Provider's Edge | Peak Performance Guide for Healthcare Entrepreneurs

By: Sabrina Runbeck MPH MHS PA-C HealthTech Power Broker Business Partnership Creator Board Advisor
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  • Summary

  • The healthcare industry is in a state of flux, with new technologies, regulations, and challenges emerging all the time. Healthcare entrepreneurs and startup founders face an uphill battle, competing with established players in the industry while striving to make a positive impact. The Provider's Edge is a podcast that recognizes these challenges and aims to provide a roadmap for success. Sabrina Runbeck, the host of Provider's Edge podcast, has first-hand experience with the challenges facing healthcare entrepreneurs. As a Cardiothoracic Surgery Physician Associate with more than 12 years of experience in public health and neuroscience, she has seen the toll that burnout and other obstacles can take on healthcare professionals. After overcoming burnout herself, Sabrina took a career pivot, leveraging public speaking to share her true mission. Sabrina believes that changemakers in healthcare do not burn out because they want to do less. They want to do more of what they love and be seen and appreciated. She is passionate about helping healthcare entrepreneurs and startup founders break free from the traditional healthcare model and creates a business that not only generates income but also has a positive social impact. In each episode of Provider's Edge, Sabrina and her guests provide valuable insights and actionable tips to help healthcare entrepreneurs and startup founders overcome the common obstacles that they face. They provide guidance on improving operational efficiency, reducing provider fatigue, increasing access to meet patient expectations, and introducing the next generation of healthcare innovators who are truly making a difference. Sabrina and her guests are experts in their field and have a wealth of knowledge to share. They provide real-world examples and practical advice that you can implement right away to transform your business. The Provider's Edge podcast is the perfect podcast for healthcare entrepreneurs and startup founders who want to make a difference in the world. As a healthcare business owner, you can have it all - an efficient team, clients who feel well cared for, and reclaim an extra day per week. Sabrina and her guests will guide you through the process of rewriting the rules for your business so you can have more time off, a great team, and more income. They will help you break down the barriers that are holding you back and show you how to take control of your business, your life, and your future. In addition to the podcast, Sabrina runs a monthly event called "Healthcare Disruptors Think Tank," which is a collaborative networking event that brings together healthcare entrepreneurs and startup founders to share ideas and insights. Sabrina believes that collaboration is key to success in the healthcare industry, and she is passionate about building relationships and sharing knowledge. Podcast speaking has become one of the most effective ways for healthcare entrepreneurs to scale their businesses in today's world. The Provider's Edge podcast provides a platform for entrepreneurs to share their expertise, build credibility, and connect with a wider audience. Sabrina understands the importance of leveraging podcast speaking to scale your business, and she encourages healthcare entrepreneurs and startup founders to embrace this platform. The Provider's Edge is the perfect podcast for healthcare entrepreneurs and startup founders who want to make a difference in the world. Join Sabrina and her guests to discuss the smartest strategies for scaling your business and creating a positive social impact in the healthcare industry. Start listening today and take your healthcare business to the next level! For more information about the podcast or Sabrina Runbeck visit SabrinaRunbeck.com
    © 2022 Sabrina Runbeck LLC
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Episodes
  • Stop Building Features Nobody Wants: How Medical Professionals Create $2M+ Healthcare Solutions

    Stop Building Features Nobody Wants: How Medical Professionals Create $2M+ Healthcare Solutions
    Dec 25 2024

    Want to know why some healthcare solutions hit $2M+ while others fade away?

    The secret lies in starting with clinical experience, not feature lists.

    🎧 In our latest episode, two successful healthcare founders share their journeys from clinical insight to market success, proving that real healthcare experience leads to products providers actually want.

