The KAVAJ Case
How Two Former Amazon Employees Made Millions by Creating a Blueprint for Selling Their Own Products on Amazon
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Narrated by:
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Stu Gray
About this listen
How would your life change if your product was on page one of Amazon search results?
Do you have dreams of growing your brand to a global scale? Do you want to own a business and still have a great family life? Do you need a mentor to help you reach your greatest potential? Do you find selling on Amazon intimidating or mysterious?
Joerg Kundrath and Kai Klement met in college and discovered they had more in common than just a math class - they both wanted to build a company. There was one issue: They had to figure out what to sell. Four years later, they are one of the biggest iPad and iPhone genuine leather case sellers on Amazon.
This is the story of how they built their successful friendship, thriving company, and fulfilling lives. It also serves as a blueprint for you to do the same thing.
©2015 Joerg Kundrath, Kai Klement (P)2015 Joerg Kundrath, Kai KlementListeners also enjoyed...
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Middle School material. Vague, no depth.
- By nate on 12-22-13
By: Michael Parrish DuDell, and others
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I Will Teach You to Be Rich
- No Guilt. No Excuses. No B.S. Just a 6-Week Program That Works (Second Edition)
- By: Ramit Sethi
- Narrated by: Ramit Sethi
- Length: 12 hrs and 8 mins
- Unabridged
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Buy as many lattes as you want. Spend extravagantly on the things you love. Live your rich life instead of tracking every last expense with Ramit Sethi’s simple, powerful, and effective six-week program for gaining control over your finances. This isn’t typical advice from a money expert. In this completely updated second edition, Ramit teaches you how to choose long-term investments and the right bank accounts. With his characteristic no-BS perspective, he shows how to squeeze every hidden benefit out of your credit cards.
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Repetitive - should be retitled.
- By Truth on 06-20-19
By: Ramit Sethi
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12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- By: Ryan Daniel Moran
- Narrated by: Ryan Daniel Moran
- Length: 7 hrs and 38 mins
- Unabridged
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Good, but a Little Misleading
- By Chris Love on 11-28-20
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The Simple Path to Wealth
- Your Road Map to Financial Independence and a Rich, Free Life
- By: JL Collins
- Narrated by: JL Collins, Peter Adeney
- Length: 6 hrs and 38 mins
- Unabridged
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This book grew out of a series of letters to my daughter concerning various things - mostly about money and investing - she was not yet quite ready to hear. Since money is the single most powerful tool we have for navigating this complex world we've created, understanding it is critical.
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Misleading, heavily biased
- By Cody Peralta on 07-19-19
By: JL Collins
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
- By: G. Edward Griffin
- Narrated by: Mark Bramhall
- Length: 24 hrs and 21 mins
- Unabridged
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
- By Amazon Customer on 07-11-20
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Plan Your Year Like a Millionaire
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 2 hrs
- Original Recording
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Plan Like a Millionaire is part of a riveting three-part series, and it's all about elevating your game and setting goals like a seven-figure earner. In this wealth-inspiring listening journey, Rachel reveals the secrets of how to set goals, manage time wisely, build essential support systems, break free from financial constraints, and make savvy money decisions.
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Feel Good Book, only
- By Maggie on 01-06-24
By: Rachel Rodgers
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How to Day Trade for a Living
- A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
- By: Andrew Aziz
- Narrated by: Kevin Foley
- Length: 6 hrs and 56 mins
- Unabridged
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Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.
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Its a sales pitch
- By Xavier Foley on 02-08-18
By: Andrew Aziz
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
- Domina el juego de la riqueza [Mastering the Inner Game of Wealth]
- By: T. Harv Eker
- Narrated by: Ivan Villanueva
- Length: 2 hrs and 17 mins
- Unabridged
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
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The Little Book of Common Sense Investing
- The Only Way to Guarantee Your Fair Share of Stock Market Returns, 10th Anniversary Edition
- By: John C. Bogle
- Narrated by: L. J. Ganser
- Length: 5 hrs and 50 mins
- Unabridged
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
- By Matt on 01-31-19
By: John C. Bogle
What listeners say about The KAVAJ Case
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 03-03-16
Review for this book
Would you listen to The KAVAJ Case again? Why?
