Business Book Bites

By: Karen Williams
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  • Summary

  • In the Business Book Bites Podcast, we unlock the secrets and strategies behind ground-breaking and game-changing books. We dive into the minds of influential authors and experts in the business world, discovering the keys to their success and inspiring you to craft your own brilliant authority building book.

    In our first series, we introduced marketing experts featured in Book Marketing Made Simple.
    Discover how they can help you harness the power of your book to grow your business, attract more clients, and get noticed.

    In series two, we delve into the expertise of published business authors, exploring their successes and how they achieved them.

    And you can also get the Business Book Bites Best Bits from series two at the link below. This gives you a collection of our favourite moments, which we know you will love too!

    Download the bonus downloads at www.librotas.com/bbb2
    Get your copy of Karen’s latest book at www.bookmarketingmadesimple.com

    Karen's links:

    Website: http://www.librotas.com/
    Facebook: https://www.facebook.com/librotas
    LinkedIn: https://www.linkedin.com/in/karenwilliamslibrotas/
    X (Twitter): https://twitter.com/librotas
    Instagram: https://www.instagram.com/karenwilliamslibrotas
    YouTube: https://www.youtube.com/@librotas
    Karen Williams - Librotas Ltd
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Episodes
  • Book Structure: Are You a Planner or a Pantser?

    Book Structure: Are You a Planner or a Pantser?
    Oct 17 2024
    Are you someone who meticulously outlines your book before diving in, or do you prefer to let the words unfold naturally as you write? Understanding your writing style can significantly impact the ease and efficiency of your book-writing process. In today’s episode of the Business Book Bites podcast, Karen Williams and Sheryl Andrews dive into the fascinating world of writers, specifically focusing on the two distinct types: planners and pantsers. We'll provide insights into the importance of structure, share practical planning strategies, and explore various tech tools that can aid in the writing journey. Whether you're a planner or a pantser, this episode is packed with valuable tips to help you navigate the sometimes “messy middle” of writing a book. Plus, we'll touch on the role of AI in the creative process. If you’d like to find out more about how we can support you with your book, come along to one of our free monthly networking events, the Coffee and Connect Café (we meet on the first Tuesday of each month). If you are launching a book soon, check out our Book Launch Blueprint workshop on 11 November. You can find out more about this and our other upcoming events at https://www.librotas.com/librotasevents. Key insights Identify Your Natural Style: Planners create detailed outlines and roadmaps before writing, ensuring they stay on track. Pantsers prefer to write spontaneously, discovering the narrative as they go. Balance for Success: Both planning and pantsing have their merits. A balanced approach can help avoid potential pitfalls ‒ overplanning might lead to procrastination, while pantsing can result in excessive rewrites. Utilise Effective Tools: Explore various tools to enhance your writing process. For planners, tech tools like Miro, Mural, Trello, and Scrivener can be invaluable. For pantsers, a simple outline or bullet points before starting each chapter can work wonders. Embrace AI like ChatGPT for generating ideas and overcoming writer’s block. Bio – Karen Williams Karen Williams is The Book Mentor at Librotas®, a leading authority in helping experts, entrepreneurs, and leaders write and market non-fiction books. Having started out in business in 2006, and writing her first book in 2009, she knows the difference that writing a book can make to your business when done well. With a focus on sharing significant stories and memorable messages, Karen guides her clients through the entire process of planning, writing, marketing, and launching a book that boosts credibility, attracts new clients, and creates exciting opportunities. Karen is the bestselling author of 10 books and a TEDx speaker. Website: https://librotas.com Socials: https://www.facebook.com/librotashttps://twitter.com/librotashttps://www.linkedin.com/in/karenwilliamslibrotas/ https://www.instagram.com/karenwilliamslibrotas https://www.youtube.com/@librotas Bio – Sheryl Andrews Sheryl Andrews is The Listening Detective and is known for helping you do more of what you love and ditch the critic that says you can’t. Sheryl spends her time supporting individuals to work, learn and live at their best, both independently and in groups, and her first book, Manage Your Critic, was published in 2016 and she is currently writing her second. Website: https://stepbysteplistening.com Time-stamped overview: 00:00 Writing styles balance structure and storytelling preferences.05:21 Creative process varies: structure helps or hinders.08:54 Post-it notes aid in effective information recall.12:35 Helps determine essential content for book clarity.14:37 Writing a book requires clarity and purpose.18:29 Writing helps process experiences; stay focused, purposeful.20:31 Ensure reader understanding by explaining thoroughly.24:16 Advise: Outline chapters; decide content inclusion.27:06 Use AI for structuring and generating ideas. Keywords: writers, planners, pantsers, book structure, planning strategies, writing process, writing tech tools, scrivener, storytelling, chapter planning, writing support, book themes, book content organization, therapeutic writing, writing journey, book deadlines, creative book process, writing ideas, book editing, writing tools, writing techniques, writing productivity, book coach, book mentor, book podcast, business podcast, book planning miro, book planning mural
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    29 mins
  • Are you cheating if you hire a ghostwriter?

    Are you cheating if you hire a ghostwriter?
    Oct 10 2024
    Welcome to another exciting episode of Business Book Bites! Today we have a fascinating conversation lined up with Becky Rogers, a talented ghostwriter, author, and entrepreneur.

    Becky has mastered the art of turning complex ideas into clear and compelling stories. In this episode, Karen Williams chats with Becky about her unconventional journey from medical science to ghostwriting, the valuable lessons she's learned along the way, and the incredible benefits of working with a ghostwriter.

    If you wonder if hiring a ghostwriter is cheating, or you want to learn how a ghostwriter retains the author's unique voice, you’re in for a treat. We cover some essential tips for anyone looking to dive into the world of writing – whether you are writing it yourself, working with a book mentor or contemplating hiring a ghostwriter.

    Becky is a regular attendee at our monthly Coffee and Connect Café networking events. Our next online event is on Tuesday 5 November at 12pm GMT. You can check out all our events and sign up here: www.librotas.com/librotasevents.

    Key Takeaways

    • Bringing Your Ideas to Life: Whether you're struggling to find the time or unsure how to start, a ghostwriter ensures your book not only gets written but captures your unique voice and vision.


    • Flexibility and Adaptability: Becky's journey from medical science to ghostwriting highlights the importance of staying open-minded and adaptable to new opportunities.


    • Effective Collaboration for Success: Discover the benefits of co-writing with an expert, ensuring faster completion, enhanced quality, and a true reflection of your ideas.


    Bio

    Becky Rogers is an accomplished ghostwriter, author, and entrepreneur, who helps aspiring authors turn their ideas into published books.

    With over 12 years of experience writing in highly technical fields like accounting and medical science, Becky has a knack for making complex topics clear and compelling. Driven by her love for research and storytelling, she ensures that each book communicates its message effectively while authentically capturing her clients' distinct voices.

    Becky’s achievements include a published paper in the esteemed medical journal - BMJ Journals - and co-authoring the upcoming book “Beyond You: How to Grow Your Accounting Firm from £50k to £250k.” When she’s not writing, you’ll find Becky outdoors, with her dogs, or drinking one of many cups of tea.

    Website: https://www.beckyrogers.co.uk

    Socials: https://www.instagram.com/publishedexperts https://www.linkedin.com/in/beckyrogersbiz

    Time stamped overview:

    00:00 From medical science papers to travel blogging.
    06:53 Addressing fears helps expedite and improve writing.
    09:18 Live by the "who," not "how," framework.
    13:51 Collaboration accelerates strategy, marketing, writing; speeds process.
    17:00 Co-writing involves understanding and mirroring speaker's language.
    20:49 Planning ahead makes writing easier and productive.
    21:52 Interesting point: dopamine cycle drives positive momentum.

