• #89: Things I struggle with as a social media strategist
    Oct 17 2024

    Even though social media marketing is my job, I do have my own little struggles that you might not expect. In this episode, I talk openly and honestly about what I find hard when it comes to social media.


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉


    Links:

    • Follow my new socials: ⁠⁠⁠Instagram⁠⁠⁠ & ⁠⁠⁠TikTok⁠⁠⁠
    • Book a ⁠⁠⁠⁠1:1 Power Hour⁠⁠⁠⁠ with me
    • How I can support you with social media marketing - ⁠⁠⁠⁠my website⁠⁠⁠⁠
    • Connect with me on ⁠⁠⁠⁠Instagram ⁠⁠⁠⁠or⁠⁠⁠⁠ Facebook⁠⁠⁠
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    15 mins
  • #88: Are you using social media like a pro?
    Oct 2 2024

    Wondering if your social media presence is actually working for your business? In this episode, I dive deep into the telltale signs of a strong, professional social media strategy that’s driving real results — beyond just followers.


    You'll discover:

    • The 3 levels of social media proficiency
    • How to evaluate where you stand
    • What top-tier social media strategies look like
    • Tips on how you can reach that level


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉


    Links:

    • Written version of this episode ⁠⁠⁠here⁠⁠⁠
    • Follow my new socials: ⁠⁠Instagram⁠⁠ & ⁠⁠TikTok⁠⁠
    • Book a ⁠⁠⁠1:1 Power Hour⁠⁠⁠ with me
    • How I can support you with social media marketing - ⁠⁠⁠my website⁠⁠⁠
    • Connect with me on ⁠⁠⁠Instagram ⁠⁠⁠or⁠⁠⁠ Facebook⁠⁠⁠
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    15 mins
  • #87: I'm starting a new business & social media accounts...
    Sep 18 2024

    I'm excited (and also a little bit scared) to write these show notes because... I am starting a new business and need to build a new social media audience from scratch 😱


    In this episode, you'll discover:

    • What this new venture is all about
    • The first steps I have taken when it comes to social media for my new business
    • What you should do first: trademark or social media handles?
    • Tips on how to kick-start a new social media profile


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉


    Links:

    • Written version of this episode ⁠⁠here⁠⁠
    • Follow my new socials: ⁠Instagram⁠ & ⁠TikTok⁠
    • Business ONECheck tool
    • Book a ⁠⁠1:1 Power Hour⁠⁠ with me
    • How I can support you with social media marketing - ⁠⁠my website⁠⁠
    • Connect with me on ⁠⁠Instagram ⁠⁠or⁠⁠ Facebook⁠⁠
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    16 mins
  • #86: 3 lessons I learned in my 3rd year of business
    Sep 4 2024

    My business just turned 3 (yay!) which means it's time to reflect on what I've learned in the last 12 months! Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉


    Links: • Book a 1:1 Power Hour with me • How I can support you with social media marketing - my website • Connect with me on Instagram or Facebook

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    16 mins
  • #85: The social media strategies we used to fully book my partner's physio practice in less than a year
    Aug 21 2024

    Next to my own social media pages, there is ONE other account I run full-time, 12 months a year: my partner's physiotherapy account. In this episode, I talk you through the social media strategies we used in the last 1.5 years to fill his calendar from scratch, in a country where physiotherapy isn't super popular.


    You'll discover:

    • How we got started from zero, in a foreign country
    • The strategies we used to tell people about his new venture
    • How to use Google reviews on social media
    • The secret to posting consistently for a long period of time


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉

    Links:

    • Written version of this episode here
    • Leave Jeroen a follow on his socials: Instagram & Facebook
    • Book a 1:1 Power Hour with me
    • How I can support you with social media marketing - my website
    • Connect with me on Instagram or Facebook
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    20 mins
  • #84: Growing a sustainable startup through social media with Anneliese Hough
    Aug 7 2024

    A third of all food produced globally goes to waste. This puts a strain on our resources and contributes to food insecurity. In this episode, I interview my former client Anneliese Hough who is tackling this issue head-on with her startup, Magic Beans. Magic Beans uses social media marketing to connect home growers, fostering a community that swaps surplus produce and promotes sustainable food practices.


    You'll discover...

    • What challenges startups face when using social media
    • How Anneliese overcomes them in her own startup Magic Beans
    • What really surprised her about using social media to grow her business
    • How she reacts to negative comments
    • Why she decided to get specialist support for marketing
    • Anneliese's advice for businesses who are just starting out with social media


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

    • Connect with Anneliese on Linkedin, follow Magic Beans on Instagram & sign up for free here
    • How I can support you with social media marketing - my website
    • Connect with me on Instagram or Facebook
    • Recorded with Riverside - try it yourself!*


    *Affiliate link ❤️

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    31 mins
  • #83: Faceless accounts, MRR, "coaches" and other Insta BS with Maggie Patterson
    Jul 24 2024

    Social media is full of wild income claims ("I'm a 7-figure entrepreneur" 🥴), people calling themselves "coaches" even though they have no experience whatsoever and hard-working business owners being scammed. In this episode, I talk to Maggie Patterson, a vocal advocate for humane business practices rooted in respect, empathy and trust.


    You'll discover...

    • How we got ourselves into this situation
    • Common practices that we have come to believe are normal but actually aren't ("you just need to be 1 step ahead of your client", 20% interest on payment plans etc)
    • Red flags to look out for when working with a coach
    • Faceless accounts & MRR - the latest online business hoax
    • What we can do about all of this


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

    • Connect with Maggie on Instagram or her website
    • How I can support you with social media marketing - my website
    • Connect with me on Instagram or Facebook
    • Recorded with Riverside - try it yourself!*


    *Affiliate link ❤️

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    53 mins
  • #82: The power of evergreen content with Anita Dykstra
    Jul 10 2024

    Evergreen content can help us save time & convey our message more consistently over a longer period - without having to come up with new content all the time. In this episode, I interview evergreen content expert Anita Dykstra about how we can use it on social media, what benefits this type of content offers and what we need to consider before getting started.


    You'll discover...

    • What evergreen content is & how it's different to other types of content
    • How it can help you be more efficient and effective
    • The key benefits AND shortcomings of evergreen content
    • What evergreen formats work best
    • Practical tips on how to get started


    Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉

    • Connect with Anita on Instagram or her website
    • Listen to Anita's podcast "Marketing that leads" (Spotify - Apple Podcasts)
    • How I can support you with social media marketing - my website
    • Connect with me on Instagram or Facebook
    • Recorded with Riverside - try it yourself!*


    *Affiliate link ❤️

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    38 mins