Business Book Bites

By: Karen Williams
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  • Summary

  • In the Business Book Bites Podcast, we unlock the secrets and strategies behind ground-breaking and game-changing books. We dive into the minds of influential authors and experts in the business world, discovering the keys to their success and inspiring you to craft your own brilliant authority building book.

    In our first series, we introduced marketing experts featured in Book Marketing Made Simple.
    Discover how they can help you harness the power of your book to grow your business, attract more clients, and get noticed.

    In series two, we delve into the expertise of published business authors, exploring their successes and how they achieved them.

    And you can also get the Business Book Bites Best Bits from series two at the link below. This gives you a collection of our favourite moments, which we know you will love too!

    Download the bonus downloads at www.librotas.com/bbb2
    Get your copy of Karen’s latest book at www.bookmarketingmadesimple.com

    Karen's links:

    Website: http://www.librotas.com/
    Facebook: https://www.facebook.com/librotas
    LinkedIn: https://www.linkedin.com/in/karenwilliamslibrotas/
    X (Twitter): https://twitter.com/librotas
    Instagram: https://www.instagram.com/karenwilliamslibrotas
    YouTube: https://www.youtube.com/@librotas
    Karen Williams - Librotas Ltd
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Episodes
  • Winning Awards and Landing a Publishing Deal with Helen Rowe

    Winning Awards and Landing a Publishing Deal with Helen Rowe
    Nov 14 2024
    Welcome to Business Book Bites, the podcast where we distil the wisdom of influential business books and their authors. In today's episode, host Karen Williams sits down with Helen Rowe, the award-winning author of ‘Eliminating Poverty in Britain’.

    Helen's journey from a housing association researcher and civil servant to a successful author and social advocate is nothing short of inspiring. She penned her impactful book while navigating the challenges of being a stay-at-home mum, driven by a desire to create a better world for future generations.

    Helen shares the highs and lows of her writing process, the importance of perseverance, and the unexpected paths her book has opened up — from speaking at the all-party parliamentary group on poverty to winning prestigious awards. Whether you're an aspiring writer or passionate about social change, Helen's story is bound to motivate and enlighten.

    Fancy being inspired to write your book? Join our next Coffee and Connect Café networking event. It’s on the first Tuesday of each month, from 12-1pm UK time. You can check out all our events and sign up here: www.librotas.com/librotasevents.

    Key Takeaways

    • Leverage Your Unique Skills to Drive Change: Helen's background in writing and research propelled her to author a book that addresses crucial social issues. Recognise your strengths and use them to make a difference in areas you're passionate about.
    • Persevere Through Challenges: From battling the intricacies of getting published to securing permissions for 143 quotes, Helen’s journey underscores the importance of grit and determination. Remember, the path might be tough, but the destination is worth it.
    • Network and Collaborate: Helen's success was bolstered by the support of friends, mentors, and industry connections. Engage with your network, attend events, and don’t hesitate to seek book mentorship. The right connections can open doors you never imagined.
    Bio

    Helen Rowe is the author of ‘Eliminating Poverty in Britain’ and trainer on The Biology of Poverty and The Biology of Child Poverty. She wrote the book as a stay-at-home parent. Prior to this she won a research award for her work at a housing association and was co-chair of The Connected Housing Initiative which campaigned for cheaper internet access for poorer sections of society. Before that, Helen spent nine years as a civil servant at The Foreign office, working on counter terrorism and chemical and biological weapons systems.

    Website: www.helenroweuk.net and find her book via https://lnk.to/eliminatingpovertyTW?s=08

    Socials: www.linkedin.com/in/helenroweuk Instagram/YouTube: @HelenRoweUK

    Time stamped overview:

    00:00 Chat with Helen Rowe: author and trainer.
    03:48 Book mentor's guidance led to publishing deal.
    08:37 Developed training courses to bridge knowledge gap.
    12:06 Pursuing engagement on addressing poverty with organizations.
    14:51 Make a difference: take action, ignite change.
    17:42 Meet people face-to-face for publishing success.

