The Doula Darcy Podcast

By: Darcy Sauers
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  • Summary

  • The Doula Darcy is a Business Coach for Doulas who LOVEs helping doulas master the art of marketing so that they can grow their businesses and help more families. On the podcast, Darcy combines her decade of experience in advertising with 14 years as a doula to empower other doulas with the marketing strategies and mindset shifts they need to attract more clients and create successful, fulfilling doula careers. Whether you're just starting out as a doula or looking to take your doula business to the next level, you're in the right place!
    2024
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Economics Leadership Marketing
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Episodes
  • A Doula’s Guide to Strategic Outsourcing and Work-Life Balance

    A Doula’s Guide to Strategic Outsourcing and Work-Life Balance
    Oct 20 2024

    In this episode, The Doula Darcy reflects on a major turning point in her doula business journey from several years ago. As a busy postpartum doula and agency owner, she found herself struggling to expand her business without sacrificing all of her time. She shares how she overcame these challenges through strategic outsourcing—not just in her business, but in her personal life too.

    Key topics discussed:

    • The Reality of Scaling a Doula Business: The challenges of finding time to grow when you're a hands-on business owner, and why hiring a team isn't always the answer.
    • Outsourcing Mindset Shift: How looking beyond the business and hiring help for personal tasks (house cleaning, child transportation, meal delivery) freed up time and energy.
    • Investing in Tools and Software: The benefits of using software to save time on administrative tasks.
    • The Cost vs. Value of Outsourcing: Why spending money on services that free up your time is often worth the investment, even if it feels like adding another expense.
    • Business and Personal Life Integration: How to design a business that works seamlessly with your life and aligns with your strengths.
    • Practical Tips for Doula Business Owners: Advice on outsourcing non-business tasks and making smart investments in tools and resources.

    This episode provides a fresh perspective on managing time, energy, and money effectively.

    Resources Mentioned:

    • Instagram for Doulas: 30 Pre-written social media posts

    Connect with Darcy:

    • Follow her on Instagram for more tips and insights.

    Don't forget to subscribe, leave a review, and share this episode with fellow doulas who could use a fresh approach to scaling their businesses!
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    21 mins
  • Passive Income Ideas for Doulas

    Passive Income Ideas for Doulas
    Oct 16 2024

    Are you a doula feeling stretched thin with client work? In this episode, I’m sharing how you can leverage your skills to create passive income and free up your time. Whether you want to earn an extra $500 a month or create a million-dollar business, the key is tapping into the online world with digital offerings.

    I provide practical ideas and strategies for building courses, products, and resources that can generate income even while you’re off-call. This episode is geared towards helping you get motivated to start earning more without working more hours!

    What You'll Learn:

    • How to identify your unique skills and passions that can translate into a digital product.
    • The power of passive income for doulas and why it’s a game changer for sustainable growth.
    • Real-life examples of doulas who’ve built successful online businesses and how you can do it too.
    • The first steps to take when building your online income stream, from brainstorming to execution.

    Links & Resources:

    • Book a strategy session with me to map out your passive income plan:
      https://douladarcy.com/doula-business-coach-book-a-call
    • Join My Doula Village for support from other doulas building online businesses:
      https://douladarcy.com/my-doula-village

    • Connect with me on Instagram and share your passive income ideas:
      https://www.instagram.com/thedouladarcy/
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    24 mins
  • How to Calculate your Doula Rate

    How to Calculate your Doula Rate
    Oct 9 2024
    Mastering Doula Rate Calculations and Business Mindset In this episode of the Doula Darcy Podcast, host Darcy, a seasoned business coach and doula, discusses essential strategies for doulas to determine their rates effectively. Darcy highlights the differences in doula business costs compared to traditional businesses, while still stressing the necessity to incorporate all expenses into doula rate calculations. The episode focuses on the mindset shift required for doulas wishing to establish a sustainable and fulfilling long-term career. Darcy also addresses not undercharging and underscores the significance of continuing education and self-investment, offering insights into calculating costs such as gas, travel time, website maintenance, and more. Listeners are encouraged to reassess their rates, invest in their growth, and adopt practices to prevent burnout for long-term success as a doula.


    00:46 Understanding Your Worth as a Doula 02:44 Investing in Quality Doula Training 06:00 Setting Your Rates and Business Costs 10:59 Maximizing ROI for Your Doula Business 11:29 Factoring Travel and Time into Your Rates 12:22 Comprehensive Cost Analysis for Doula Services 14:17 Investing in Your Growth and Development 16:52 Prioritizing Self-Care for Long-Term Success 18:45 Sustaining Your Doula Career



    Follow The Doula Darcy on Instagram

    Check out The Doula Webiste Templates here Join The Doula Marketing Group on Facebook
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    22 mins

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