    Keywords: ghostwriter, ghostwriting, book writing, Becky Rogers, Karen Williams, storytelling, published author, BMJ journals, co-authoring, blog writing, content business, writing journey, book coach, newsletter content, social media content, technical writing, book publishing, clear storytelling, complex topics, business writing, ghostwriting process, author voice, voice matching, writing tips, content strategy, book launch, book mentor, hiring a ghostwriter
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    23 mins
  • Career Trends and Crowdfunding Success

    Career Trends and Crowdfunding Success
    Oct 3 2024
    Welcome to another episode of Business Book Bites! Today I am chatting with Della Judd. Della, an accomplished author, podcaster, and executive coach, who shares her journey of transforming a career coaching book into a deeply impactful writing project. In this episode, you'll hear about Della’s collaborative effort with her daughter to create a student-friendly adaptation, the courage required to share unique perspectives, and the importance of turning your ideas into written words. We'll dive into the meticulous research and structured approach that helped her craft her book, ‘Get the Job You Really Want, in a Post Pandemic World’, and how it became a vital resource during a time of significant change. She discusses the shifts in work-life balance emerging from the pandemic, and the ongoing challenges with stress and burnout in the workplace. Della also reveals valuable strategies for maintaining accountability and discipline throughout the writing process, alongside her very successful book crowdfunding campaign. We explore her exciting new ventures, including publishing her grandfather's World War II diaries, and how these projects continue a rich family tradition of writing. Whether you're an aspiring author or looking to glean insights on business and personal growth, this episode is packed with actionable advice and heartwarming stories. And, if you’d like help with your book, like Della, then check out our upcoming events at www.librotas.com/librotasevents. Our next free online Coffee and Connect Café networking event is on Tuesday 5 November at 12pm BST and we are also running an online BookLaunch Blueprint workshop on Monday 11 November – perfect if you want to learn how to become an Amazon bestseller. 3 Key Takeaways: Be Brave and Share Your Unique Story: Della emphasized the importance of recognizing the value of your personal experiences. She encourages budding authors to start by jotting down ideas and trusting in the uniqueness of their perspective. Embrace Accountability and Deadlines: Della shared that setting strict deadlines and having an accountability partner or support group can significantly boost productivity and maintain momentum in writing projects. Balancing Research and Personal Insight: Her approach involves merging detailed research with personal anecdotes and case studies, providing a comprehensive and relatable narrative. This balance ensures credibility while keeping the content engaging. Bio: Della Judd is a writer, podcaster and executive coach. She has always been interested in writing - it runs in the family. As well as publishing a business book, she is now working on writing a military history and publishing her grandfather’s second world war diaries. Website: www.dellajudd.co.uk www.synjonbooks.co.uk Socials: www.facebook.com/mygrandadsWW2diarywww.linkedin.com/in/della-judd-career-coachwww.linkedin.com/company/synjon-books Time stamped overview: 00:00 Writer turned coach, then shared more widely.03:47 Post-pandemic stress prompts re-evaluation of life priorities.07:54 Research, interviews, case studies for book content.12:29 Balancing coaching and writing proved challenging; scheduled mornings.15:05 Accountability and realistic timelines helped my publishing process.17:53 Created giant business card, gained private clients.21:22 Family history enthusiasts publish multiple historical books.25:51 Transcribing grandmother's story; daughter pursuing creative writing.28:12 Being brave: Unique perspectives add value. Keywords: business book transformation, career coaching book, Della Judd, synjonbooks.co.uk, WWII diaries book structure organization, writing deadlines, writing productivity tips, executive coaching, post-pandemic career coaching, career change workbook, workplace stress, employee lifestyle changes, writing validation, research-backed writing, crowdfunding campaign success, family writing legacy, book podcast, writing journey, career coaching, business books, book crowdfunder
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    30 mins

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