Yes, I would listen to this again because it does list good points and ideas of what you need to be going through to get select a product, steps to be checking and some of the mistakes that kavaj has made.
What was one of the most memorable moments of The KAVAJ Case?
Finding the product of how they came to product which is basically finding a product that you want but not being able to find it on amazon
Any additional comments?
It was definitely worth a few bucks to get this book. I took actually learned something from this audible book and things I will evaluate again on my amazon product and future amazon products.
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- Scott
- 04-11-17
Great for a start to finish mindset on amazon.
I listened to several books on getting started with amazon selling. The others were ok, but this one walks you down the road starting at the beginning mindset, through the struggles and to their success. Amazon is not a get rich quick proposition, and this book, if the reader listens to it while envisioning themselves standing in the shoes of the authors, the book will go a long way towards developing the long term mental and emotional persistence to succeed.
Don't listen to this book as a checklist of how to sell on amazon, but as a journey through the business of amazon.
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- The Moore Family
- 08-30-16
sound advice
All sound advice. Directs you to the writers academy at the end. might consider attending.
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- Oneyellowducky
- 05-19-17
great voice...inside info about selling on Amazon
I enjoyed the book. It has first hand experiences on developing a brand and selling it on Amazon. There were things I learned from this book that I haven't heard in other books I have read on selling on Amazon. The best part is the info was presented amongst a captivating story that I would have enjoyed even if I wasn't interested in starting a business selling on Amazon. I really enjoy hearing success stories.
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- kimbereley
- 11-27-15
Don't Go Into Imports Without This First
Where does The KAVAJ Case rank among all the audiobooks you’ve listened to so far?
I have been researching importing and private labels for Amazon FBA for some time now. This is one of my favorites on the topic. These guys give sound advice from their own experience and you have to realize, this a serious business venture. Forget the 4 hour work week for while. Problems come up. The unexpected happens. Some of what these two faced would have had me considering closing my doors. They are tenacious and they are savvy. I really appreciate what they offer here, what they have managed to succeed at and how the smoothed over big and small bumps along the way. My only concern about this is this: Would Amazon FBA employees be so ready to help me if I had an urgent matter and needed someone to check on my inventory at FBA? Or did these two get preferential treatment because they used to work at Amazon? It's hard saying, but this audio provides value either way.
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- JM
- 07-31-19
Great recounting of their experiences
Easy to listen to. I was pleasantly surprised at how interesting it turned out to be. I picked up tips and tricks along the way.
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- Chris Johnson
- 11-20-18
A great business book for the modern world
While other business books are dealing with foundational last century concepts, this book shows exactly what it takes to succeed in the era of Amazon. The customer is still first.
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- Kindle Customer
- 02-09-16
Great read
this book is a great read. I will read it again. You can't beat the price either.
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- Danny
- 11-13-16
Not worth the time
This book wasn’t for you, but who do you think might enjoy it more?
More useless bla bla bla,and I live in Seattle and work with Amazon so I know a little :)
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1 person found this helpful
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- Colette
- 06-21-17
Wake Me When it's Over
What did you like best about The KAVAJ Case? What did you like least?
I would consider this more of a Case Study or White Paper - not so much an actual book.
What was the most interesting aspect of this story? The least interesting?
As a case study it was interesting but, lacked detail in some parts, like how they got started, what were initial expenses.
Good information on dealing with suppliers and supply chain. I wouldn't call it a Blueprint. A Blueprint has many layers. You can't start the frame without a foundation. You can't pour the foundation without preparation.
This Blueprint starts with the inspector signing off on the work you've already done. (I.e. I've decided on a product and here's what happened)
Like I said: It's a Case Study - which is fine - but call it what it is.
Did the narration match the pace of the story?
The book is clearly written in the first person - so, the enthusiasm from the narrator was okay - but simply - read as you would - in a classroom.
Could you see The KAVAJ Case being made into a movie or a TV series? Who should the stars be?
Hell-No. Even if it was - there is nothing unique about it.
1. Found Product
2. Sent to Amazon
3. Lost Shirt
4. Got Better
5. Got Screwed By Supplier
6. Got Better
7. Figured it out - Living Happily Ever After
Any additional comments?
Borrow it from the Kindle Library when it's free.
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1 person found this helpful