Preview
  • The Robert Collier Letter Book

  • By: Robert Collier
  • Narrated by: John Edmondson
  • Length: 12 hrs and 12 mins
  • 4.4 out of 5 stars (55 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

The Robert Collier Letter Book

By: Robert Collier
Narrated by: John Edmondson
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $24.95

Buy for $24.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier's sales letters were successful because he wrote to his audience's needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.

©2015 Robert Collier (P)2015 Majestic
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about The Robert Collier Letter Book

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    35
  • 4 Stars
    14
  • 3 Stars
    3
  • 2 Stars
    1
  • 1 Stars
    2
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    31
  • 4 Stars
    11
  • 3 Stars
    0
  • 2 Stars
    2
  • 1 Stars
    1
Story
  • 4.5 out of 5 stars
  • 5 Stars
    29
  • 4 Stars
    8
  • 3 Stars
    6
  • 2 Stars
    1
  • 1 Stars
    1

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    3 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Educational but painfully repetitive

There is educational value in this book, but the repeating of the ads to show minor changes made the book a bit painful to me. I think the logic is great, but it sounds like many repeated ads on a radio show. I don’t know how to improve it though because he’s showing actual ad campaigns. He does show the process of building ads, so it’s good in that sense.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    3 out of 5 stars

Great formula for copywriting!!

This is an incredible read showcasing a plethora of examples that expound on a fundamentally sound formula for copywriting.

However, with that being said, I believe you'd get more from purchasing the hard copy. I think seeing the text would do more for the reader than listening to it.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Essential Reading any copywriter, whether a raw newbie or seasoned A-Lister

There is a gem on every page of the masterful direct marketing classic!

I’ll be coming back to it again and again.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful