairman and cofounder of Oaktree Capital Management, is renowned for his insightful assessments of market opportunity and risk. After four decades spent ascending to the top of the investment management profession, he is today sought out by the world's leading value investors, and his client memos brim with insightful commentary and a time-tested, fundamental philosophy. The Most Important Thing explains the keys to successful investment and the pitfalls that can destroy capital or ruin a career.
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Five Star Book, two Star Audiobook
- By Johnny on 06-08-15
By: Howard Marks
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One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 7 hrs and 50 mins
- Unabridged
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In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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A Very Poor Read
- By Anthony Butler on 04-14-21
By: Brendan Kane
What listeners say about Google AdWords
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Cynthia Delgado
- 01-22-20
Very useful guidebook
If you are familiar with Ads and Analytics, and looking for a useful companion, this book fits the bill. Snippets of code conveniently included. Off-book references to the authors site are also moderately useful as well. You will pick up some useful tidbits here if you are an experienced user. A bit intimidating for the beginner, however.
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- Addie James
- 01-22-20
Excellent book - practical and approachable.
I was fairly experienced with Adwords when I bought this book, so I skimmed over the simpler how-to stuff. Still, I found the author did a good job of delivering valuable guidance. For example, every Adwords book should tell you not to stuff a hundred keywords into an ad group. Since this is a big temptation for us PPC junkies, that should be repeated at least three times. The book does a good job of warning you against that and advising you in a comfortable but authoritative manner about advertising on Google's search engine platform.
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- Peter Kang
- 01-21-20
experts advice
This is an advance guide not only for beginners. I saw myself as an expert before now but having stumbled on Google AdWords. It is so obvious am just beginning to learn. You have the experts advice in this book.
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- Betty Oneal
- 01-21-20
Nice
I appreciate how the author presented the ideas in this book. It helps me advertise my business including Google Analytics. This is informative and enjoyable.
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- Roy Jenkins
- 01-19-20
Beautyful audiobook
The author explains in a clear and concise way how to drive the right traffic to your site. He provides you with a repeatable process and the necessary tools to be successful. You will benefit from listening to this audiobook!
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- Robert Corn
- 01-19-20
Informative, detailed, easy listen.
If you are new to Google Adwords, I would recommend this before the online documentation from Google, as this is simpler to comprehend.
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- mike gallarello
- 08-07-21
Powerful content, AWFUL narration
The content in the book was pretty good, but the problem was the narration. The guy was so monotone and read it like a 4th grader learning to read. Get a new narrator and republish.
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- Jeffrey Boss
- 01-22-20
Great guide
You want to optimize your advertising campaigns for the highest placement at the lowest cost. The Ultimate Guide has a wealth of useful advice for this objective. The book has a thorough discussion of split-testing your ads to improve their "click-through rate." It introduces the "peel and stick" strategy for creating separate ads for the most effective keywords.
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- Susan Gowan
- 01-19-20
Great research, very knowledgeable
Overall, a great listen for anyone who wants to get knowledge on advertising. There are numerous tips and tricks on how to advertise products and services. The information is heavily researched and I highly recommend this book for anyone who wishes to learn the inner workings of advertising.
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- Shannon Santos
- 02-19-20
knowlegde of the right tools and keys
I found this book very useful on getting good grounds when using Adwords. I have gained knowlegde of the right tools and keys for sound marketing decisions. I love to implement your advise in my agency over and over again, its working for me.
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