
The Startup Owner's Manual
The Step-by-Step Guide for Building a Great Company
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Narrado por:
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Matthew Boston
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De:
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Steve Blank
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Bob Dorf
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?
The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, cocreator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This guide will help you:
- Avoid the nine deadly sins that destroy startups' chances for success
- Use the Customer Development method to bring your business idea to life
- Incorporate the Business Model Canvas as the organizing principle for startup hypotheses
- Identify your customers and determine how to "get, keep, and grow" customers' profitably
- Compute how you'll drive your startup to repeatable, scalable profits.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2020 Steve Blank (P)2020 Gildan MediaListeners also enjoyed...




















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Great info!!!
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No BS in this one! Perfect!
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I love how in-depth he goes.
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It really gives you tips very helpful
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I would consider this book as a great starting point for what you should plan for or think about when starting your business.
Clear Instruction
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Business Education Extraordinaire
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Bad narration
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Nothing to learn from this book
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The narration is bad. His cadence is sporadic, clunky, and painfully slow! I listened at 1.6x for a better flow.
Good content, poor execution
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This review is about the quality of the audiobook and missing parts. I have the physical book and noticed the audio is missing some major sections from the actual book (e.g., for chapter 4, the audiobook is missing sections on 'value proposition hypothesis' for physical products and jumps right into mobile products. Ironically, it tells you to refer to the physical product section to review some of the content that would be similar for mobile products (even though the section I am referred does not exist in the audiobook!). I came across few other scenarios where the audiobook directly skips over, which you wouldn't have known unless you have the physical book. This audiobook is not advertised as an abridged audiobook so that leads me to believe that the publisher did a very poor job of releasing an unfinished product and not following through with what was promised to the customer (which goes against everything that is taught in the book - ironically!)
DO NOT GET THE AUDIOBOOK. GET THE BOOK INSTEAD.
THE AUDIOBOOK IS AMAZING BUT IT IS MISSING PARTS
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