How do I grow my podcast audience? First, you ask a different question. If you're tired of "experts" selling you magic bullet solutions, SEO tricks, and social media hacks that promise the world but deliver nothing – this episode is for you. I'm about to give you a 3 part growth strategy that has nothing to do with trying to please an algorithm.

Yes, you need to optimize for SEO and promote your show, and video clips are great, and be a podcast guest. Yes, all of those tactics are helpful for attracting new listeners, but how do you get listeners to come back and bring their friends?

I’m sharing a Grateful Dead approach to building your podcast audience. The Dead didn’t rely on an algorithm to build an audience. Learn how to stop trying to please the algorithm and focus on what to create for your audience that will inspire them to share your work.

The song I’m playing in this video is Deep Elem Blues. One of my favorite covers by the Dead.

How do I grow my podcast audience? First, you ask a different question. If you're tired of "experts" selling you magic bullet solutions, SEO tricks, and social media hacks that promise the world but deliver nothing – this episode is for you. I'm about to give you a 3 part growth strategy that has nothing to do with trying to please an algorithm.

Yes, you need to optimize for SEO and promote your show, and video clips are great, and be a podcast guest. Yes, all of those tactics are helpful for attracting new listeners, but how do you get listeners to come back and bring their friends?

I’m sharing a Grateful Dead approach to building your podcast audience. The Dead didn’t rely on an algorithm to build an audience. Learn how to strop trying to please the algorithm and focus on what to create for your audience that will inspire them to share your work.

The song I’m playing in this video is Deep Elem Blues. One of my favorite covers by the Dead.

Chapters

(00:00) The question do you need to ask to grow your audience

(01:31) How are you delivering on the promise of your podcast?

(03:27) Creating a community of fans

(05:57) How to expand your audience

Do you need a podcast production partner?

Schedule a "Let's see if we should work together chat"

https://tidycal.com/brassybroadcastingco/should-we-work-together

Connect with Jen

Download Your Ultimate Guide to My Favorite Podcasting Tools and Resources

https://brassybroad.com/

LinkedIN

https://www.linkedin.com/in/jen-edds-470351b/

Instagram @brassybroadjen

https://www.instagram.com/brassybroadjen

TikTok

https://www.tiktok.com/@brassybroadjen

YouTube Channel

https://www.youtube.com/c/brassybroadjen

Visit The Brassy Broadcasting Company Channel on Apple Podcasts for more shows from Jen

https://podcasts.apple.com/us/channel/brassy-broadcasting-co/id6442570108

The Brassy Broadcast on Audible

https://www.audible.com/pd/The-Brassy-Broadcast-with-Jen-Edds-Podcast/B08K56267R?

 How do you make a podcast that stands out?  How do you position your podcast in the minds of your target listeners?

Learn how to differentiate your podcast, make it stand out from all others in your niche, and position it as the go-to podcast for your ideal audience. As always, we will wrap it up with a challenge at the end to help you put what you've learned in this episode into action.

Chapters

(00:00) How Do You Make a Podcast That Stands Out?
(01:22) The Difference Between Differentiation and Positioning
(03:17) How Do You Position Your Podcast in the Mind of Your Listener?
(05:00) How Does Your Show Answer These Questions?
(09:55) Action Step to Make Your Podcast Stand Out

Do you need a podcast production partner?

Schedule a "Let's see if we should work together chat"

https://tidycal.com/brassybroadcastingco/should-we-work-together

Connect with Jen

Download Your Ultimate Guide to My Favorite Podcasting Tools and Resources

https://brassybroad.com/

LinkedIN

https://www.linkedin.com/in/jen-edds-470351b/

Instagram @brassybroadjen

https://www.instagram.com/brassybroadjen

TikTok

https://www.tiktok.com/@brassybroadjen

YouTube Channel

https://www.youtube.com/c/brassybroadjen

Visit The Brassy Broadcasting Company Channel on Apple Podcasts for more shows from Jen

https://podcasts.apple.com/us/channel/brassy-broadcasting-co/id6442570108

The Brassy Broadcast on Audible

https://www.audible.com/pd/The-Brassy-Broadcast-with-Jen-Edds-Podcast/B08K56267R?

Is your podcast intro killing your podcast? Your intro makes or breaks the episode. This is where your listener decides if this episode is worthy of their time. If you're losing listeners or viewers in the first couple of minutes of an episode, you need to fix your intro.

 In this episode of the Basic Broadcast Series, you are going to learn the five key ingredients to write an irresistible intro that hooks your audience. Then I'll give you a practice so you can start writing your own irresistible podcast intros!

(00:00) Is your intro killing your episode?
(01:00) Is your podcast intro outdated?
(02:00) How to grab attention and speak directly to your audience
(03:00) Why should they care or listen to you?
(04:12) What are you promising in your episode?

Connect with Jen

Download Your Ultimate Guide to My Favorite Podcasting Tools and Resources

https://brassybroad.com/

Instagram @brassybroadjen

https://www.instagram.com/brassybroadjen

TikTok

https://www.tiktok.com/@brassybroadjen

LinkedIN

https://www.linkedin.com/in/jen-edds-470351b/

Twitter @brassybroadjen

https://twitter.com/brassybroadjen

YouTube Channel

https://www.youtube.com/c/brassybroadjen

Visit The Brassy Broadcasting Company Channel on Apple Podcasts for more shows from Jen

https://podcasts.apple.com/us/channel/brassy-broadcasting-co/id6442570108

The Brassy Broadcast on Audible

https://www.audible.com/pd/The-Brassy-Broadcast-with-Jen-Edds-Podcast/B08K56267R?