    Keywords: Eliminating Poverty in Britain, Helen Rowe, Page Turner Awards, biology of poverty, biology of child poverty, writing journey, publishing deal, flint press, book mentor, child poverty, Labour party, BBC Sounds podcast, all party parliamentary group on poverty, political ideas, poverty in Britain, book writing, book writing permissions, social policy, author journey, book podcast, business book bites
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    19 mins
  • The Write Strategy with Sam Pearce

    The Write Strategy with Sam Pearce
    Nov 7 2024
    Welcome back to Business Book Bites! In today's episode, Karen Williams is chatting with Samantha Pearce, a renowned author, speaker, and founder of SWATT Books Ltd., a top self-publishing consultancy.

    In this episode, Sam returns to discuss her latest book, "The Write Strategy", which provides a roadmap for incorporating publishing into a successful business strategy. We dive into Sam's writing journey, from her first book, "Stress-Free Self-Publishing," to her autobiographical work, "From Broken to Brave." Plus, Sam offers a special discount for our listeners for the launch of her latest book and shares her key tips for self-publishing effectively.

    The first episode that Sam and Karen recorded together in series one is ‘The secret to securing extensive book distribution’. Fancy being inspired to write and publish your book? Join our next Coffee and Connect Café networking event. It’s on the first Tuesday of each month, from 12-1pm UK time. You can check out all our events and sign up here: www.librotas.com/librotasevents.

    Key Takeaways ·

    • Practical Strategies for Business Influence: Sam's new book, "The Write Strategy", provides a comprehensive guide to establishing yourself as a key person of influence within your industry. It's packed with actionable tips, exercises, and templates to help you from the spark of an idea to publishing and marketing your book.
    • The Power of Self-Publishing: Sam highlighted the value of maintaining ownership and control over your work through self-publishing. Contrary to popular belief, self-publishing can be extremely professional and offers the flexibility to adapt your book to new opportunities without restrictions.
    • Giving Books Away as a Business Strategy: One counterintuitive but powerful strategy Sam discussed is giving away copies of your book. This can significantly increase your reach and convert potential clients, demonstrating your expertise and offering profound value—even before a formal engagement.
    Bio

    Sam Pearce is a renowned author and speaker, and founder of SWATT Books Ltd., a leading self-publishing consultancy recognised by the Alliance of Independent Authors and the Independent Publishers Guild. With over a decade of experience helping business owners, thought leaders and coaches publish professional-quality books, Sam brings a wealth of knowledge and expertise to the business publishing industry.

    Website: https://swatt-books.co.uk/the-write-strategy

    Socials:

    https://www.facebook.com/SWATTBooks
    https://www.instagram.com/swattbooks
    https://www.linkedin.com/in/sampearceswattbooks

    Time stamped overview:

    00:00 Writing book tripled my business in months.
    05:48 Publishing is emotional, vulnerable, but enhances empathy.
    08:43 Write a book to become an influential expert.
    12:30 Experts often underestimate their unique knowledge's value.
    14:28 Books showcase your style, raising your profile.
    18:21 Podcast listeners get 25% off book with QR.
    22:10 Self-publish for control over business books. 24:06 Consider traditional vs. self-publishing; quality matters.

    Keywords: Sam Pearce, Karen Williams, Swatt Books, Business Book Bites podcast, self-publishing consultancy, alliance of Independent Authors, Independent Publishers Guild, thought leaders, quality books, book publishing industry, book distribution, Amazon, The Write Strategy, business book launch, writing journey, self-publishing, business strategy, business coach, Ian Dixon, Stress Free Self-Publishing, From Broken to Brave, business accelerator course, Daniel Priestley, Dent Global, key person of influence, education bias, book marketing, business ecosystem, sales conversion, traditional publishing vs self-publishing
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    25 mins
  • Deckible - Why Every Business Author Needs a Deck with Nick Kellet

    Deckible - Why Every Business Author Needs a Deck with Nick Kellet
    Oct 31 2024
    Welcome back to Business Book Bites! In today's episode, we're diving into the innovative digital frontier with Nick Kellet, the visionary founder of Deckible ‒ a marketplace for digital card decks that's shaking up the way we consume and interact with content. Nick, a seasoned inventor and creator behind the board game “GiftTRAP”, brings a wealth of experience in gamifying content for personal growth and development. We explore the booming market for digital card decks in wellness, spirituality, and coaching spaces. We'll uncover how Deckible is transforming the landscape by offering a platform akin to Kindle or Audible, but for card decks. From the challenges of digitising intellectual property to leveraging tools like Canva and crowdfunding, Nick shares the journey of launching Deckible and highlights the rising trend of adapting bestselling books into card decks. Discover how Deckible stands out by enabling users to sort and prioritise cards for life choices, engage in multimedia learning, and overcome procrastination. Don't miss our discussion on the transformative potential of card decks, the importance of early adoption, and an exciting upcoming masterclass on Deckible. Alongside our first digital deck, “Shitty first draft”. Want to ask Nick questions about Deckible and how you can turn your book into a deck? Sign up for our upcoming Deckible masterclass on Wednesday 27 November, 7pm GMT at www.librotas.com/deckiblemasterclass. And check out all of our events at www.librotas.com/librotasevents. Key Takeaways Digital Transformation in Personal Growth: Nick introduced Deckible, a pioneering marketplace for digital card decks. This platform offers a new way to deliver content, helping users transition from merely consuming information to actively utilising it. Embrace the "Shitty First Draft" Approach: Nick and Karen discussed the value of rapidly producing and sharing creative work. This iterative approach, similar to the digital updates for decks and books, helps overcome procrastination and perfectionism. Advantages Over Traditional Media: Digital card decks offer a unique value proposition by distilling complex ideas into concise, actionable steps. They provide an interactive learning experience tailored to various learning styles, especially beneficial for kinaesthetic learners. Bio Nick invents for a living. He loves jumping into new industries where he knows nobody and ignores all the rules. He creates and markets products to solve problems hidden in plain sight. Business Intelligence/ Venn Diagrams: 2.5 year from 1st line of code to exit to Business Objects (now SAP). Board Game / Gift Exchange: Self-published board-game GiftTRAP. 100k units. 20+ awards. 12+ languages.Digital Media / Social List: Co-founder of List.ly - 1m users. A top 5k website based on Alexa rankings. A platform for collaborative list building. Nick's newest venture is Deckible. Audible for card decks. Movies, books and songs have all been successfully digitized. It makes total sense that Card-Decks need a digital marketplace/experience.Website: https://www.deckible.com Socials: https://www.linkedin.com/in/nickkellethttps://www.instagram.com/nickkellethttps://www.instagram.com/deckible.cards Time stamped overview: 00:00 Creative spirit inventing games, published successful board game.03:35 Innovating unique ideas; communicating them effectively.08:52 Card decks offer actionable insights, unlike books.11:48 Kinesthetic learners need active engagement and action.13:40 Deckible: Touch cards, journal, meditate, build habits.16:30 Embracing Deckible to utilize content-rich ideas.20:04 Deckible transforms lives, builds an army of fans.25:26 Collaborating creatively with you is rewarding.26:41 Masterclass on Deckible announced for November 27th. Keywords: Nick Kellet, Deckible, digital card decks, card deck marketplace, Kindle for card decks, Audible for card decks, card deck creation tools, board game inventor, Gift Trap board game, wellness card decks, spiritual card decks, coaching card decks, personal growth card decks, procrastination solutions, multimedia educational tools, author-reader engagement, transforming lives with card decks, learning styles, shitty first draft, journaling with digital card deck, interactive learning tools
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    28 mins

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