Episodes

  • Bonus - AI influencers for TikTok
    May 1 2024
    Will we be able to tell the difference between AI influencers and real people? What will it look like when they test face cream? That's the topic of this week's bonus chat with May King Tsang and Amanda Webb Learn more about your ad choices. Visit megaphone.fm/adchoices
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    11 mins
  • 034 - Why has it taken so long to get DMs on Threads?
    Apr 29 2024
    Grok loses the internet this week for creating fake news. And a tractor company wins. Plus, Threads just added direct messaging but it happens in a weird way. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 mins
  • 033 - What is UTM tracking and why is it magic?
    Apr 22 2024
    A change to our normal schedule as both May King and Amanda are on the road. So we took the opportunity to talk about Amanda's favourite thing, something that seems complicated but is actually dead simple. UTM tracking. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    12 mins
  • Bonus - What content drives the best results on social media?
    Apr 17 2024
    A report from Hubspot reveals the content types that deliver the best ROI for marketers. May King and Amanda discuss the top 10. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    21 mins
  • 032 - Social network notification spam isn't going away
    Apr 15 2024
    Instagram just launched a new sticker for stories that allows users to get notifications when you post content. Which seems like a good idea but won't it end up annoying your audience? Plus, the man who thinks he knows more about the song 'Blackbird' than Paul McCartney and why M&S uses Aldi wine Learn more about your ad choices. Visit megaphone.fm/adchoices
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    37 mins
  • 031 - Is April Fools Relevant In The Fake News Era?
    Apr 8 2024
    An April fools joke backfired in Ireland, causing Meta to disable a brands social media accounts. With so much weirdness in the real world and the proliferation of fake news, is April Fools still relevant. Amanda May King and guests discuss that, Uber Lyft & Beyonce, and how more women are listening to podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    42 mins
  • Bonus - LinkedIn Ads and Dynamic UTMs
    Mar 30 2024
    Amanda gets to nerd out about one of her favourite things UTM links as we discuss the latest update from LinkedIn ads that will make tracking success way easier. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    14 mins
  • Bonus - Does Anyone Read LinkedIn Collaborative Posts?
    Mar 27 2024
    Learn more about your ad choices. Visit megaphone.fm/adchoices
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    11 mins