    What you'll learn:

    🔑 How clinical observations translate to market opportunities

    🔑 Why physician-founders spot problems others miss

    🔑 Methods to validate your solution before full launch

    🔑 Steps to secure distribution deals with healthcare systems

    🔑 Ways to build trust between providers and patients

    🔑 Strategies for scaling while maintaining quality

    🔑 Metrics that convince healthcare decision-makers

    Featuring insights from Dr. Manju Dawkins, who turned her experience with patient needle anxiety into an award-winning solution, and Manoj Shivji, whose three-year research in therapeutic relationships created a game-changing behavioral health platform.

    This episode is perfect for healthcare professionals ready to turn their clinical insights into successful tech solutions.

    🎙️ Listen to the full episode on Apple Podcasts, Spotify, or your favorite platform.



    Episode Timeline:

    00:01:08 - Dr. Dawkin shares how her personal experience as a mother inspired Thimble.

    00:05:08 - Strategies for product accessibility and adoption in various healthcare sectors.

    00:11:07 - Research-backed approach to improving mental health care delivery.

    00:13:10 - Success stories from their parent company and beyond.

    00:16:30 - Scaling solutions to reach treatment centers, independent therapists, and hospitals.

    00:21:38 - Encouragement to share tools, innovations, and stories for better patient care.



    Listen 🔊to this episode now and Subscribe to the Provider’s Edge to never miss an episode❗

    🎧 SabrinaRunbeck.com/Podcast

    ------------------------------------------

    Rather read our episode's best highlights?

    For the visual learners, 📚 subscribe to our LinkedIn Newsletter where we summarize each episode into a 4-5 minutes blog for you.

    Click here to 🔔 subscribe: SabrinaRunbeck.com/LinkedInNewsletter

    ------------------------------------------

    We love to hear your feedback.

    Send me a personal message on Linkedin.com/in/SabrinaRunbeck or share a post and tag me @SabrinaRunbeck

    Let me know how you like to uplevel your success!
    Show more Show less
    23 mins
  • The Hidden Bank in Healthcare Tech: Your Subspecialty Expert Network

    The Hidden Bank in Healthcare Tech: Your Subspecialty Expert Network
    Dec 18 2024

    Most digital health platforms lose users after 5 days - but some achieve 220+ days of consistent engagement. The secret? Smart integration of subspecialty expertise networks.

    In this episode, we speak with two healthcare tech leaders who've cracked the code on turning medical expertise into sustainable revenue streams while solving critical access problems in healthcare.

    Trust me, this episode will change how you think about scaling your healthcare tech company!

    What you'll learn:

    🔑 How to achieve 44x better patient engagement through behavioral design

    🔑 Converting specialist networks into multiple revenue streams

    🔑 Strategies for winning enterprise health system contracts

    🔑 Smart ways to integrate AI with expert medical knowledge

    🔑 Building white-label platforms that health systems actually want

    🔑 Key metrics that make enterprise buyers take notice

    🔑 Positioning your platform for cross-border expansion

    This episode is essential for healthcare tech founders generating $2M+ or who've raised over $5M in funding and are ready to scale.

    🎙️ Listen to the full episode on Apple Podcasts, Spotify, or your favorite platform.

    Want to learn how other successful founders are monetizing their expert networks?

    Join the conversation and share your experiences.



    Episode Timeline:

    00:02:11 - Scott Taylor: Engagement problems in healthcare and digital solutions

    00:03:15 - Behavioral design for long-term engagement

    00:07:10 - Market strategies for digital health solutions

    00:09:25 - Overcoming challenges in scaling digital solutions

    00:13:42 - Tracy’s white-label solution for radiology and pathology second opinions

    00:17:29 - Reducing care delays and using AI to enhance diagnostic precision

    00:19:30 - Leveraging conferences for growth and partnership opportunities

    00:22:31 - MDView's focus on peer-to-peer communication and AI integration



    Listen 🔊to this episode now and Subscribe to the Provider’s Edge to never miss an episode❗

    🎧 SabrinaRunbeck.com/Podcast

    ------------------------------------------

    Rather read our episode's best highlights?

    For the visual learners, 📚 subscribe to our LinkedIn Newsletter where we summarize each episode into a 4-5 minutes blog for you.

    Click here to 🔔 subscribe: SabrinaRunbeck.com/LinkedInNewsletter

    ------------------------------------------

    We love to hear your feedback.

    Send me a personal message on Linkedin.com/in/SabrinaRunbeck or share a post and tag me @SabrinaRunbeck

    Let me know how you like to uplevel your success!
    Show more Show less
    26 mins
  • Why Healthcare's 'Silent Majority' Just Got Very Loud: A Wake-up Call We Can't Ignore

    Why Healthcare's 'Silent Majority' Just Got Very Loud: A Wake-up Call We Can't Ignore
    Dec 12 2024
    Did you know that your ability to get surgery could depend on an AI algorithm with a 90% error rate? Three seismic events in healthcare this week expose a system at its breaking point - but also reveal opportunities for innovative solutions.In This Episode:The real story behind UnitedHealthcare CEO's tragedy and why physicians' reactions signal a deeper crisisHow insurance algorithms are affecting patient care and what it means for healthcare providersWhy Anthem BCBS's attempted anesthesia policy reveals cracks in our healthcare systemPersonal insights from both sides: as a practicing clinician and patient navigating the systemThe FDA's Red 3 ban and what it teaches us about adapting to change in healthcareHow healthcare innovators can turn these challenges into opportunitiesKey Takeaways:Understanding the impact of AI in healthcare decision-makingWhy transparency matters in insurance practicesHow to build sustainable healthcare solutionsThe importance of multiple stakeholder perspectivesSteps for creating positive change in healthcareMajor Discussion Points:The Healthcare Breaking Point UnitedHealthcare's 33% claim denial rateImpact of AI algorithms on patient carePhysician frustration and system failureInsurance Industry Wake-up Call Anthem BCBS anesthesia policy attemptProvider and patient impactIndustry response and policy reversalLessons from FDA's Red 3 Ban Industry adaptation requirementsParallels to healthcare innovationPreparing for regulatory changesBuilding Better Solutions PulsePoint Path's holistic approachMultiple forms of capitalCreating sustainable changeResources Mentioned:PulsePoint Path Annual Impact Awards: PulsePointPath.com/AwardsCapital Readiness Scorecard: PulsePointPath.com/Capital-Readiness-ScorecardHealthcare Amplified Network: HealthcareAmplified.orgConnect With Us:Website: PulsePointPath.com LinkedIn: Linkedin.com/in/SabrinaRunbeckEpisode Timeline:00:00:52 - CEO shooting, an insurance policy reversal, and a pending FDA ban.00:01:19 - Empowering healthcare entrepreneurs and creating a positive social impact.00:03:00 - UnitedHealthcare’s denial rates, revenue, and the human impact of these figures.00:06:00 - Sabrina’s personal experiences navigating insurance denial and financial strain.00:09:57 - UnitedHealthcare’s NH Predict algorithm on claims and care decisions.00:13:05 - Need for mandatory reporting and standardized processes for insurance claims.00:19:13 - Blue Cross Blue Shield’s proposed policies and the ripple effects on patient safety. 00:22:03 - Regulatory challenges as opportunities for innovation and adaptation.00:31:13 - Breakdown of financial, intellectual, human, social, and cultural capital strategies.00:37:15 - Call to Action: Revolutionizing Healthcare Listen 🔊to this episode now and Subscribe to the Provider’s Edge to never miss an episode❗🎧 SabrinaRunbeck.com/Podcast ------------------------------------------Rather read our episode's best highlights?For the visual learners, 📚 subscribe to our LinkedIn Newsletter where we summarize each episode into a 4-5 minutes blog for you.Click here to 🔔 subscribe: SabrinaRunbeck.com/LinkedInNewsletter------------------------------------------We love to hear your feedback. Send me a personal message on Linkedin.com/in/SabrinaRunbeck or share a post and tag me @SabrinaRunbeckLet me know how you like to uplevel your success!
    Show more Show less
    37 mins

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