As a business owner or operator, taking a holiday doesn’t mean leaving your growth potential behind. In this episode, Jay Boston shares insights and strategies to keep your business moving forward while you relax.

💡 What You’ll Discover:

• Why BVOD (Broadcast Video On Demand) is the future of audience engagement and how to tap into it.
• The power of programmatic marketing to reach the right people at the right time without breaking the bank.
• Actionable tips to enhance your on-site SEO and build valuable backlinks while you sip your holiday cocktail.
• How a little planning now can set the stage for a stronger, more profitable 2025.

Whether you're on the beach or in the mountains, these holiday growth hacks are designed to help you unwind while your business stays on track.

🎧 Listen now to get inspired and make your holiday downtime work for you! Visit https://www.iddigital.com.au

In this episode of The Creative & Code Podcast, we dive into the world of content management systems (CMS) with Ali Abbas, our resident frontend development wizard at ID Digital Agency. From the marketing powerhouse of HubSpot to the global giant WordPress and the sleek, developer-friendly Dato CMS, Ali breaks down the pros, cons, and unique features of each platform.

• How to choose the best CMS for your business or project.
• The advantages of HubSpot’s CRM integration for marketers and developers alike.
• Why WordPress remains a go-to choice for businesses of all sizes.
• The hidden gems of Dato CMS and why it’s gaining traction in the industry.
• Real-world examples and challenges solved using each CMS.
• Key considerations for scalability, SEO, and site performance.

Whether you’re a business owner, a marketer, or simply curious about what makes a great website tick, this episode is packed with insights to help you make informed decisions about your digital presence.

• ID Digital Agency: Experts in CMS development and bespoke digital solutions.
• HubSpot CMS, WordPress, and Dato CMS: Platforms discussed in detail.

Have questions or need help deciding on the right CMS for your business? Visit ID Digital Agency to get in touch with our expert team.

Tune in now and discover which CMS might be the perfect fit for your next project! 🎙️

In this insightful episode of Creative + Code, we’re joined by Dennis Maddern, the founder of Maddern Financial, a successful family-run business that has been serving clients for over 22 years. Dennis shares his journey of building and growing a business with his four sons and one daughter, and how they've managed to navigate both the personal and professional challenges of working closely as a family.

We dive into Dennis’ unique approach to marketing, including his successful use of cinema screen advertising, and explore how digital marketing—through SEO, PPC, and remarketing—has contributed to the growth of Maddern Financial.

Join us as we discuss:

• Family and Business: How Dennis manages the balance of running a family business and maintaining strong personal relationships.
• Marketing Innovation: The effectiveness of cinema advertising and how Dennis has used digital marketing to complement traditional approaches.
• The Growth of Maddern Financial: Insights into scaling a business, overcoming challenges, and making tough decisions.
• Leadership: The leadership philosophies Dennis has applied to build a successful, sustainable business.
• The Future of Financial Services: How Dennis sees the industry evolving and the opportunities and challenges that lie ahead.

Show Notes:

• Maddern Financial - Learn more about Dennis’ business and the services they offer.
• ID Digital Agency - Explore our digital solutions and marketing strategies that have supported Maddern Financial.
• Catch up on past episodes and stay tuned for future releases.

Tune in for this engaging conversation with Dennis Maddern, where we explore family business dynamics, marketing innovation, and the leadership lessons that have shaped his career. Subscribe to Creative + Code for more expert insights and inspiring stories from the world of business and marketing!

In this episode of Creative + Code, we’re joined by Adam Ashton, Digital Marketing Manager at Peninsula Hot Springs and co-host of the popular What You Will Learn podcast. Adam has interviewed some of the biggest names in business, psychology, and personal development, including Seth Godin, Robert Greene, and Daniel Kahneman. Today, he shares his insights from both his digital marketing career and his podcasting journey.

Join us as we dive into:

Podcasting with Top Minds: Adam shares lessons learned from interviewing legendary figures like Seth Godin and Robert Cialdini. What key takeaways have shaped his personal and professional life?

Digital Marketing for Hospitality: As the Digital Marketing Manager at Peninsula Hot Springs, Adam discusses how digital marketing strategies are evolving in the tourism industry.

Marketing and Branding: Adam reveals some of the most effective marketing strategies he's used at Peninsula Hot Springs, and how digital marketers can apply them to grow their businesses.

Balancing Multiple Roles: How does Adam juggle his marketing career with podcasting, and what advice does he have for others balancing multiple projects?

What You Will Learn Podcast: We talk about the key lessons and books Adam and his co-host, Adam Jones, have explored in their podcast. Which lessons from these books have had the greatest impact?

Show Notes:

What You Will Learn Podcast - Tune in to Adam’s podcast where he and Adam Jones break down key lessons from the best business, self-development, and psychology books.

https://open.spotify.com/show/1oQ6gWZqHHBgsrpIISZiAr

Peninsula Hot Springs - Learn more about the incredible experience at Peninsula Hot Springs and their digital marketing strategies.

https://www.peninsulahotsprings.com/

ID Digital Agency - Explore our digital solutions and insights into marketing and development.

https://iddigital.com.au/

Listen to More Episodes of Creative + Code - Catch up on past episodes and stay tuned for future releases.

https://open.spotify.com/show/3efIL9UH27oAU1GpBlDWE9

In this exciting episode of Creative + Code, we’re joined by Andy Gaunt, co-founder of Two Tractors, a leading creative agency with over a decade of experience. Andy shares his journey from working at Wellcom and Buchanan to co-founding Two Tractors, and he discusses the synergies between his agency and ID Digital Agency.

Join us as we explore:

Andy’s Career Path: From his time at Buchanan and Wellcom to co-founding Two Tractors, learn how Andy’s experiences shaped his approach to agency life and leadership.

Agency Synergies: We discuss the similarities and differences between our two agencies, and what has made both of us successful in such a competitive industry.

Creative Agency Culture: How Andy has built a unique and effective agency culture at Two Tractors, and what agencies can do to foster a thriving creative environment.

Challenges and Triumphs: Discover the challenges Andy has faced over the years and the lessons learned while growing a successful creative agency.

The Future of Creative Agencies: We discuss the current trends in the creative industry, how agencies can stay ahead of the curve, and Andy’s vision for the future of Two Tractors.

Show Notes:

Two Tractors - Learn more about Two Tractors and the creative solutions they provide for their clients.

https://www.twotractors.com.au/

Andy Gaunt’s LinkedIn - Connect with Andy to discover more about his experiences and insights in the creative industry.

https://www.linkedin.com/in/andy-gaunt/

ID Digital Agency - Explore our digital solutions and creative strategies.Listen to More Episodes of Creative + Code - Catch up on past episodes and stay tuned for future releases.

https://www.iddigital.com.au/

Tune in for a conversation that dives deep into the world of creative agencies, leadership, and industry synergies. Subscribe to Creative + Code for more expert insights and inspiring discussions from the digital marketing world!

In this exciting episode of Creative + Code, we sit down with Poppy Cay, the eCommerce Manager at BikeNOW, a well-known bike superstore in Melbourne’s inner southeast. Poppy shares her experience of transitioning BikeNOW from their previous eCommerce platform to Shopify, a move that has significantly impacted their business and operations.

Join us as we dive into:

• The Transition to Shopify: Learn about the challenges and successes BikeNOW experienced while converting to Shopify from their previous platform.
• Managing E-commerce for a Family Business: Get insights into the unique aspects of running eCommerce in a family-owned business and the collaborative effort it requires.
• Key Features of Shopify: Discover the powerful features of Shopify that have helped streamline operations, improve customer experience, and drive sales.
• Lessons Learned: Poppy shares valuable lessons from the migration process, including tips for businesses considering a similar transition.
• Future of E-commerce: Hear Poppy’s thoughts on the future of online retail and how businesses can continue to evolve in the digital space.

Show Notes:

• BikeNOW Shopify Store - Visit BikeNOW’s all-new Shopify store for the latest bikes and accessories.
• ID Digital Agency - Explore our digital solutions and insights into eCommerce and platform migrations.
• Catch up on past episodes and stay tuned for future releases.

Tune in to hear Poppy Cay’s valuable insights on eCommerce, platform migrations, and running a family business in the digital age. Subscribe to Creative + Code for more expert insights and industry trends!

In this insightful episode of Creative + Code, we welcome Anthony Wymond, the founder and creative director of Ignite Online. Join us as we explore the fascinating synergies and similarities between his agency and ID Digital Agency. With years of experience in the digital space, both agencies share a commitment to innovation, creativity, and client success.

In this episode, we discuss:

• Shared Journeys: Discover the parallels in our career paths and how our experiences shaped our approaches to running successful digital agencies.
• Agency Culture and Values: Explore the core values that drive both Ignite Online and ID Digital Agency and how they contribute to a positive work environment.
• Collaboration and Competition: Discuss the dynamics of working in the same industry and how collaboration can lead to mutual growth.
• Trends and Innovations: Gain insights into current trends in digital marketing and technology that both agencies are embracing to stay ahead.
• Future Aspirations: Learn about Anthony's vision for Ignite Online and how we can continue to learn from each other as we grow.

Show Notes:

• Ignite Online - Explore Anthony's agency and their innovative digital solutions.
• Anthony Wymond's LinkedIn - Connect with Anthony to learn more about his journey and expertise.
• ID Digital Agency - Learn more about our digital solutions and insights into marketing and development.
• Listen to More Episodes of Creative + Code - Catch up on past episodes and stay tuned for future releases.

Tune in for this engaging conversation with Anthony Wymond as we uncover the synergies between our agencies and share insights on thriving in the digital landscape. Subscribe to Creative + Code for more expert insights and industry trends!

In this insightful episode of Creative + Code, we welcome Jonathan Adam, a seasoned product manager with over 10 years of experience in the industry. Having worked with notable brands such as Ryobi and Reece Plumbing, Jonathan shares his extensive knowledge of product management, innovative methods, and his future consultancy plans.

Join us as we discuss:

Jonathan’s Career Journey:

Learn about his experience in product management and how he has navigated the industry.

Best Practices and Methods:

Discover the strategies Jonathan employs to successfully manage and launch products.

Industry Insights:

Hear his thoughts on current trends in product management within the trades industry.

Future Consultancy Plans:

Get a glimpse into Jonathan’s vision for his consultancy work and how he aims to support businesses in enhancing their product offerings.

Show Notes:

Jonathan Adam's LinkedIn - Connect with Jonathan to learn more about his experience and expertise: https://www.linkedin.com/in/jonathonadam/

ID Digital Agency - Explore our digital solutions and insights into design, development, and product management: https://iddigital.com.au/

Listen to More Episodes of Creative + Code - Catch up on past episodes and stay tuned for future releases: https://iddigital.com.au/creative-and-code-podcast

Tune in for this engaging conversation with Jonathan Adam as he shares his wealth of knowledge in product management and innovation. Subscribe to Creative + Code for more expert insights and industry trends!